logistic system dhl

Business Information System

CONTENTSINTRODUCTION...........................................................................................................................................3

DHL..........................................................................................................................................................3

LOGISTIC SYSTEM....................................................................................................................................5

OPERATING SYSTEM....................................................................................................................................7

The vission...............................................................................................................................................7

The strategec analysis..............................................................................................................................7

The planning............................................................................................................................................7

SECURITY AND THREAT CONTROL...............................................................................................................9

Logistics Security Systems, CCTV & Access Control.................................................................................9

STRATEGY ROLE OF THE SYSTEM...............................................................................................................10

Formulating & implementing supply and waste chains strategy...........................................................10

Decision-making................................................................................................................................10

Resource Management......................................................................................................................10

Production Planning and Control.......................................................................................................11

Warehousing.....................................................................................................................................11

Warehouse Management..................................................................................................................11

Warehouse Operations......................................................................................................................11

Administrative Operations.................................................................................................................11

Warehouse Supporting Activity (examples).......................................................................................12

ADVANTAGE..............................................................................................................................................13

DISADVANTAGE.........................................................................................................................................15

CONCLUSION.............................................................................................................................................16

APPENDIX..................................................................................................................................................17

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Figure 1. DHL’s Headquarter..................................................................................................................17

Figure 2. DHL’s International Logistics Import-Export Activities...........................................................17

Figure 3. DHL’s Logistics Transportation................................................................................................17

REFERENCES..............................................................................................................................................18

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INTRODUCTION

DHL

DHL is present in over 220 countries and territories across the globe, making it the most

international company in the world. With a workforce exceeding 325,000 employees, they

provide solutions for an almost infinite number of logistics needs. DHL is part of the world's

leading postal and logistics Group, Deutsche Post DHL Group and encompasses three divisions:

DHL Express, DHL Global Forwarding, Freight and DHL Supply Chain.

In 2009, DHL laid out their goals for the future in their Strategy 2015, including vision

and mission for company. The vision emphasizes that they want to be The Logistics Company

for the World. This goes beyond the simple fact that, as a global company, they are present in

over 220 countries and territories, or that they are often the very first logistics company to enter

new markets. It also extends beyond their unique ability to offer a wide range of logistics

solutions, encompassing everything from international express deliveries, to warehousing, to

customs brokerage, to freight forwarding to mention just a few areas in which we are active. The

vision is they want to be the logistics provider people turn to their first choice not only for all

their shipping needs, but also as an employee or investor. The vision is further underlined in their

mission statement: Excellence. Simply Delivered. This means that they want to simplify the

lives of the customers. They make the customers, employees and investors more successful.

DHL have also announced their new "Strategy 2020: Focus.Connect.Grow.", which

outlines the priorities for the coming years, and emphasizes the goal to be the company that

defines the logistics industry. Strategy 2020 integrates their beliefs as laid out in Strategy 2015,

such as always striving to be Provider, Employer and Investment of Choice, and it reiterates their

commitment to the world as a responsible company. Among the focus areas of Strategy 2020 we

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intend to further expand our logistics services in the world's emerging markets.

They strongly believe that pursuing all of these goals is inthe interest of all of their

stakeholders: customers, employees, investors and the planet as a whole. They add value to

people’s interaction with them, whether with excellent services or products, by engaging the

employees and nurturing their talents, or by being a solid, long-term investment on the stock

market. They can show concern for the world and a communities with a various corporate

responsibility programs under the motto of ‘Living responsibility.’

DHL are deeply proud of the contribution they can make in a daily work. Everything that

is moved from one place to another needs the aid of logistics – but behind this simple truth one

finds millions of stories. As the logistics company for the world, they form the backbone of

trade, ensuring that whatever needs to be delivered, gets delivered. A shipment placed in their

trust may include life-saving medicines, or a birthday present from a friend, or hold a company’s

entire existence in the form of a prototype. They not only deliver parcels and packages, and make

sure containers arrive at ports: deliver prosperity, transport health, power growth, deliver joy.

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LOGISTIC SYSTEM

Logistics is the management of the flow of things between the point of origin and the

point of consumption in order to meet requirements of customers or corporations. The resources

managed in logistics can include physical items, such as food, materials, animals, equipment and

liquids, as well as abstract items, such as time, information, particles, and energy. The logistics

of physical items usually involves the integration of information flow, which is material

handling, production, packaging, inventory, transportation, warehousing, and often security. The

complexity of logistics can be modeled, analyzed, visualized, and optimized by dedicated

simulation software. The minimization of the use of resources is a common motivation in

logistics for import and export.

