linamar success in a rapidly changing automotive industryindustry linda hasenfratz ... where is the...
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LINAMAR
Success in a Rapidly Changing Automotive Industry
Linda HasenfratzChief Executive Officer
January 2019
© Linamar Corporation 2
Linamar – Diversified Global Manufacturing
Diversified Manufactured Products that Power Vehicles, Motion, Work and Lives
Linamar Light Metal CastingLinamar Montupet Light Metal Casting | GF Linamar
Linamar Machining & Assembly
Linamar Seissenschmidt Forging
Infrastructure
Food
Transportation
Power
Water
Age
2017 Sales $6.6 Billion Facilities 60 Employees 29,000
Pow
ertrain, Chassis and B
ody
© Linamar Corporation 3
We are Living in a Time of Extreme Uncertainty
Uncertainty Can Lead to
Opportunity with the
Right Approach
© Linamar Corporation 4
Pace of Change
Data Availability
Disruption
Digital Economy
Politics & the Economy
UN
CE
RTA
INT
Y
We are Living in a Time of Extreme Uncertainty
© Linamar Corporation 5
FLEXIBILITY
Flexibility of strategy should be
directly correlated to level of
uncertaintyCULTURE
Rely on who we naturally are as
guide posts
STAY
FOCUSED
Don’t get distracted by shiny objects
KEEP
INNOVATING
Innovation is the key driver of our
competitivenessTHINK BIG
PICTURE
Think cradle to grave, be practical
THINK LONG
TERM
Look past the noise and focus on
fundamentals
Success in Uncertain Times
© Linamar Corporation 6
Future of Automotive
© Linamar Corporation 7
Where is the Automotive Market Going….
Propulsion – ICE, BEV,
Fuel Cell EV, HybridAutonomous Vehicles
Ride SharingRide Hailing vs Vehicle Ownership
© Linamar Corporation 8
Impact of Automated Driving Likely Less Impactful on Demand Than Most Think
Starts work at 8am
Starts
work at
8am
Starts work at
8am
Starts work at 8am
Starts work at 8am
Starts work at 8amStarts work at 8am
Starts
work at
8am
Starts work at 8amStarts work at 8am
Starts work at 8am
Starts work at 8am
Starts work at 8am
Starts work at 8am
?
• Automated driving reduces the number of
vehicles required in off peak times only – we
must have sufficient vehicles to support peak
demand.
• Excess vehicles not needed in off peak times
will need to be parked somewhere close by.
• Only ride sharing reduces the number of
vehicles in peak demand periods.
© Linamar Corporation 9
Assumptions for Future Vehicle Volumes
Peak Demand
Ride Sharing
Untapped Markets Autonomous Driving or Ride
Sharing/Hailing may Open
_
+
© Linamar Corporation 10
Investment & Time to Establish New
Vehicle Propulsion Capacity
Technology
Capabilities
- Range
- Charge/Refuel time
Government
Regulations
Consumer Demand
Cost
- Cost of battery pack for
large sedan $12,000
- Morgan Stanley study
identifies mfg cost premium
EV vs ICE vehicle of ~$8,000
Infrastructure
Readiness
- Electric
- Hydrogen
Future Propulsion
© Linamar Corporation 11
BEV – Why Not Faster?Technical & Infrastructure Challenges
Energy Infrastructure Must Change for EV to Make Meaningful Environmental Improvement
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2006 NA-SIBaseline
2030 NA-SI Turbo Diesel HEV PHEV-10 PHEV-30 PHEV-60 BEV FCV
Fu
el C
on
sum
pti
on
in L
/100
km, g
aso
line
equ
ival
ent
Gre
enh
ou
se g
as E
mis
sio
ns
in g
CO
2/km
Well-to-Tank GHG Tank-to-Wheel GHG Petroleum Fuel Consumption
Electric Propulsion Systems
Gap Diesel ICE to Battery EV not meaningful
Projected 2030 Vehicle WtW GHG Emissions and Petroleum Fuel Consumption Over Combined, Adjusted HWFET/FTP Drive Cycle
Source: Kromer and Heywood, SAE 2008-02-0459
© Linamar Corporation 12
Lithium-ion Batteries
Source: IVL - The Life Cycle Energy Consumption and Greenhouse Gas Emissions from Lithium-Ion Batteries, Mia Romare, Lisbeth Dahllöf, May 2017
© Linamar Corporation 13
Think Big Picture
• Look cradle to grave when
developing solutions
• Ie if your goal is reducing
energy use or waste for a
product you need to assess
such for every step in its life
• Be practical and realistic about what
can happen in what time frame
We tend to focus here
Energy Source
Waste/Emissions
Waste/
Emissions
© Linamar Corporation 14
Where Do We Go From Here?
