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TOTAL CIRCULATION: 44,000 8,000 print 36,000 digital magazine l website l e-news letter DIgital Signage Interactive Media Mobile & Social Media Digital Out Of Home ScreenMediaMP jtUpdate_Layout 1 18/03/2015 12:56 Page 1

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Page 1: magazine l website l e-news letter - SJP Business Media · Magazine ads are the No. 1 in driving brand favourability: Magazines have four times the impactof the Web. Magazine advertising

TOTAL CIRCULATION: 44,0008,000 print

36,000 digital

magazine l website l e-news letter

DIgitalSignage

InteractiveMedia

Mobile &Social Media

Digital OutOf Home

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Page 2: magazine l website l e-news letter - SJP Business Media · Magazine ads are the No. 1 in driving brand favourability: Magazines have four times the impactof the Web. Magazine advertising

Circulation

Magazine

19%

27%

51%

39%

12%

8000 print 36,000 digital

TYPE OF BUSINESS

Advertising/Outdoor/Content Agency – 11%Integrator – 22%Suppliers – 4%Retailers – 21%Leisure/Hospitality – 7%Transport Operator – 4%Public Sector (Education/Hospitals/Gov) – 14%Finance – 2%Exhibition Services – 2%Brand Owner – 2%Network/Media Owner – 4%Corporate Communications – 7%

Senior Management/Heads – 39%Managers – 27%CEOs/Directors/Owners – 22%Other – 12%

SENIORITY

NEWS: Focus – General news from aroundthe industry Cutting Edge – Technologyinnovation for the screenmedianetwork and digital signage arenaMovers & Shakers – Companies,contracts & people

THE SHARP END:A regular pictorial featurehighlighting new applications in

the screenmedia networks anddigital signage arena that havewowed passers-by.

TECHNOLOGY IN ACTION:An in-depth case study looking atthe latest screenmedia networksand digital signage technology inaction.

INSIDER VIEW:Commentary on the wider

echelons affecting screenmedianetwork and digital signage usersfrom leading out of home mediaplanning & buying specialistKinetic.

FEATURES:In depth articles looking atleading edge topics across thewider sectors, from the verticalmarkets involved to thetechnology innovated for them, to

give readers a firm idea of thetechnology and innovation leadingthe field for our highly topicaldigital arena.

BACK PAGE:A soapbox and/or commentarypage for guest contributors to airtheir views on topics within theindustry, including opinions onthe issues that really matter fromsenior industry figures.

REGULAR EDITORIAL SECTIONS

SCREENMEDIA MAGAZINEDigital Display for Retail, DDR magazine, was launched 12years ago to provide retail with valuable information for thedigital age: technology; products; services. We scoured theboundaries of screenmedia technology and digital signage tobring potential digital solutions to the attention of retail.

Now, we are all familiar with screenmedia technology anddigital signage: it’s certainly part of our daily lives. We see it andindeed benefit from it everywhere. The technology has migratedacross boundaries and its take-up is wide-ranging. The editorialprovided is far more wide-rangingtoo, applicable to a whole raft ofmarket sectors that can and indeeddo benefit from screenmedia anddigital signage technologies. Leisure,hospitality, stadia, corporate,finance, banking education,outdoor, transport, travel gaming,mobile and the public sector,besides retail, are all more than aufait with the potential, benefitsand capabilities of screenmediatechnology and digital signage.Where DDR magazine brought toretail the benefits found in othersectors, it is now clear that with the technologymore widespread, it was timely to widen the audience, making itmore far reaching, into other prime sectors that benefit from itscentral theme of screenmedia and digital signage technologies.

Specifically to meet the challenges set by screenmedia anddigital signage technology migration into wider market sectors,DDR magazine was rebranded to become Screenmedia magazine,incorporating DDR in February 2011. Screenmedia magazine ispublished six times a year and with its controlled circulation, is freeto those actively involved in purchasing or specifying screenmedianetworks and digital signage technology products and services. Aswell as Screenmedia magazine, our established web portal isconstantly updated and provides information for sectorprofessionals to make sense of the rapidly changing market on aglobal scale.

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Page 3: magazine l website l e-news letter - SJP Business Media · Magazine ads are the No. 1 in driving brand favourability: Magazines have four times the impactof the Web. Magazine advertising

e-news

OnlineSCREENMEDIAMAG.COM keeps its readerscomprehensively informed on the latest news, views and trendsthat affect the digital signage, digital out-of-home andconvergent media sectors – today and tomorrow. The sitefeatures regularly updated, in-depth analysis of what'shappening in digital media around the world, and why itmatters, ensuring readers keep coming back for industry-specific news that's relevant to them. Regular coverage areasinclude outdoor media, place-based media, technology,advertising and marketing strategies, and innovation.

WORLDWIDE READERSHIP

UK – 53%Europe – 24%

USA – 17%ROW – 6%

WHY PRINT ADS?

� Magazine ads are the No. 1 in driving brand favourability:Magazines have four times the impact of the Web.

� Magazine advertising is the most cost-efficient meansof generating online searches through offline media.

� Magazine ads rank No. 1 in driving word of mouth: Amongsenior management and influential buyers, magazines are thestrongest influence on personal recommendations.

� Magazine advertising can increase web traffic bymore than 40%: Including a URL address in magazine adssignificantly increased Web visits.

