m j1 critical thinking
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Marilyn Kraft, MBA, REHS
Dave Dyjack, Dr.PH, CIH
CUPA 2012
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The Program
Module #1 Framing
Module # 2 Critical Thinking
Lets begin by calibrating our brain
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What Do You See?
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Framing: What is it? How does the public think about a particular issue?
which ultimately affects their choices
Frames are organizing principles that are sociallyshared and persistent over time, that worksymbolically
Subtle selection of certain aspects of an issue in order
to cue a specific response structure the social world Suggests potential solutions conveyed by images,
stereotypes, messengers, and metaphors
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Why It Matters
Perceptions shaped by core beliefs
New thinkingchallenges core beliefs
If challenged we revert to familiar Makes it hard for people to hear new messages
We have to connect people to a different frame
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Listen and process Identity affirmation - - individuals affirmatively
process information consistent with their culturalvalues
Pluralistic advocacy are more likely to acceptinformation if conveyer portrays diverse values, onboth sides of the debate
Narrative framing resonates with narrative templatesor schemes
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How We Process Information
Mental shortcuts help us make sense
Communication has cues about where to fitinformation into existing knowledge Helps us connect to shortcuts or dominant frames
New information seen through dominant frames
Our understandingis frame-based Not fact-based
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Dominant Frame Habits of thought
Establish expectation
Lay foundation for everything we hear Cultural lens
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EH Framing: Short Video
Frameworks
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Thoughts on the Film ClipWhat does this short film mean to you?
As you think about your profession, can you identifyyour frame(s)?
What are your customer and co-workers frame?
How might you change the way you interact?
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2012 Newt Gingrich Florida Election Results
46% (Romney) to 32% (Gingrich)
Press: Romney demolishes Gingrich
Romney: Im the best man to beat Obama
Gingrich: Its now a two man race
Ron Paul: 1913 wasn't a very good year. 1913 gave us the incometax, the 16th amendment and the IRS.
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Occupy Wall Street:
Management Frame ~400 cities in U.S.
U.S. Megacity: Political Issue
Mid Sized City: Public Health Issue
Mid Sized City: Public Safety Issue
Dave Dyjack: Refugee Model Issue
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Framing a Riot "[Rioters] are lawbreakers, destroyers of constitutional
rights and liberties and ultimately destroyers of a freeAmerica." -- Lyndon B. Johnson, American president,1965
"A riot is at bottom the language of the unheard." --
Martin Luther King, Jr., American civil rights leader,1967
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Katrina: Government as Oppressor Katrina showed what happens when state and local
officials become dependent on the federal government
Katrina reveals the dangers of environmentalorganizations that sue to stop levee-raising projects inorder save an obscure species.
Katrina proves that we must expand our domestic oil
and gas production by opening the Arctic NationalWildlife Refuge and eliminating environmentalprotections.
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Katrina: Govtas the Oppressor Katrina showed the importance of individual responsibility. Those who
failed to take individual responsibility to get out suffered greatly oreven died. Those who stayed behind to loot or act in otherwiseunlawful ways revealed the underbelly of urban liberalism andgovernment welfare.
Katrinas drain on the economy makes tax cuts all the more necessaryas a spur to economic growth.
Katrina sets our priorities straight: rebuilding homes and businessesrather than spending on government entitlement programs like theMedicare drug benefit, Medicaid, the Centers for Disease Control, theCorporation for Public Broadcasting, global AIDS funding, and so on.
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SummaryWhenever conservatives have their back to the wall,
they redouble their efforts and turn disaster -- literallyand figuratively -- into ideological and political gain
Other current examples?
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Alternate Response to Katrina Bush lacked leadership. Bush was told in advance and didnt respond in time. Bush had sent the National Guard to Iraq when its ranks
were needed at home. Bush loaded the Federal Emergency Management Agency
with incompetent political hacks like Michael Brown. Bush took money from levee reconstruction and used it for
the war and to render tax cuts.
Bush failed to preserve the wetlands that would havemitigated the storm surge, reversing Clinton policy. Bush has refused to address global warming, which
contributes to the frequency and severity of hurricanes.
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Next time around.