© Linamar Corporation 15
Flexibility
▪ Have multiple alternatives when making strategic
decisions
▪ Don’t make a bet on one future, create a plan that
will be successful in a variety of future outcomes
▪ Keep resources fluid
▪ Access to cash
▪ Flexible equipment
▪ Ensure workforce multi skilled and flexible
▪ Monitor and measure results to highlight when
you need to shift gears
▪ Learn from mistakes
Uncertainty
Fle
xibi
lity
of S
trat
egy
© Linamar Corporation 16
Preparing for the Future of Propulsion
Hybrid Vehicle
(HEV)Internal Combustion
Engine (ICE)Electric Vehicle
(BEV) & Fuel Cell EV (FCEV)
▪ Focus on Light Weighting, Fuel Efficiency,
Emissions Reduction solutions which offer a
unique value to customers.
▪ Leverage global footprint, vertically
integrated capabilities and manufacturing
reputation to be benefit from increased OEM
Powertrain Outsourcing.
Linamar objective is to pursue content in all Propulsion
categories in order to be well positioned for multiple technology
adoption scenarios.
▪ Continue to increase Content Per Vehicle on
Hybrid Electrics as it will be an important
bridging technology to pure Battery Electric
▪ Offer solutions focused on increased power
density, Noise Vibration Harshness (NVH),
light weighting.
▪ Strong organizational focus on integrated
eAxle technology solutions
▪ Provide Light Weight Aluminum and
Magnesium Body & Structural Castings
▪ Look to augment eAxle offerings for Fuel Cell
Vehicle (FCV) applications, which could play
a key future role in market
© Linamar Corporation 17
Global Light Vehicle Production Growing
Source
IHS Forecasting 2000-2025 Advanced Consensus Projection 2025-2030
i) 1% YoY Growth in overall industry volumes 2025-2030
ii) Production Share of Technologies by 2030 of ICE 50%, HEV 24%, EV 21%, Fuel Cell 5%. (Based on Consensus Average of External Industry Expert Forecasts for EV adoption, Updated Q3 2018)
Actual IHS ForecastAdvanced Consensus
Projection
© Linamar Corporation 18
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$0
$25
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$350R
even
ues
or A
ddre
ssab
le M
arke
t (B
illio
ns $
CA
D)
ICE HEV EV Fuel Cell
Global Total Addressable Market
Pure Battery EV penetration reaches 20% of the
market by 2030
Updated: October 2018
© Linamar Corporation 19
Content on Electrified Vehicles Growing Quickly
Updated October 2018, estimates based on current projections and EV applications in market.
$0
$10
$20
$30
$40
$50
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2015 2016 2017 2018 2019 2020 2021 2022
Global Content Per Vehicle by Propulsion System
Hybrid Electric ICE
© Linamar Corporation 20
FLEXIBILITY
Flexibility of strategy should be
directly correlated to level of
uncertaintyCULTURE
Rely on who we naturally are as
guide posts
STAY
FOCUSED
Don’t get distracted by shiny objects
KEEP
INNOVATING
Innovation is the key driver of our
competitivenessTHINK BIG
PICTURE
Think cradle to grave, be practical
THINK LONG
TERM
Look past the noise and focus on
fundamentals
Success in Uncertain Times
www.linamar.comThank You Linamar Corporation
@linamarcorp
Linamar Corporation
@linamarcorp