leasing service official presentation final (short version)

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DMCI HOMES DMCI HOMES L L EASING EASING S S ERVICES ERVICES Business Presentation Business Presentation

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Page 1: Leasing Service Official Presentation   Final (Short Version)

DMCI HOMES DMCI HOMES LLEASING EASING SSERVICESERVICESBusiness PresentationBusiness Presentation

Page 2: Leasing Service Official Presentation   Final (Short Version)

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IINTRODUCTIONNTRODUCTION

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I.I. GENERAL BACKGROUND GENERAL BACKGROUND

DHLS is dedicated to DHLS is dedicated to providing proactive solutions for unit owners providing proactive solutions for unit owners looking to have their units be leased-out. looking to have their units be leased-out.

The service aims The service aims to enhance property values and the to enhance property values and the marketability marketability of DMCI Homes residential developments for its of DMCI Homes residential developments for its local and overseas buyers local and overseas buyers turning their purchase to working turning their purchase to working investments investments and at the same time, help our clients eliminate the and at the same time, help our clients eliminate the hassles of directly leasing out their property.hassles of directly leasing out their property.

DHLS works closely with various organizations, research groups, DHLS works closely with various organizations, research groups, and other leasing agencies to deliver the highest standards of and other leasing agencies to deliver the highest standards of residential leasing services to its unit owners and potential residential leasing services to its unit owners and potential tenants.tenants.

DMCI Homes introduces its DMCI Homes introduces its latest value-added servicelatest value-added service – DMCI – DMCI Homes Leasing Services (DHLS). DHLS is the newest and Homes Leasing Services (DHLS). DHLS is the newest and exclusive leasing service exclusive leasing service for DMCI Homes residential buyersfor DMCI Homes residential buyers. .

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II. II. OBJECTIVES OBJECTIVES

b.b. To benchmark all operations and performance standards for all To benchmark all operations and performance standards for all leasing-related products and services;leasing-related products and services;

c.c. To implement a comprehensive and effective business, sales, To implement a comprehensive and effective business, sales, and marketing plan to support (a) and (b) and to sustain and marketing plan to support (a) and (b) and to sustain financial and operational viability for a long-term run;financial and operational viability for a long-term run;

d.d. TO REINFORCE THE MARKETABILITY OF DMCI HOMES’ TO REINFORCE THE MARKETABILITY OF DMCI HOMES’ RESIDENTIAL PROPERTY PROJECTS, EXPAND THE TARGET RESIDENTIAL PROPERTY PROJECTS, EXPAND THE TARGET MARKET, AND SIGNIFICANTLY BOOST SALESMARKET, AND SIGNIFICANTLY BOOST SALES. .

a.a. To establish a To establish a functional organizationfunctional organization to consolidate all property to consolidate all property leasing, unit rentals, and other related services under one leasing, unit rentals, and other related services under one management team and hence one sales channel;management team and hence one sales channel;

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1.1. Generously Spaced Residential Units fit for End-User.Generously Spaced Residential Units fit for End-User.

IV. IV. REASONS-TO-BELIEVE REASONS-TO-BELIEVE

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2.2. Resort-Inspired Amenities that come with every Unit.Resort-Inspired Amenities that come with every Unit.

3.3. Exclusive, Worry-free Living in Communities that Exclusive, Worry-free Living in Communities that Nurture and Relax.Nurture and Relax.

4.4. Flexible and Customized Terms Fit for your Flexible and Customized Terms Fit for your Requirements.Requirements.

5.5. A Heritage of Building Excellence (DMCI Heritage).A Heritage of Building Excellence (DMCI Heritage).

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DMCI Homes units are DMCI Homes units are built as homes for built as homes for families and individuals families and individuals who need enough rooms who need enough rooms for them to grow. for them to grow. Developed with end Developed with end users in mind, lessees users in mind, lessees will not be burdened will not be burdened with cramped confines of with cramped confines of leased units that are leased units that are prevalent in the city.prevalent in the city.

