Landing page banner on YouTube drives users to the game on Facebook and mobile

At 4pm the game goes live

Players told they have to Tweet #chasethechaosUntil the barometer reaches ‘clue released’

Players are directed to surf blog and told to locate ‘Sophie Hellyer’ on the site

Players are then need to translate the morse code under Sophie’s picture

Morse code takes you to this new site where a second piece of morse code has to be cracked and dropped in the box above ‘go for it’…

…a location in Cornwall is then revealed.

Users must then visit the next website (which is written backwards)

Players must then locate Sophie Hellyer amongst all of the photos. Every 10 seconds the location of all the photos changes. Once you find her you must fill in your contact details and you’re told if you’ve won the first day’s prize of tickets to a Caribbean island