LinkedIn Tagging

1. Go to the Contacts tab in your LinkedIn account, then make sure your viewing the Connections tab as well

2. Begin by scrolling through your connections and placing a check mark by “like” or “similar” connections. Continue through all of your contacts looking for individuals in the same group

3. Once you’ve been through your whole network and checked all connections that apply to a given group, then you’ll be ready to create a custom tag which represents those connections

HintBegin by tagging the largest group in your network. It’s less overwhelming once you have identified your largest tags

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Tags are simple keywords that you can create to organize your connections for quick filtering on

LinkedIn

LinkedIn Tagging

4. As you narrow in on your tags, you may want to add additional tags to individuals. You aren’t limited to one tag person. Additional tags come in handy as you begin label your buyer personas, influences, approvers and such

5. An additional benefit to tagging is enables you to target messages to specific groups within your own network. This can be helpful if the tags in your network are different than the categories in your companies CRM system

“What matters is where the real relationships are.”

-Seth Godin

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Once you are done tagging, the real value of your network will start to emerge. View your network in terms of the strength of your relationships

LinkedIn Mapping

1 Go to LinkedIn Maps at . http://inmaps.linkedinlabs.com/. Login to your LinkedIn account when prompted

2 Grant InMaps access to your LinkedIn account. Within minutes InMaps will create a custom color map of your LI network

3 Hover over the various colors in your map. These colors represent individual connections in a group. You decide how they know each other and what the common connection is between them

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Your InMap is an interactive visual representation of your professional universe, based on the relationships between your connections.

LinkedIn Mapping

4. InMaps provides a legend in the lower left hand corner. Here you label the groups according to your preference and interpretation

5. When you click on an individual dot/connection in your map, InMaps shows the connections for that person and similar connections in your network

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The visual representation will help to uncover common groups and affiliations which you may not have known existed previously