1. Generously-Spaced Units fit 1. Generously-Spaced Units fit for End Usersfor End Users

Reasons-to-Believe:Reasons-to-Believe:

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With the resort-like lifestyle that are standard With the resort-like lifestyle that are standard features of residential properties built by DMCI features of residential properties built by DMCI Homes, lessees get to enjoy an assortment of Homes, lessees get to enjoy an assortment of

amenities and facilities when they leases units. amenities and facilities when they leases units. Whether active or passive or whatever the mood Whether active or passive or whatever the mood

inspires, there are many amenities to choose from.inspires, there are many amenities to choose from.

2. Resort-Inspired Amenities that Come 2. Resort-Inspired Amenities that Come with Every Unit with Every Unit Reasons-to-Believe:Reasons-to-Believe:

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Each DMCI Homes’ Each DMCI Homes’ project espouses project espouses exclusivity through exclusivity through gated entrances and gated entrances and 24/7 security, worry-24/7 security, worry-free living through free living through professional LEASING professional LEASING management staff, management staff, and an idyllic and an idyllic communities that communities that makes lessee’s stay a makes lessee’s stay a vacation. vacation.

3. Exclusive and Worry-free Living in 3. Exclusive and Worry-free Living in Communities that Nurture and RelaxCommunities that Nurture and Relax

Reasons-to-Believe:Reasons-to-Believe:

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4. Flexible and Customized 4. Flexible and Customized Terms Fit for your Terms Fit for your RequirementsRequirementsWhether your stay is Whether your stay is for a Month, Years, for a Month, Years, or for mere Two or for mere Two weeks… OR you may weeks… OR you may want a Fully want a Fully Furnished, Semi-Furnished, Semi-Furnished, or Bare Furnished, or Bare units, LEASING units, LEASING Services can Services can accommodate your accommodate your every requirement every requirement and make your stay a and make your stay a memorable memorable experience. experience.

Reasons-to-Believe:Reasons-to-Believe:

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5. A Heritage of Building 5. A Heritage of Building Excellence Excellence Because every project is built Because every project is built and developed by DMCI Homes, and developed by DMCI Homes, you are assured of getting you are assured of getting optimum value of your money, optimum value of your money, exceptional features and exceptional features and amenities, and a world-amenities, and a world-standard level of craftsmanship standard level of craftsmanship borne out of more than 50 borne out of more than 50 years experience in the years experience in the construction and development construction and development industry.industry.

Reasons-to-Believe:Reasons-to-Believe:

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SERVICESSERVICES Sourcing of prospective Sourcing of prospective

tenants either thru third tenants either thru third party brokers or other sales party brokers or other sales activities conducted by the activities conducted by the Leasing Services Team.Leasing Services Team.

Lease Contract Lease Contract Administration.Administration.

Rental Payment Collection.Rental Payment Collection.

Advertising of Unit/s for Advertising of Unit/s for Rent.Rent.

Negotiations for renewals, Negotiations for renewals, extensions and termination extensions and termination and serve all notices as and serve all notices as required under the lease.required under the lease.

Assistance in Tenant Move-Assistance in Tenant Move-In / Move-Out.In / Move-Out.

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BBUSINESS USINESS PPROCESSROCESS

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5 MAIN PROCESSES:5 MAIN PROCESSES:a)a) Enlisting ProcessEnlisting Process

How does a Unit Owner enroll in the Leasing Program?How does a Unit Owner enroll in the Leasing Program?

b)b) Marketing ProcessMarketing Process How does Leasing Services offer the unit into the market?How does Leasing Services offer the unit into the market?

c)c) Sales ProcessSales Process How does a potential Tenant enroll in the Leasing Program?How does a potential Tenant enroll in the Leasing Program?

d)d) Move-In ProcessMove-In Process How does a confirmed Tenant move-in to the leased unit?How does a confirmed Tenant move-in to the leased unit?

e)e) Move-Out ProcessMove-Out Process How does a confirmed Tenant move-out of the leased unit?How does a confirmed Tenant move-out of the leased unit?

