Light in the CloudsLight in the Clouds

Presenter: Chris Matthews President

Who is eLink?Who is eLink?• Infrastructure solutions company founded in 1999

providing custom products and services.• Partnerships with industry leaders like

Salesforce.com, Motorolla, Sun and IBM.• Advocates of Cloud and Open Source

Technologies• Member of the OpenAJAX Alliance with Google,

Yahoo, IBM, Microsoft

What is What is Cloud Computing?Cloud Computing?

It’s a metaphor of technologies which encompass Internet, Software as a Service (SAAS), Web 2.0 and other trend technologies to provide computing services.

Computing EvolutionComputing Evolution

Traditional ModelsHost Centric Model

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Client / Server Model

Host Software StackHost Centric Model

- Business Applications- Office Applications- Email (Profs/OfficeVision)- Computational Applications- IO Intensive Applications

- Applications Run on Host

Client/Server Software Stack

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Client / Server Model

- Business Applications- Email Servers (Notes/Exchange/SendMail)- File Services

- Business Applications- Office Applications- Email Clients (Outlook/Notes/Evolution)- Web Applications

From Host

Cloud (Internet) - Business Applications- Office Applications - Email - Calendar - Documents- Computational Services - CPU - Storage - Database - Grid Services - Research- Auctions- Social Networking- Development Platforms

Host Centric Model

`

Client / Server Model

FIREWALL

HTML, REST & Web ServicesWeb Services

Types of Cloud Models• Software as a Service (SAAS)• Web Services APIs (leverage SAAS)• Utility Computing• Platform as a Service• Managed Services Providers (MSP)• Service Commerce Platform• Internet Integration Service (ISB)

How cloud computing can help?• Reduced ROI (Return on Investment)

– Reduced Operational Overhead(Servers, Electricity, Software, Space, Resources)

– Pay for what you use (SAAS)– Built in features and maintenance for service

• Scalability • Security• Architecture

– Enhances architecture demarcation points– Greater flexibility in service options (open markets)– Data can be more dynamic and living

How to get Started?• Identify Business Processes or Systems

– Each organizations needs are unique– Core & Non-core processes– Determine if value is present

(cost, features, maintenance, scalability, reporting, etc)– Determine if cost savings is present

(resources, licensing, software, hardware)– Make a plan and execute

Stormy Side of Cloud Computing• Compliance & Regulatory Requirements• Multiple Service Level Agreements• Management and Control of Services• Reliability on the Public Networks• Integration Points & Technology• Security

Cloud Services Companies• Salesforce.com• Google• Amazon• eBay• Facebook• IBM• NetSuite

• SAP By Design• Zoho• DesktopTwo• GigaSpaces• Microsoft (Azure)• Quickbooks• Many More

• CRM• Customer Portal• Customer Service• PRM• Sites• APEX & Visual Force

• Force.com Platform• App Exchange• 800+ Applications

http://www.salesforce.com/http://developer.force.com/

• Google Applications– Email– Calendar – Documents– Contacts

• Google Maps• Google App Engine• Google Base (Search/Content)• Google Blogger• Google Adwords/AdSense• Google Analytics

• Google Checkout• Google Finance • Google Picassa (Photos)• Google SpreadSheets• Google YouTube• Google Sites (Free Site Hosting)• Many More

http://code.google.com/apis/gdata/http://code.google.com

• Elastic Computing• Simple DB• Simple Storage (S3)• CloudFront• Simple Queue (MQ Like)

• Flex Payment Service• Alexa APIs• Fullfillment Services• Many More..

http://aws.amazon.com/

• Shopping • Merchandizing• Trading• Merchant Services• Alerts

• Platform Notifications• Research Service

http://developer.ebay.com/

• General Services– Photos– Feeds– Events– Friends– Marketplace– Pages– Profiles– Users

• Batching• Data Store• Content• Permissions

http://developers.facebook.com/

• Integration Services as a Service– No Software– No Appliance

http://boomi.com/

Desktops in the Clouds• http://startforce.com• http://eyeos.org• http://desktoptwo.com• http://ajaxwindows.com

Real World SolutionsReal World Solutions

SOHO & Non-Profits• Google Apps (Email,Calendar,Docs)• Salesforce.com (Free for Non-Profits)• AppExchange (Specialized Apps)• Google (Adwords/AdSense/Analytics)

Enterprise Solutions• Salesforce.com • Google • Amazon (Utility Computing)

Questions

Thanks You!www.elink.bz