Government as Assister The tragedy of Katrina and response was a matter
of values and principles:
EmpathyResponsibility
Fairness
Illustration Derived from Framing Katrinaby George Lakoff & John Halpin
The American Prospect.2005
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Framing Strategy Includes
Connecting issue w/ valued frame
Thematic not episodic context
Simplifying model or metaphor
Messengers
Visuals
Tone
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Level OneBig ideas, like freedom, justice, community, success,responsibility
Level Two
Issue types, like the environment or child care
Level Three
Specific issues, like rainforests or earned income taxcredits
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Level One ExamplesWe want to live in a society that is
Authentic Caring Committed Community focused Competitive Connected to others
Increasing Knowledge
Nurturing
Positive in Outlook Responsible
Safe/ Secure
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Level Two
Level 2 frames can focus on issues like children,elderly, education, friendship, or corporate
America
Level 2 can also be a new or novel way ofgrouping issues together
Prisons and education
Children and corporate America
Hazardous materials and social responsibility
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Building a Framing Story Connect your issue to a Level 1 value
Ask what kind of world people want to live in
Ask what would that world look like? Level 2 connected to level 1
Many issues can fit into Level 2 for different purposes
Level 3 specifies how Level 2 is achieved
Tell a story linking levels 1 to 2 to 3
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Linking Levels Together
Tobacco Level 1 - We want to live in a truthful society
Level 2 - Companies are honest about their products
Level 3 Policies that require disclosure of productcontents
Hazardous Materials Level 1 - We want to live in a society free from toxics
Level 2 - Regulations can help reduce exposure
Level 3 Successful program implementation in 2012
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Gain versus Loss Framing If certain of outcome
Gain framing is more effective
If uncertain of intervention outcome Loss framing is more effective
Pointing out problems Creates negative reaction
Cultural targeting Enhances effectiveness with right frame Not more effective if combined with wrong frame
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Hazardous Material ExamplesFrame Gain Loss
Outcome Certain Uncertain
Types Law awaiting effective date.Advances in technology.
Funding issues.Laws & Regs in fluctuation.
Example 1 E-reporting mandate E-reporting grant funding delay
Example 2 New technology is availablefor leak detection Rewrite of Title 23 UST regs due tonew federal UST regs
________????
________________________The outcome is fairly certain.
_______________________________The outcome has a lot of uncertainty
Language Facilities will now be able to Agencies may not be able to
Specific 1 Update inventories onlinewith fewer agency variations. Perform outreach, update systems,meet deadlines.
Specific 2 Use component/procedure Xas listed/referenced.
Have the authority to enforce X orto allow previously authorized Y.
________
????
__________________________What is the gain?
_______________________________What is the loss?
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Metro Atlanta Chamber of
CommerceAs empty nesters and singles out-pace the growth in
households with kids, the region is seeing anincreasing demand for walkable, low-maintenance
communities, conveniently located to shops, jobs andrecreation. Where, howand whetherwe will meetthis demand are the key questions for the future
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FramingDenial, in which you can't believe that what you've done in the past doesn't work, eventhough you know better, and can only dimly see how you might do it differently.
Wonder and Ah-Ha!, in which suddenly everything you see is Framing! Framing!Framing!
Paralysis, in which you are afraid to frame because you know the bad frames are in you.
Assimilation, in which you hunker down, read and think more, and try to learn how toget yourself unstuck.
Awkwardness, in which your frame has the head of a cat and the tail of a dog, but yourecognize it and keep trying.
Integration, in which you successfully reframe a piece and it works, and you keep doingit, and it works better.
Conversion, in which you realize that you had better share your knowledge with yourcolleagues and coalitions or their frames will undermine yours.
Jeanne Ryderhttp://www.frameworksinstitute.org/sevenstages.html
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Which do you find as more inspirational and
would act on? What are you thinking?
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Frames Create Context
Implications for critical thinking
Are everywhere
Lets take a break
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Acknowledgements & Resources Susan Kirby Dr.PH: [email protected]
Frameworks Institute, Washington, D.C.www.frameworksinstitute.org
Nathaniel Kendall-Taylor, Director of Research,
Frameworks Institute
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Marilyn Kraft, MBA, REHS
Dave Dyjack, Dr.PH, CIH
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Critical Thinking Defined Careful application of reason in the determination of whethera claim is true or a process that questions assumptions
Type of critical analysis:disciplined intellectual criticism that
combines research, knowledge of historical context, andbalanced judgment
Critical thinking is the intellectually disciplined process ofactively and skillfully conceptualizing, applying, analyzing,
synthesizing, and/or evaluating information gathered from, orgenerated by, observation, experience, reflection, reasoning, orcommunication, as a guide to belief and action
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Where can you use it? Determine what information is or is not pertinent
Recognize logical flaws in arguments
Avoid over stated conclusions
Recognize that a problem may have no clear answer orsingle solution
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Can you find the flaw?The cool thing about being
famous is travelling. I have alwayswanted to travel across seas, like toCanada and stuff.