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I.I. ENLISTING PROCESSENLISTING PROCESS

a)a) Unit Owner or Representative coordinates with Leasing Services to Unit Owner or Representative coordinates with Leasing Services to enlist the unit under the Leasing Program.enlist the unit under the Leasing Program.

b)b) Unit Owner shall accomplish the Lessor Information Sheet (LIS).Unit Owner shall accomplish the Lessor Information Sheet (LIS).

c)c) Leasing Services shall conduct unit ocular inspection with Unit Leasing Services shall conduct unit ocular inspection with Unit Owner or Representative.Owner or Representative.

d)d) Unit Owner and Leasing Services signs the Memorandum of Unit Owner and Leasing Services signs the Memorandum of Agreement (MoA) / Authority to LeaseAgreement (MoA) / Authority to Lease

e)e) Unit Duplicate Keys shall be lodged to PMO / Leasing Services Unit Duplicate Keys shall be lodged to PMO / Leasing Services (1 for each room).(1 for each room).

f)f) Leasing Services to shoot photos of Unit (for marketing purposes)Leasing Services to shoot photos of Unit (for marketing purposes)

g)g) Leasing Services updates inventory pool with the new listed unit.Leasing Services updates inventory pool with the new listed unit.

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II. II. MARKETING PROCESSMARKETING PROCESS

a)a) Leasing Services shares Leasing Services shares certaincertain information with existing information with existing channels.channels.

b)b) Information that will be released shall be the following only:Information that will be released shall be the following only: Project NameProject Name Building NameBuilding Name Floor NumberFloor Number Unit Type (1BR, 2BR, 3BR, etc)Unit Type (1BR, 2BR, 3BR, etc) Unit Dress-Up (Bare, Semi-Furnished, or Semi-Furnished)Unit Dress-Up (Bare, Semi-Furnished, or Semi-Furnished) Lease RateLease Rate

Note: Specific Unit Number will only be disclosed to Note: Specific Unit Number will only be disclosed to the potential tenant during site trip / unit viewing.the potential tenant during site trip / unit viewing.

c)c) Weekly Leasing Bulletin shall be released via email blast.Weekly Leasing Bulletin shall be released via email blast.

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III. III. SALES PROCESSSALES PROCESS

a)a) Leasing Services accepts inquiries through any of the following:Leasing Services accepts inquiries through any of the following: Leasing Hotline Leasing Hotline : 403-RENT (403-7368): 403-RENT (403-7368) Company TrunklineCompany Trunkline : 324-8888 : 324-8888 Email AddressEmail Address : : [email protected]@dmcihomes.com Site & Head Office Walk-InSite & Head Office Walk-In DMCI Referral ProgramDMCI Referral Program DMCI Homes Sellers (In-House Sales, E-Brokers, International DMCI Homes Sellers (In-House Sales, E-Brokers, International Sales)Sales) Non-DMCI Homes Sellers (Accredited Brokers, Leasing Agencies, Non-DMCI Homes Sellers (Accredited Brokers, Leasing Agencies, Travel Agencies, etc.)Travel Agencies, etc.)

b)b) Leasing Services and potential Tenant conducts site tripping and unit Leasing Services and potential Tenant conducts site tripping and unit viewing. (Leasing Services shall coordinate with Site PMO for the unit viewing. (Leasing Services shall coordinate with Site PMO for the unit viewing.)viewing.)

c)c) Potential Tenant shall accomplish the Leasing Client Registration Potential Tenant shall accomplish the Leasing Client Registration Form (LCRF).Form (LCRF).

