ll beanpowerpoint
DESCRIPTION
TRANSCRIPT
Social Media PlanCreated by: Alyssa Arseneau
Company Overview
• Company overview• History• Competition• Products
Current Market• Where are we? • Where do we want to go?• How are we going to get there?
Key Challenges & Goals• How can we improve communication with
the public?• What challenges are being faced?• How can we improve our brand
recognition and improve business?• How we can increase our awareness.
Target Market• Who are they?• How do we reach them?• What important point do
we want to get across
SEO• What is it?• How will it increase business?• How it will increase search results?• Where do we begin?
Google AdWords
• Which words do we pick?• How we will use it to increase search
results?• How it will increase visits to the
website and blog
Social Media• What is social media?• How these increase
communication and brand identity relations with the consumer?
Blog• How can blog increase awareness?• How will this result positively?• Why is a blog a good way to reach our
target audience?
Tools to Measure• Google Analytics & Twitter Analytics• Tools available• What can be measured and
learned?• How will we use this data and
achieve success?
Budget & Timeline
• Where to begin• How long will this take to finish?• What will this cost?• Summary: What steps we will take and
what order we plan on taking them in.