According to the Council of Logistics Management, logistics includes the integrated

planning, control, realization, and monitoring of all internal and network-wide material, part, and

product flow, including the necessary information flow, industrial and trading companies along

the complete value-added chain (and product life cycle) for the purpose of conforming to

customer requirements. Logistics is the process of planning, implementing, and controlling the

effective and efficient flow of goods and services from the point of origin to the point of

consumption.

Academics and practitioners traditionally refer to the terms operations or production

management when referring to physical transformations taking place in a single business location

(factory, restaurant or even bank clerking) and reserve the term logistics for activities related to

distribution, that is, moving products on the territory. Managing a distribution center is seen,

therefore, as pertaining to the realm of logistics since, while in theory the products made by a

factory are ready for consumption they still need to be moved along the distribution network

according to some logic, and the distribution center aggregates and processes orders coming

from different areas of the territory. That being said, from a modeling perspective, there are

similarities between operations management and logistics, and companies sometimes use hybrid

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professionals, with for ex. "Director of Operations" or "Logistics Officer" working on similar

problems. Furthermore, the term supply chain management originally refers to, among other

issues, having a global vision in of both production and logistics from point of origin to point of

production. All these terms may suffer from semantic change as a side effect of advertising.

OPERATING SYSTEM

The logistics works is important to recognize the importance of a dynamic balance between

the minute details and the main elements involved in a product. The Role of Logistics is to

maintain that balance. Once the firm realizes the importance of logistics it is necessary that the

firm make full and efficient use of logistics. The first step is to create a buyer value for the

customer and a strategic value for the firm.

The customer is the most important asset for a company. Hence it is important for a firm to

have a clear understanding of what the customer demands and to keep up to the customers’

expectations. Once a company has a clear understanding of its customer’s requirements it must

devise a strategy on how to use logistics to achieve it. This means that the company has to have a

clear understanding or assessment of company’s strategic direction.

The vission includes the systematic development of an organizational in regarding the key inputs

to the logistics planning process as well as identification of the potential alternative logistics

approaches. This is an important step for the following reasons:

Helps to define a strategic direction to the company and also to get a clear understanding

the role of logistics in it.

Get a clear idea of the requirements of the various segments of customers.

Have a look at the various factors that would affect the strategy of the company.

Define alternative strategies and also the scope of the planning effort.

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The strategec analysis involves taking a look at the various components involved in the process

and selecting the best logistics process among the alternatives. These components, which are to

be reviewed, are revealed during he first step. This may include revamping the entire process to

assessing how a single component can be used more effectively.

The planning involves the assembling of a plan that outlines the mission and goals for the

logistics function and the programs and activities to achieve these goals. Logistics planning is an

iterative process. The plans have to be redefined every year to improve the quality of

performance.

The managing change involves effective management to implement enhanced ways of

conducting business. The management should keeping changing the plans in accordance with the

change in the market and also coach the organization to effectively embrace this change.

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SECURITY AND THREAT CONTROL

Record of designing, installing and servicing transportation, logistics and warehouse

security systems, CCTV and access control solutions, decrease theft across the supply chain,

reduce liability and comply with government regulations. The technical security expertise to

integrate existing infrastructure and equipment with the most advanced technology, including

CCTV, access control, intruder detection and gates & barriers.

Logistics Security Systems, CCTV & Access Control

Logistics and road haulage companies have a transient population of staff, drivers and

contractors, with vehicles requiring easy but secure access to the premises. Ensuring access is

restricted solely to authorized personnel is pivotal to secure against threats from theft and

vandalism to tampering with products or terrorism.

It have experience in deploying security, risk management and process monitoring

solutions to ensure business continuity and mitigate security risks. The transport and logistics

sector operates and the need to comply with the strict operating requirements and controlled

environment. The security systems keep intruders out and property safe, whilst providing

solutions for internal management to protect staff, improve load movements and comply with

customer standards.Typical benefits include cutting theft and internal losses, managing traffic

flow on and off site, cut guarding costs and streamlining management information.

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STRATEGY ROLE OF THE SYSTEM

Logistics involves managing changes in the following, from the supplier to the user or consumer,

based on forecast or specific demand physical flows of materials and goods, information flows

and related administrative flows.

With a view to achieving the efficiency and quality of service expected. In this respect, it affects

all sectors and includes the procurement, warehousing, handling, distribution, packaging and

transport functions.

Formulating & implementing supply and waste chains strategy

This group includes senior management positions responsible for strategy, policy and

Decision-making.

Supply Chain Manager

Logistics Manager

Logistics Analyst

Logistics Engineer

Logistics Controller

Logistics IT-Specialist

Logistics Supervisor

Resource Management

This group includes planning and implementation of procurement all necessary resources and

inventory control.