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III. III. SALES PROCESS (Cont.)SALES PROCESS (Cont.)

d)d) If the potential tenant is requesting to hold the unit, he/she will have If the potential tenant is requesting to hold the unit, he/she will have to accomplish the Unit-for-Lease Hold Form and pay the appropriate to accomplish the Unit-for-Lease Hold Form and pay the appropriate Earnest Money (or Holding Fee).Earnest Money (or Holding Fee).

e)e) Once client agrees on the lease, he/she accomplishes the Tenant Once client agrees on the lease, he/she accomplishes the Tenant Information Sheet (Application Form) and submits all required Information Sheet (Application Form) and submits all required documents.documents.

f)f) Leasing Services will do a “background investigation” on the potential Leasing Services will do a “background investigation” on the potential tenant by calling the listed references on the Tenant Information tenant by calling the listed references on the Tenant Information Sheet.Sheet.

g)g) Once a “background investigation” is given clearance, Tenant will Once a “background investigation” is given clearance, Tenant will sign the Contract-of-Lease (Lease Agreement). He will then give the sign the Contract-of-Lease (Lease Agreement). He will then give the required Post-Dated Checks for the entire lease term, Security required Post-Dated Checks for the entire lease term, Security Deposit and Advance Deposit.Deposit and Advance Deposit.

h)h) Leasing Services updates the inventory pool with the new leased unit.Leasing Services updates the inventory pool with the new leased unit.

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IV. IV. MOVE-IN PROCESSMOVE-IN PROCESS

a)a) Leasing Services coordinates with the Property Management Office Leasing Services coordinates with the Property Management Office (PMO) with regards to the move-in details.(PMO) with regards to the move-in details.

b)b) Leasing Services together with the Tenant and PMO shall do the Leasing Services together with the Tenant and PMO shall do the following:following: Inventory Checking / PunchlistingInventory Checking / Punchlisting Meter ReadingsMeter Readings

c)c) A Lease Coordination Advice document shall be forwarded to PMO.A Lease Coordination Advice document shall be forwarded to PMO.

d)d) Leasing Services shall issue a Hand-Over Certificate to the Tenant; Leasing Services shall issue a Hand-Over Certificate to the Tenant; PMO shall be given a copy of the said document.PMO shall be given a copy of the said document.

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V. V. MOVE-OUT PROCESSMOVE-OUT PROCESS

a)a) Leasing Services coordinates with the Property Management Office Leasing Services coordinates with the Property Management Office (PMO) and the Tenant with regards to the following:(PMO) and the Tenant with regards to the following: Utilities SettlementUtilities Settlement Inventory Checking / PunchlistingInventory Checking / Punchlisting Meter ReadingsMeter Readings

b)b) A Lease Coordination Advice document shall be forwarded to PMO.A Lease Coordination Advice document shall be forwarded to PMO.

c)c) PMO shall issue a Move-Out Clearance to the Tenant; Leasing PMO shall issue a Move-Out Clearance to the Tenant; Leasing Services shall be given a copy of the said document.Services shall be given a copy of the said document.

d)d) Tenant shall be refunded of the Security Deposit.Tenant shall be refunded of the Security Deposit.

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FFREQUENTLY REQUENTLY AASKED SKED QQUESTIONSUESTIONS

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1.1. How much is the standard rate and for how long? How much is the standard rate and for how long?

2.2. What is the mode of payment? What is the mode of payment?

Rates are dependent on the following factors:Rates are dependent on the following factors: Project / Location Project / Location Number of BedroomsNumber of Bedrooms Unit Dress-UpUnit Dress-Up Unit ViewUnit View

Normally, a 2-bedroom Fully-Furnished facing amenities unit in Normally, a 2-bedroom Fully-Furnished facing amenities unit in Rosewood Pointe (Taguig City) would range from P28,000.00 – Rosewood Pointe (Taguig City) would range from P28,000.00 – P32,000.00 per month, inclusive of Association Dues.P32,000.00 per month, inclusive of Association Dues.

Lease Term depends on the preference of the Unit Owner / Lease Term depends on the preference of the Unit Owner / Lessor. Normally, they prefer Long Term (12 months or more Lessor. Normally, they prefer Long Term (12 months or more lease).lease).

There shall be a separate rate for Parking Slots. Normally, it is at There shall be a separate rate for Parking Slots. Normally, it is at P3,000.00 per month.P3,000.00 per month.