Britney Spears
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What do you make of these? Lawn mowers create more air pollution than jet skis
The Clinton Administration implemented the biggesttax increase in history
LIAs close fewer cases than LOPs.
The ABC Company in San Bernardino has moreviolations than the ABC Company in San Diego.
XYZ Company in San Francisco is more hazardousthan Freds Company in Sacramento.
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Concepts of RiskRisk Analysis Matrix
Severity of Consequences
ProbabilityofEvent
MoreRisky
LessRisky
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The Basics1. Claims - things we say or in express in writing to conveyinformation, opinions or beliefs
2. Issues are a question is the claim true or false?
3. Arguments is produced to support that a claim is true
Premise 1) can offer support for the conclusion if the
conclusion is true and 2) is relevant to the conclusion
Conclusion - a decision made or an opinion formed afterconsidering the relevant facts or evidence
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ArgumentAn attempt to support or prove a claim or assertion by
providing reasons for accepting it
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Two Kinds of Arguments1. Deductive - conclusion must be true provided that
the premises are true
Claim: Dave Dyjack is taller than Kristen Riegel
Premise: Dave Dyjack is taller than Marilyn Kraft.
Premise Marilyn Kraft is taller than Kristen Riegel.
Conclusion: Dave Dyjack is taller than Kristen Riegel.
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2.Inductive Argument Inductive doesnt prove or demonstrate a conclusion, they
support it. The more support the premise of inductiveargument provides for the conclusion, the stronger the
argument is.
Makes arguments are stronger or weaker (in court: beyonda reasonable doubt)
Caution: Research has demonstrated that people areinclined to seek solutions to problems that are moreconsistent with known hypotheses -remember thoseFrames!
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Inductive Reasoning Example Premise: White swans are the only swans we see in Europe
Premise: White swans are common in my community
Premise: My pillow is filled with swan down, which is white
Premise: I live in Europe
Conclusion: All swans are white
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Class Exercise Choose an example of deductive reasoning used in
CUPA work. List the premises which lead to theconclusion.
List one example of inductive reasoning used in CUPAwork. List the premises which lead to the conclusion.
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ExplanationA claim or set of claims intended to make a claim,
object, or event or state of affairsintelligible
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Causal Explanations two (2) types Type 1 Physical Explanation domain of the natural
sciences, includes:
Atmospheric conditions
Relative humidity
Temperature
LEL meter readings
PH Geological conditions
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Physical Explanation CautionsCheck Assumptions
What are you really measuring/observing?
Did you measure only what you were looking for? What elsemight be there?
Are your conclusions consistent with what you were and were notmeasuring?
Why measure O2 before LEL?
In what type of solutions will pH paper not register a result?
What must pH paper have in order to measure acidity? What data is your conclusion based on?
What is at risk?
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Type 2: Behavioral Explanations Tries to elucidate causes of behavior
History
Psychology Political science
Sociology
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Technical vs. Adaptive* ChallengesTechnical Challenges At least one known solution exists Some expert, somewhere, even if it
requires specialized resources or skill,knows exactly what to do
Addressed in regulations, operatingdirectives, guidance, training,
procedures.UPA Examples: Install an underground storage tank
system in accordance with allmanufacturer, local, and Staterequirements
Determine if a substance meets the
regulatory definition of hazardouswaste Correct local database support code
tables to match the CERS2 datadictionary requirements
Adaptive Challenges
Problem has never been definedor the issue never resolved.
The issue is new, never seenbefore.
No one knows exactly what to
do. Requires team effort.UPA Examples: Compliance where owners is without
motivation or resources Computer or English language
proficiency or access for regulatorycompliance issues
New UPA business processes resultingfrom mandated e-reporting
*Adaptive challenges is a concept of Ron Heifetz, Kennedy School of Government
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Type ProblemDefinition
Solution &Implementation
Kind ofWork
Assign? Time/Cost
I
E.g.
Clear
Using
Wrong Field
Clear
Align with
Standard
Technical
Systematic,
Detailed
Individuals,Contractor
?
Predictableby workvolume
?II
E.g.
Clear
?
RequiresLearning
?
Technical andAdaptive
?
Qualified Team
?
Moderate
?
III
E.g.
RequiresLearning
?
RequiresLearning
?
Adaptive
?
Multi-disciplinaryTeam w/Leadership?
Long &Uncertain
?
Technical vs. Adaptive* Problems
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Some things worthy of explanationWhy was Governor Gray Davis recalled?
Why has the Yucca Mountain nuclear waste site notbeen commissioned?
