locations africa expo presentation

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Locations Africa Expo - A short presentation - LOCATIONS AFRICA is a new African initiative that aims to significantly improve the coordination, the promotion and development of meaningful economic and social impacts of the film and television sectors in Africa. Locations Africa is a multi-faceted project that is specifically designed to respond to the unprecedented growth potential of the African film and media sectors. The main event and focus on our annual calendar is the Locations Africa LOCATIONS AFRICAN EXPO. This event showcases the offerings of film commission, and film sector service providers from across the continent, enabling filmmakers to source information and make the necessary connections to complete any project on location. The expo is accompanied by a CONFERENCE PROGRAMME that focuses on the global expectations of producers working on location – including a focus on African FILM FUNDS AND INCENTIVES. Chakan Hislop @ Film It Africa

TRANSCRIPT

Page 1: Locations Africa Expo Presentation
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LOCATIONS AFRICA is a new African initiative that aims to significantly improve the coordination, the promotion and development of meaningful economic and social impacts of the film and television sectors in Africa. Locations Africa is a multi-faceted project that is specifically designed to respond to the unprecedented growth potential of the African film and media sectors.

The main event and focus on our annual calendar is the Locations Africa LOCATIONS AFRICAN EXPO. This event showcases the offerings of film commission, and film sector service providers from across the continent, enabling filmmakers to source information and make the necessary connections to complete any project on location. The expo is accompanied by a CONFERENCE PROGRAMME that focuses on the global expectations of producers working on location – including a focus on African FILM FUNDS AND INCENTIVES.

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For film industry stakeholders, LOCATIONS AFRICA provides an invaluable INFORMATION EXCHANGE, offering local knowledge, skills, networks and experience, to unlock resources and enhance research into filming on the continent. In particular, the show allows filmmakers to scout locations, gather vital production information and meet key industry decision makers – including Film Commissions, production service companies, film sector organizations, independent finance companies, crew, talent and equipment companies – in whichever African country or city they are considering for your production. LOCATIONS AFRICA removes the uncertainty from planning and helps move your film into production.

To stimulate future production, The Locations Africa Event hosts a unique AFRICAN CONTENT SHOWCASE. This conference sources some of the books, films, theatre plays, news events and cultural heritage that offer potential adaptation opportunities for the international market. This will be supported by a range of events and activities designed to support increased value for African content.

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For African governments (at national, state/provincial and city levels) who wish to grow their economies through the successful harnessing of the international film industry, LOCATIONS AFRICA is the gateway to networking, leads sourcing, training, skills and market development, and purpose-designed certified training.

LOCATIONS AFRICA aims to be the leading business-of-film initiative in Africa. Lead by Africans, for Africans, Locations Africa aims to grow the business of filming on location in Africa through the provision of networks, education, events, guidance, resources and opportunities to International and African Filmmakers, to African Film Commissions, and to film and locations professionals across the African continent.

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engagement and business development

Cloud Based Development & Matchmaking

• Exhibiting Opportunities, Services and Products

LocationsExpo

• Engaging attendees with pertinent industry developments using measurable outcomes 

Conferences & Workshops

•Creating a pipeline of Stories  in African      Locations

African Stories Markets

• Maximizing opportunities by facilitated meetings 

Meeting Organization

•Networking events, which allow for less formal contact developmentSocial Events

•International outreach through print and online publications

Pre and Post Event Propagation

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Direct Mail to Prospective Delegates

Third party Organisation E-

broadcasts

South African Stakeholder Engagement

Pan African Stakeholder Engagement

International Producer

Associations

The Africa BlackList

Locations Website Launch

Attendees Directory & Meetings

Organisation Platform

Local Partners WGSA, IPO, DFA, CPA etc

Market Readiness

Toolkits

Local & Int’ Print

Advertising

The Association of African Film Commissions

Mar – Apr 2014

May – Jun 2014

July –Aug 2014

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Film Commissions & TradeTourist & Brand AssociationsIndustry AssociationsProduction Service CompaniesProducers & Location ScoutsScreen WritersCommissioning Editors & Production Finance

Sector Relevance Key

Intervention Types KeyIntegrated Marketing Cloud & Online PlatformsConference & Workshops

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Film Commissions & TradeTourist & Brand Associations

Industry AssociationsProduction Service Companies

Producers & Location ScoutsScreen Writers

Commissioning Editors & Production Finance

Sector Relevance Key

Intervention TypesIntegrated Marketing

Cloud & Online PlatformsConference & Workshops

On Location Sessions

Film Funding Sessions

Film Tourism Sessions

African Content Sessions

Screen Writing Conference &

Workshops

Networking Events

Exhibitors Stands

Evening Dinner & After Party

On-Site Meeting Service

Film Commission

Presentations

The Locations BookOctober 3rd – 4th 2014

@ Show Interventions

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90 representatives from Film & tourist related bodies and around Africa

50 Production Companies from overseas

60 South African Based TV/FILM producers who are looking for locations

120 representatives of production service companies

100 representatives of commercials production companies

80 representatives of technical service companies

20 finance related people

50 Location service companies

150 emerging and established scriptwriters

300 other interested parties

300 additional people attending our evening soirees

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B2C Expenditure• Accommodation• Food • Entertainment

B2B Expenditure• Accommodation• Food • Entertainment• Production Services• Equipment

B2C Marketing• Raising  awareness 

about the destination

• Propagation of Film Tourism Products

Locations& Services Event

FilmProduction

Film Festivals

Film Released to  public

Film Tourism

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B2B Marketing• Raising international 

awareness• Propagation of 

Locations in media

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The Locations Africa Expo takes place onOctober 3rd to 4th at the Sandton Convention Centre, Johannesburg, SA

For more information visit:

www.locationsafrica.com

OR CONTACT:

[email protected]

+27 (0) 11 482 6155