life science big data big difference-01sep2014
TRANSCRIPT
© Copyright 2014. Apps Associates LLC. 1
Big Data makes a Big Difference for Life Sciences
4 September, 2014
Fran Daly Sr. Director, Life Sciences
Apps Associates LLC
Julian Troake Marketing Director Apps Associates LLC
© Copyright 2014. Apps Associates LLC. 2 Source: IBM
Agenda
• What is Big Data?
• Why Big Data?
• Use Cases for Big Data in Life Sciences Industry
– Product Development, Clinical, Commercial
• Technology for Big Data
• Building Big Data Capabilities in your Organization
• About Apps Associates
© Copyright 2014. Apps Associates LLC. 3
90%
Of the world’s data has been created in the last two years
Source: IBM
Explosion of Data!
Source: Gartner’s 2013 Big Data Survey
© Copyright 2014. Apps Associates LLC. 4
30% of companies have invested in big data
technology
Source: Gartner’s 2013 Big Data Survey
8% of companies have deployed big data
solutions
Big Data Adoption
© Copyright 2014. Apps Associates LLC. 5
What is Big Data?
CRM
Volume, Velocity, Variety
Clinical / EHR RFID
Website
Log files
Social Media
Medicare Claims Rx
Images, diagnostics
Documents, surveys, email
unstructured, structured, streaming
Genomic data
© Copyright 2014. Apps Associates LLC. 6
Transportation & Logistics
Medical & Healthcare
Industrial & Energy
AWS Big data Infrastructure
Security & Surveillance
Amazon Kinesis
Amazon Redshift
Amazon EMR
Big Data and the Internet of Things
© Copyright 2014. Apps Associates LLC. 7
• Cloud Computing Infrastructure ─ Unlimited capacity on demand ─ Auto-scaling / parallel processing ─ Low cost / no initial h/w investment
• Open source tools ─ Hadoop / map reduce technology ─ Analytics ─ GATK (Genomic Analytics) ─ No sql databases
• High speed communications (internet, mobile, wireless)
Big Data Enablers
© Copyright 2014. Apps Associates LLC. 8
Be the 15%!
Through 2015, 85% of Fortune 500 companies will be unable to exploit big data for competitive advantage
-Gartner
Competitive Advantage
Why Big Data?
© Copyright 2014. Apps Associates LLC. 9
• Genomic sequencing, annotation and analysis • Personalized medicine – 360 view of patient • New revenue streams – patient monitoring • Simulation / modeling • Academic databases / basic research • Collaborative authoring / Internal Facebook
sites
Product Development Use Cases for Big Data
© Copyright 2014. Apps Associates LLC. 10
• Precisely targeted Patient Recruitment • Real Time Clinical Trial Analytics
─ Physician sign up ─ Site Activation ─ Monitoring key milestone progress ─ Data deficiencies
• Earlier adverse reaction signaling / detection • Sooner protocol / treatment problem
detection • Clinical Supply Management • Device failures / service issues / complaints
Clinical Use Cases for Big Data
© Copyright 2014. Apps Associates LLC. 11
• Customer Support / Servicing • Sentiment analysis – product and competition • New Revenue Streams – patient monitoring • Product Quality improvements – device data • Outcome benefits measurement (ACA, Medicare, PCORB) • Liability protection, compliance – detecting problems early on • Operational Efficiency - self problem reporting
Commercial Use Cases for Big Data
© Copyright 2014. Apps Associates LLC. 12
Big Data Technologies
© Copyright 2014. Apps Associates LLC. 13
Amazon EMR (Elastic Map Reduce)
Amazon Redshift AWS Data Pipeline
Hosted Hadoop framework
Petabyte-scale data warehouse service
Move data among AWS services and on-
premises data sources
AWS Big Data Services
© Copyright 2014. Apps Associates LLC. 14
Exploration: • Learning • Use case definition
Experimentation: • Open source tools • Cloud computing • Pilot projects
Large Scale Adoption: • Data definition • Curation • Security, Governance • Architecture • Skilled resources
Incremental Approach!
Building Big Data Capabilities
© Copyright 2014. Apps Associates LLC. 15
Key Capabilities: • Cloud Computing know how • Data acquisition / ingestion • Data parsing and interpretation • Data simplification and storage • Analysis and visualization • Security and access provisioning
Unlocking Big Data
© Copyright 2014. Apps Associates LLC. 16
• Advanced Consulting Partner status ─ Managed Services Provider Competency ─ Oracle Competency
• Considered top partner in Oracle ecosystem / highlighted as ~ 1-of-top 30 worldwide at AWS Summit
• Joint Oracle OEM Product Development • Various Webinars, Presentations at OOW, re:Invent
• Successful deployment on AWS ─ Datacenter migration – Complete & Partial workloads ─ Oracle Workloads – Production, DR, Test/Dev ─ Oracle EBS, OBI, FMW – Portal, Webcenter deployments
Apps Associates & AWS
© Copyright 2014. Apps Associates LLC. 17
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Thank You!
Clinical Trial Structured Data
• Data Entities • Sites • Investigators • Patients • Study Milestones (e.g. Site Activation, Patient Recruitment, Informed Consent,
Database Lock, etc.) • Protocols (Treatment) • CRAs • Clinical data / EHR data
• Data Sources • CT s/w Packages, e.g. Oracle Clinical, eClinica, ClinTrial): • Feeds from CROs (Covance, Quintiles, ICON) • Lab Data (EHR)