“linking company news to employees” september 2012 ... · concentradora de suministros, cesar...

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DYNABRADE S NEW C ATALOG Add-On Cart For instant product cross-referencing! Tech Tip A proven suggestion from the field! QR Code Quickly opens Dynabrade content on Smartphones & tablets! Tool Motion Visual guide to each tool’s action! Among the helpful features are: The new Dynabrade catalog will be a vital sales tool for our inside and outside teams, and for distributors throughout the world. This publication is a testament to our continued success, and another shining example of “The Dynabrade Difference!” september 2012 “Linking Company News to Employees” By Gary Lojacono - Manager of Marketing Communications I n August, 2012 Dynabrade announced the publication of a new General Catalog (D12.01), showcasing our ever-expanding line of Industrial Power Tools, Accessories and Abrasives. This is the largest and most comprehensive catalog in our history, totaling 316 pages and featuring over 800 tools. As you review these pages you will note one constant – our product line continues to grow! From the 1969 introduction of the Dynafile ® to the present, Dynabrade remains committed to bringing innovative, cutting-edge tools to the marketplace. This edition features an incredible array of new tools, including Die Grinders, Disc Sanders, Depressed Center Wheel Grinders, plus Bench & Pedestal Grinders. Many of the new models are available now, while others will be introduced in the near future. In addition this catalog presents our tool groups in an improved format and organization, designed for enhanced clarity and ease of use. Navigating the Dynabrade product line has never been easier! A Symbol of Our Growth

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DYNABRADE’SNEW CATALOG

Add-On CartFor instant productcross-referencing!

Tech TipA proven suggestion

from the field!

QR CodeQuickly opens

Dynabrade content on Smartphones & tablets!

Tool MotionVisual guide to

each tool’s action!

Among the helpful features are:

The new Dynabrade catalog will be a vital sales tool for our inside and outside teams, and for distributors throughout the world. This publicationis a testament to our continued success, and another shining example of“The Dynabrade Difference!”

september 2012“Linking Company News to Employees”

By Gary Lojacono - Manager of Marketing Communications

I n August, 2012 Dynabrade announced the publication of anew General Catalog (D12.01),

showcasing our ever-expanding line of Industrial Power Tools, Accessoriesand Abrasives. This is the largest and

most comprehensive catalog in our history, totaling316 pages and featuring over 800 tools.

As you review these pages you will note one constant – our product line continues to grow! From the 1969 introduction of the Dynafile® to the present, Dynabrade remains committed tobringing innovative, cutting-edge tools to the marketplace. This edition features an incrediblearray of new tools, including Die Grinders, DiscSanders, Depressed Center Wheel Grinders, plus Bench & Pedestal Grinders. Many of the newmodels are available now, while others will be introduced in the near future.

In addition this catalog presents our tool groups in an improved format and organization, designedfor enhanced clarity and ease of use. Navigating theDynabrade product line has never been easier!

A Symbol of Our Growth

Happenings at Headquarters

2

July 16-19, 2012

CLARENCE, NEW YORK

Dynabrade Global Sales Meetings

Chris Nutty (left) and Bob Keller discuss upcoming developments in Dynabrade’s .7 hp tool line. Their station also included a review of collet compatibility and addressed our new Safety-Lock Throttle Levers (see page 4).

Mark Lampka (right) looks on as Mike Kirk runs Dynabrade’s new 5" Vacuum Cut-Off Wheel Tool. Also manned by Irv Roy, this station focused onseveral new tools, including Routers and 3" Buffer/Sander. At left are Tom Boland and Fred Deer.

Dynabrade’s recent Global Sales

Meeting brought together sales teams

from the USA, Canada, Mexico,

Brazil, India and the Asia-Pacific

Region. This four-day event produced

an invaluable exchange of input and

ideas, while reinforcing our strong

sense of Dynabrade teamwork. Prod-

uct application stations in our

Clarence headquarters provided

essential hands-on training and skill

building, as shown in these photos.

John Swaine (standing) introduces Dynabrade’s new Bench & Pedestal Belt Grinders and Disc Grinder. Assisted by Tony Schiavitti, John also presented a reviewof our Metal Capture Downdraft Table and Station.

Jason Bolis (left) addresses the group on updates to our .4 hp tool line. Also discussed were future projects like the Reversible Drill and Vaned PencilGrinder. Frank Lehman and Peter Lane were contributors to this station.

Three Dynabraders running three Dynafiles® at the same time!Bob Ochoa (left), Justin Athans and Mike Kirk each test a different abrasive belt, to assess its performance on the insidecorner of a work piece.