Materials Manager

Packaging Manager

Purchasing and Procurement Manager9


Purchasing Officer

Purchasing Clerk

Stock/ Inventory Controller

Production Planning and Control

This group includes jobs with primary tasks concerning production planning and control

Operations Manager

Production Planner and Controller

Warehousing

This group includes warehouse management and material handling.n It is characterized by

activities: unloading, receiving, inspecting, storing, safekeeping,relocating, picking, packaging,

consolidating, loading, trans-loading, cross docking.

Warehouse Management

Warehouse Manager

Warehouse Supervisor

Warehouse Operations

Warehouse Operator

Forklift Driver

Order Picker

Administrative Operations

Order Processing Clerk

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Warehouse Supporting Activity (examples)

Maintenance Supervisor

Maintenance Operator

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ADVANTAGE

1. Decrease in Costly Errors:

Logistics automation features such as integration to the commodities via the ERP system and

access to the address book, as well as automatic storage and entry of fuel surcharges and

accessorial, the customer not worry about keying in the wrong information. These kinds of

manual data entry errors will lead to increase shipping costs such as having to pay for

shipping twice or paying a higher freight rate due to entering an incorrect commodity freight

classification.

2. Increased Customer Service:

With logistics automation features in a DHL such as real time freight tracking, auto pick-up,

proper insurance and freight accounting built to custom specifications, the customer are

empowered to know exactly how much the freight will cost and when the freight will arrive

at its destination through automatic notifications.

3. Access to Real Time Freight Data and Analysis:

When the customer have access to real time freight data and the ability to run reports, they

are better served at making better business decisions based on their trends and history. In the

long run, creating such a bad stigma so they can save money on the front end of shipping,

could hurt them over and above the freight savings by not being able to gain new customers

or possibly losing customers. Access to valuable data at their fingertips with the push of a

button empowers them to see the total cost of your decisions and mitigate future expensive

bad decisions.

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4. Organizational Control:

With logistics automation features in a DHL the customer are able to regain control over

freight management, freight costs, and risk, by using the DHL' rules engine, which is based

on optimized plans and routing guides. A DHL is flexible enough to accommodate custom

company business rules, yet powerful enough to force all users, both internal and external, to

follow the policies that ensure efficient and cost effective shipping. The system’s usability

must be such that controls can be designed and implemented by logistics experts with

decades of hands-on experience in logistics, rather than by computer technicians.

5. Scalability and Speed:

With such powerful logistics automation features in DHL there are no additional resources

needed to manage logistics, freight, and transportation departments, even as business grows

and ships more freight. As the company grows and ships more freight, a DHL allows the

customer to easily input new users into the system and manage them easily. Furthermore,

with a great freight accounting automation feature within the DHL, all freight invoices can be

consolidated into one weekly invoice, no matter how many shipments each location has,

making your CFO or controller's job much easier to manage.

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DISADVANTAGE

1. Loss of control

One particular disadvantage is the loss of control a client has by working with third party

logistics. Eminently in outbound logistics when the 3PL provider completely assumes the

communication and interacting with a firm's customer or supplier. By having a good and

continuous communication with their clients, most 3PL’s counter and try to charm away such

doubts. Some 3PL’s even paint the clients logos on their assets and vest their employees like the

clients ones.

2. IT

The IT systems of the provider and the client must operate together.

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CONCLUSION

Logistic is the process of planning, implementing and controlling the efficient, effective

flow of goods storage of goods, services and related information from the point of origin to the

point of consumption for the purpose of conforming to customer requirements.

Logistics exists to satisfy customer requirements by facilitating relevant manufacturing and

marketing operation. The main responsibility of logistic is the geographical positioning of raw

materials, work in process and finished inventories at the lowest possible cost. Creating logistics

value is costly. Logistics accounts for one of the highest costs of doing business. Logistics

expenditure normally ranges from 5% to 35% of sales depending on the type of business.

Logistics very important for any business to success but it is expensive.

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APPENDIX

Figure 1. DHL’s Headquarter

Figure 2. DHL’s International Logistics Import-Export Activities

Figure 3. DHL’s Logistics Transportation

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REFERENCES

Company Portrait. (n.d.). Retrieved JUNE 25, 2015, from DHL:

http://www.dhl.com/en/about_us/company_portrait.html

(n.d.). Retrieved JUNE 26, 2015, from CENTRAL: http://www.logisticsqualifications.eu/?

page_id=1912

Wikipedia, the free encyclopedia. (n.d). Retrieved JUNE 28, 2015, from Wikipedia:

https://en.wikipedia.org/wiki/Logistics

Transport & Logistics Security Systems, CCTV & Access Control - Essex & UK. (n.d.). Retrieved

JULY 14, 2015, from Clear view:

http://www.clearview-communications.com/market-sectors/logistics-security

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http://www.clearview-communications.com/market-sectors/logistics-security

logistic system dhl

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