Why did the ethylene oxide release and explosion atSterigenics facility in Ontario, California occur?(http://www.csb.gov/newsroom/detail.aspx?nid=152)
Why are specific inspectors reluctant to pursue formal
enforcement action against specific recalcitrantviolators?
Why did or will specific violators not do very basicspecific documented actions to return to compliance?
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Argument When we give a reason for doing something , we arepresenting an argumentfor it
Example: Formal enforcement action against WMCompany is appropriate because there is a pattern of recalcitrance evidence here The company has been given due process notice and
opportunity to comply and has failed to return to compliance.Evidence here
The company handles a regulated substance anhydrous
ammonia, which on 1/1/11 was released but not reported bythe facility. Combined with multiple business plan andCalARP violations, this situation has a high potential for harmto the public , their employees, and response personnel.
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Explaining When we cite an individuals reason for doing something,
we are explainingwhy he or she did it
Example: Inspector Jones filed a formal enforcement
action against WM Company because: the company had not returned to compliance after the other
informal processes failed.
His performance goals include inspecting all handlers in his
district every 3 years , with 70% return to compliance, and anexpectation to file 3 formal enforcement actions his mostrecalcitrant violators this year.
Inspector Jones wants to promote to a lead position.
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ExplanationsAre relative a good explanation for you is not
necessarily good for everyone else
Example: a puddle under the toilet might be explained
by a leaking wax sealIf you own the house, you might want to know why
If you are renting the house, simply call the landlord
Explanatory Adequacy is relative to ones needsCannot be ambiguous, vague, incompatible with
established fact
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Can we think of examples where an explanation
is needed in Hazardous Materials Management? How does CERS work?
Audience: Small business: You need to have an email address,access to a computer, and a paper version of your forms so you can
Multijurisdictional business: Talk to CalEPA setting up
organizations and electronic data transfer. Emergency Responders: Either youll like the online interface or
well have to figure out how to get you what you want but it wont bepaper anymore
What are my options for managing used oil?
Simple: Consolidated manifesting or HW hauler Odd: Remote Consolidation, Limited self transportation, etc.
Example of principle is that inspectors typically dont bring up allthe convoluted legal options that are more likely to lead someone tonon-compliance unless the situation might fit.
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Explanation Adequacy Depends on level of granularity needed by customer
Testability is the water under the toilet cold?
Be consistent Not be in conflict with fact or theory
Not be circular
Avoid unnecessary assumptions or unnecessary
complexities
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Forming Hypotheses AKA Inference to the best explanationMethod of difference what is different about today (or the
situation under consideration) from other days?
Method of Agreement (co-variates) issue under considerationis associated with another condition
Be careful, association and causation are different things
(example)
Post hoc fallacy (i.e., one thing caused another because ithappened before the outcome under question)
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Confounders Connection between A and B is coincidental
A and B result from a 3rdthing
B caused A rather than other way around
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Proof by disproof Dont fall into this trap
Appeal to Anecdote ( I took a zinc tablet and didntcatch a cold. Hence, zinc prevents colds)
Confusing Explanations with Excuses. Dont allow your
frame to overwhelm you into sympathy
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Writing Argumentative EssaysA statement of the issue
A statement of ones position on that issue
Arguments that support ones positions
Rebuttals of arguments that support contrary positions
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Rebuttals Confine your statements to your opponents views
Do not call opposing arguments absurd (rememberframing)
Where an element of an opposing view is good, call itout
Concentrate on the most important considerations
Present your strongest arguments first
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Things to avoid in the written word Clichs
Generalizations
Exaggeration
Passive writing style
Lack of specificity
Verb noun disagreement
Parenthetical remarks
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How to Improve?Conducted review of training records onsite.
Poor housekeeping.
No labels on drums.
Inadequate funding and staff.
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Source Credibility Education
Relevant Experience
Relevant Accomplishments
Reputation
Objectivity/Lack of Bias/Lack of or Transparent VestedFinancial Interest
Evidence Specific to this Site
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Experience & Site-Specific Evidence
Common Sense & the Obvious
Dont ignore it
Dont stop at it
Dont underestimate the abilityof intelligent & educatedpeople to:
Ignore it Stop at it
Ask questions until you aresatisfied.
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Euphemism vs Dysphemism Positive expression for
something that is usuallynegative
Pre-owned cars
Freedom fighter
Opposite of euphemism
Used car
Terrorist
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What Do You See?
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Conclusions Framing
Critical Thinking
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Acknowledgements Critical Thinking 9thEdition. Brooke Noel Moore
and Richard Parker. McGraw Hill Publishers, 2009.
California-Nevada Training Center