m i c h a e l j a c k s o n ‘ s c h a l l e n g e o f c h a n g e
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M I C H A E L J A C K S O N ‘ S C H A L L E N G E O F C H A N G E. I N N O V A T I V E T H I N K I N G e-COMMERCE & TOURISM IN THE NEW ECONOMY. - PowerPoint PPT PresentationTRANSCRIPT
M I C H A E L J A C K S O N ‘ S
C H A L L E N G E O F
C H A N G EI N N O V A T I V E T H I N K I N G
e-COMMERCE & TOURISM IN THE NEW ECONOMY
“Of the 60% of large Egyptian enterprises utilising the internet for business, 80% only send and receive emails.
Of these, only 26% are making any attempt to leverage the internet to deliver products or services online.”
- www.souk.com Nov 09
Trade 1950
Research 1960
Phone Calls 1980
e-Mail 1994
SMS 2001
Mail 1970
24+4 000 000 sec
+32 000 000 000 day
Version 2.009
1950’s
1960’s: Days
1970’s: Minutes
1980’s: Now
1990’s: 24hrs
2000’s:Instant 2013
37 paychecks away
1950’s: Weeks
Be pro-active & disregard dogmaFocus on your core competency &
take responsibility
Stick to the key business issues
( work / cash / health / technology )
Be accountable for what you do
Inside Obama’s Head
I want it all, & I want it…
Now! Nike
The 1980’s
.5 m 1980 / 1.1 b 2009
6b
Security Satellite TV
The 1990’s
20 k 1950 / 1.5 b 2009
Marketing
Individual
Relationships
2000 - 2003
1.5 b email addresses
2009
Niche Marketing
Community iPod
2004 – ‘07
3 b songs downloaded
tripadvisor.com
trapster.com
Dvb-H
2008 - 2010
600 m SmartPhones
2009
Today’s customers have all the knowledge, options, choices & the power What they don’t have is loyalty
Be afraid of your customers, because
those are the folks who have the money
Your competitors are never going to send you money
Then Now
No barriers Cooperation Skill sharing Solutions Customer-centric Global
Divide & ruleSecrecy
Silo mentalityProducts
Business–focusedNational
Oil
Weather
Real Estate
War in the Gulf
Food Prices
Inflation
meltdown?1973
The financial crisis won't lead to end of capitalism
or a depression”
“...the solution lies in the amount of innovation taking place; whose
investment is actually greater today than ever
How on earthdo we manage
all this change?
A clearly understood brand identityA strong people & technology focus
A detailed understanding of the modern economic mindset
Being always on, always different,
always changing & always available
New business requirements
We must confront ourselves in order to achieve growth & deal with the issues of today