3

In early 2012 Dynabrade was one of many Western New

York companies invited to participate in a prestigious

program called "Accessing the North American Market,"

held by the World Trade Center – Buffalo Niagara. Pictured

at our exhibit (l-r) are Gary Lojacono, Steve Briggs

and Mike Stuhler.

Dynabrade Exhibitsat World Trade Center Event

4

News from Engineering

Safety-Lock Throttle LeversStandard on All Dynabrade Tools

Safety first! Now that I have your attention, a throttle lever is the most common feature used tomanually turn a pneumatic power tool on and off.When the tool is connected to a pressurized air hose, applying a small amount of force on the throttlelever starts the tool instantly.

When a tool is equipped with a basic throttle lever, an operator will purposely turn the tool on to begin work, but it is also possible for the throttle to be triggered accidentally, beforethe operator is prepared. This is called unintentional starting,

and it creates a safetyhazard that can resultin serious injury to the operator or co-workers. Damage tothe power tool, workpiece and/or acces-sory can also occur. A“lock-off ” type ofthrottle lever hasproven to be very ef-

fective in reducing or eliminating unintentional starting. Thismechanism automatically latches in the off position when thethrottle lever is released.

Recently Dynabrade made the decision to standardize ourportable air tools with safety-lock throttle levers. We have dis-

continued production of our basic levers and are preparing to manufacture all Abrasive Belt Tools, Die Grinders, DiscSanders, Grinders and Buffers with safety-lock throttle levers.(Most of our Grinders have been equipped with safety-locklevers for years.)

In addition we have also designed and manufactured two new heavy-duty safety-lock throttle levers. These heavy-dutylevers are designed for harsh environments, and for operatorsand applications that require a more durable lever.

Dynabrade puts your safety FIRST!

The Dynabrade Team at the International Wood-

working Fair, which ran from August 22-25

in Atlanta, Georgia.

Shown at our exhibit (l-r) are Andy Mandell,

Mark Lampka, Justin Athans, Mike

Stuhler and Patrick Maloney.

2012

By Robert L. Keller - Assistant Manager, Engineering/Product Safety

.4 hp Die Grinder Model 47800

.7 hp Extended Disc Sander Model 54403

.7 hp Extended Die Grinder Model 53781

International Update

5

Dynabrade India MarksFifth Anniversary By Nischal Sachdev - Managing Director, Dynabrade India

On March 20, 2012, DynabradeIndia proudly commemoratedfive years of business operations.On this occasion, all employees,consulting partners and distribu-tors from across the country

were invited. Almost everyone who con-tributed to our success story was present at the venue. Mr. Ned Librock, Pres-ident of Dynabrade, traveled from Clarence, New York to grace this special occasion.

During the past five years DynabradeIndia has become a significant player inIndia, with presence in all major cities. Wesupply products to all major auto manufac-turers, two-wheeler manufacturers, the gen-eral engineering industry and the windturbine industry. Our presence in automo-tive manufacturing is so strong that if youdrive a car made in India, you can be sureit was polished by a Dynabrade buffing tool!These auto manufacturers also strongly recommend our products to their servicecenters (automotive aftermarket).

Since our inception in 2007 DynabradeIndia’s sales have more than tripled, and asof August, 2012 we are at 1.8 million USAdollars. Our headquarters now employs

fourteen people, and we sell to almost eightydistributors in India.

Along with supplying the best “Made inUSA” Abrasive Power Tools, DynabradeIndia has extended its offering to matchingabrasives. We are also an exclusive partnerwith SATA, a German manufacturer ofhigh-quality spray equipment. This makesour product offering very complete for allkinds of finishing requirements, includingpre-paint, paint and post-paint applications.

It has been wonderful to watch thestrength of the Dynabrade brand evolve,

and become even stronger after the form-ation of the subsidiary in India. Our dis-tributors are very proud to be associatedwith Dynabrade. On this anniversary wetook the opportunity to thank our businesspartners for their valuable contributions. We recognized India’s best-performing dis-tributors of 2011, in both the Industrial and Automotive Aftermarket segments. Mr. Librock presented the award for best overalldistributor to Conscap Consultants, who areone of Dynabrade’s highest-selling distr-ibutors worldwide.

Members of the Dynabrade India team pose with Dynabrade President Ned Librock as they celebrate the subsidiary’s fifth anniversary.

Dynabrade India Managing Director Nischal Sachdev (left) and Dynabrade President Ned Librock (right)present the “Best Distributor” award to Mr. G. Varadarajan of Conscap Consultants.