� People are twice as likely to visit a website afterseeing a magazine ad: Magazine ads have a major impact onbuilding Web traffic at each stage of the purchase funnel.

Source – PPA Marketing Survey

SCREENMEDIA E-NEWSLETTER is mailedweekly to our online subscriber database of 36,000 opted-inreaders. Offering up to date news and analysis from the world ofdigital signage, this newsletter is a must for those needing to keepone step ahead of their competitors!

Sponsorship opportunities such as skyscrapers, leaderboardsand MPUs are all available on a tenancy basis to this attentive andniche audience.

Over 36,000 registeredusers and over 22,000visits a month‘

E-NEWSLETTERwww.screenmediamag.com is constantly updated with news,views and features and is the 'go to' place for the industry topick up the latest information. For those who don't have time,we provide our weekly e-newsletter service for those whoregister to receive it. We currently have 36,000 individualsregistered to receive our e-newsletter giving marketers theopportunity to have your branding delivered to 36,000 in-boxes on a weekly basis. With an average open rate of 12%you can expect your branding to be seen approximately16,500 times over the course of a month. At the end of thisperiod we can provide you with stats to include how manytimes your brand was seen as well as how many times youradvert was clicked giving you a measurable account of yourmarketing dollar! Double up your exposure by mirroring youre-newsletter banner on our website www.screenmediamag.comand be seen via 22,000 page views per month.

For full details on how to get your branding in front of thishighly responsive audience, call Tom Jones on +44 (0)207929 7949 now!

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Page 4: magazine l website l e-news letter - SJP Business Media · Magazine ads are the No. 1 in driving brand favourability: Magazines have four times the impactof the Web. Magazine advertising

DPSBleed 281 x 456mmTrim 275 x 450mmType 248 x 398mm

FULL PAGEBleed 281 x 231mmTrim 275 x 225mmType 248 x 199mm

HALF PAGEHorizontal 120 x 195mmVertical 248 x 96mm

QUARTER PAGEHorizontal 58 x 195mmVertical 245 x 46mmPortrait 120 x 96mm

Website spec:Leaderboard 468 x 60 pixelsMPU 300 x 250 pixelsSkyscraper 120 x 600 pixelsHalf Sky 120 x 300 pixelsButton 120 x 90Maximum file size 100KBFiles accepted – jpeg, gif, flash

E-news Spec:Leaderboard 468 x 60 pixelsMPU 670 x 445 pixelsSkyscraper 120 x 600 pixelsHalf Sky 120 x 300 pixelsButton 120 x 90Maximum file size 60KBFiles accepted – jpeg, gif

PLEASE NOTE WE DO NOTACCEPT ANIMATED BANNERSFOR E-NEWSLETTERS

Copy DeadlineTwo weeks prior to publication.Refer to publishing scheduleavailable by request

CancellationsMust be received in writing 28days prior to copy deadline forall advertising.

Materials Required� All ads should be supplied on

Mac formatted disk or byemail.

� File creation: Quark Xpress,Illustrator, Acrobat Press readyPDF (or as Illustrator/FreehandEPS), Photoshop, TIFF, JPEG.

� Pictures/Images can besupplied as: EPS, TIFF or JPEG.All Images should be CMYKand 300dpi (dots per inch) toallow for acceptablereproduction.

� Ads can be supplied via email.If any advertiser wants tosupply an ad on PC disk pleasecheck with production first.

Costs

Contacts

MECHANICAL DATA

EditorialEditor, Screenmedia magazine:John [email protected]+44 (0) 1843 866 607

Editor, Screenmediamag.com: Barnaby [email protected]+44 (0) 7951 856 195

SalesAdvertising, magazine & online:Tom [email protected]+44 (0) 20 7929 7949

Sales Director: Quill [email protected]+44 (0) 20 7929 7949

ProductionProduction Manager: Julian [email protected]+44 (0) 20 7929 7949

Publisher: Matt [email protected]+44 (0) 20 7929 7949

MAGAZINENumber of issues 1 3 6Double Page Spread £5127 £4397 £3731Full Page £2956 £2632 £2336Half Page £1612 £1522 £1273Quarter Page £1060 £907 £804Cover Story Profile £5995Digital Directory Listing £585 (for 12 months)

Inserts (up to 20g) £200 per 1000Inserts (over 20g) Price on Request

SCREENMEDIAMAG.COMMonths* 1 3 6 12Leaderboard n/a £2995 £2695 £2195MPU £1945 £1765 £1525 £1285Skyscraper £720 £665 £590 £485Half Sky £410 £385 £320 £270Button £300 £285 £245 £205*all website banners booked on a monthly tenancy basis

NEWSLETTERMonths* 1 3 6 12Leaderboard n/a £2995 £2695 £2195MPU £1945 £1765 £1525 £1285

Skyscraper £720 £665 £590 £485Half Sky £410 £385 £320 £270Button £300 £285 £245 £205Recruitment £350 for two weeks, circulated to 36,000

(includes listing & logo + weblink)*all website banners booked on a monthly tenancy basis

BESPOKE EMAIL MAILINGSMailings 1 3 6 12

£1495 £1365 £1235 £1160

Event Live Media 111 Cannon Street, London EC4N 5AR, UK. www.eventlivemedia.com

All prices quoted are subject to VAT at the current rate.

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