Dynabrade Europe MeetingCovers Wide Range of Topics

6

International Update

Dynabrade’s newest distributors in Mexico

visited our headquarters recently for pro-

duct training. Shown are Luis Colina

(left) and Alfonso Barreda of

Concentradora de Suministros, Cesar

Cabello (Dynabrade Regional Manager,

Mexico & Central America), and Guillermo

Gonzalez of Refatec.

New Distributors Visit Dynabrade

Dynabrade Europe held its annual Sales and Marketing Meet-

ing this year in Istanbul, Turkey. A total of 32 Dynabraders

attended, including President Ned Librock and Corporate

Trainer Tony Schiavitti from the USA.

European Sales & Marketing Director Cengiz Ceylan

reports that a variety of topics were addressed, such as the

newest Dynabrade tools and accessories, various marketing

strategies for Europe, and the global financial situation

in general.

Cengiz stressed that Dynabrade Europe’s goal is not only to

sell tools, but to become a solution provider to end-users,

offering a system of tools, accessories and abrasives. Abrasive

sales there have grown by 20% to 35% over the past several

years, and now account for 10% of our total sales in Europe.

Competitive tool manufacturers in Europe were also

analyzed, along with challenges related to our Random

Orbital Sander sales. Finally Cengiz noted the outstanding

sales growth there of Dynabrade General Purpose Tools –

especially Die Grinders, which are now our highest-selling

tool group in Europe.

IMTS Product Exhibit isDynabrade’s Largest Ever

Trade Show Recap

7

Dynabrade unveiled the largest product exhibit in our history at the InternationalManufacturing Technology Show (IMTS)in Chicago, Illinois from September 10-15, 2012.

The 20' by 45' exhibit included a separatearea for our growing Abrasive Machineryline, featuring the first appearance of ournew Bench & Pedestal Belt Grinders andDisc Grinder. Also displayed were the SuperFinisher, Versatility Grinder and ToolPost Grinder. Dynabrade Source CaptureSystems at the show included our MetalCapture Downdraft Table and Metal Cap-ture Downdraft Station.

We also showcased our newest portableabrasive tools, such as 2 hp and 3 hp Verti-cal Disc Sanders and Depressed CenterWheel Grinders, plus new .7 hp RightAngle Die Grinders and DiscSanders.

As always the Dynabrade product sel-ection was anchored by our traditional offering of world-famous industrial toolsand accessories!

First IMTS crew (l-r) was John Swaine, Walter Welsch (Dynabrade CEO), Tom Boland, Mike Stuhler, Tony Schiavitti and Andy Mandell.

Mike Stuhler demonstrates Dynabrade’s new Bench & Pedestal Belt Grinder.

An amazing range of products on display atDynabrade’s IMTS exhibit.

Dynabrade’s new Abrasive Machinery (foreground)is introduced at IMTS.

International Tool Clinic

DYNABRADE, INC. / DYNABRADE INTERNATIONAL8989 Sheridan Drive • Clarence, NY 14031-1419

DYNABRADE DO BRASIL LTDA.Av. Kennedy 914 - CJ 32 • São Bernardo do Campo • SP - CEP 09726-253

DYNABRADE EUROPE S.à r.l.Zone Artisanale Op Tomm 6 • L-5485 Wormeldange––Haut, Luxembourg

DYNABRADE INDIA ABRASIVE POWER TOOLS Pvt Ltd.EL-54, TTC Industrial Area, M.I.D.C. Mahape, Electronic Zone, Navi Mumbai - 400705, Maharashtra, India

© DYNABRADE, INC., 2012

Dynabrade Holds Tool Clinic in China

Steven Pan (l) and Bruce Gao discuss the many tool optionsDynabrade offers for buffing applications.

In June 2012, International

Sales Director Steve Briggs and Product

Manager Chris Nutty traveled to Beijing,

China for a two-day Tool Clinic, providing ten

distributors with vital Dynabrade product

training. Steve and Chris were joined by Re-

gional Manager Bruce Gao and his team, and

together they conducted stations on metal-

working, woodworking, AOEM and compos-

ites. Additional stations were held on

preventative maintenance and tool repair.

Chris Nutty (in dark blue) and Bruce Gao demonstrate the importance of propertool maintenance.

The Dynabrade Team is (l-r) Alan Tan, B.K. Kang, Chris Nutty, Bruce Gao(Regional Manager), Steven Pan, Steve Briggs (International Sales Director),Cary Guo and Jason Han.

Steven Pan throws some sparks with Dynabrade’s 1.3 hp Disc Sander.

June 12-13, 2012

BEIJING, CHINA