Payments are payable in Post-Dated Checks (PDCs) covering the Payments are payable in Post-Dated Checks (PDCs) covering the entire lease term. This is to be paid upon Lease Contract signing.entire lease term. This is to be paid upon Lease Contract signing.

PDCs include Advance Rent and Security DepositPDCs include Advance Rent and Security Deposit Normally, 2 months Advance and 1 month Security Deposit.Normally, 2 months Advance and 1 month Security Deposit. Any other mode of payment acceptable to the unit owner.Any other mode of payment acceptable to the unit owner.

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3.3. Will DMCI Home Leasing Services (DHLS) act as the Will DMCI Home Leasing Services (DHLS) act as the “exclusive” leasing group for my property?“exclusive” leasing group for my property? DHLS may act as the exclusive group as long as the Lessor DHLS may act as the exclusive group as long as the Lessor

gives full authority for them to act as such. gives full authority for them to act as such. Unit Owner / Lessor may still personally look for other Unit Owner / Lessor may still personally look for other

possible tenants. possible tenants.

4.4. What is the benefit of enrolling the unit under the What is the benefit of enrolling the unit under the leasing program against having a personal broker leasing program against having a personal broker handle the lease?handle the lease? DHLS provides DHLS provides FULLFULL leasing service, from Prospecting, leasing service, from Prospecting,

Qualifying, & Contract Administration, Documents Qualifying, & Contract Administration, Documents Processing, Collection of complete payments, and Assistance Processing, Collection of complete payments, and Assistance in Tenant Move-In & Move-Out.in Tenant Move-In & Move-Out.

Assistance for any leasing-related concerns of the Lessee / Assistance for any leasing-related concerns of the Lessee / Lessor.Lessor.

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5.5. How much is the fee given to DMCI Home Leasing How much is the fee given to DMCI Home Leasing Services? Services?

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Facilitation Fee (Commission) is equal to one (1) month for every Facilitation Fee (Commission) is equal to one (1) month for every twelve (12) months lease term (pro-rated for less than 12 twelve (12) months lease term (pro-rated for less than 12 months), OR any arrangement acceptable to the unit owner.months), OR any arrangement acceptable to the unit owner.

The Fee is shared among the persons / groups who assisted in the The Fee is shared among the persons / groups who assisted in the full completion of the lease sale. full completion of the lease sale.

6.6. Will a broker get a commission? Will a broker get a commission? Brokers who brings in a Tenant will definitely get a commission. It Brokers who brings in a Tenant will definitely get a commission. It

will range from 50% - 70%, depending on the work done by the will range from 50% - 70%, depending on the work done by the broker.broker.

Brokers who refers a Unit Owner to enroll in the program is not Brokers who refers a Unit Owner to enroll in the program is not qualified for any commission. They will only get a commission qualified for any commission. They will only get a commission once they refer a successful tenant for the unit.once they refer a successful tenant for the unit.

7.7. How can one be accredited as a Leasing Broker?How can one be accredited as a Leasing Broker? Just fill-out the Seller Registration Form and submit it with the Just fill-out the Seller Registration Form and submit it with the

required documents.required documents. Interested brokers can coordinate with any Leasing Officer.Interested brokers can coordinate with any Leasing Officer.

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8.8. Can an interested tenant “hold” the unit for lease? Can an interested tenant “hold” the unit for lease?

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He will have to sign a Holding Form and pay the appropriate He will have to sign a Holding Form and pay the appropriate Earnest Money (Holding Fee). Earnest Money (Holding Fee).

Earnest Money is non-refundable and will be applied as part Earnest Money is non-refundable and will be applied as part of the Advance Rental Payment. of the Advance Rental Payment.

Or any arrangement acceptable to the unit owner.Or any arrangement acceptable to the unit owner.

9.9. Will DHLS provide the Lease Agreement between Will DHLS provide the Lease Agreement between Lessee and Lessor? Between Lessor and DHLS? Lessee and Lessor? Between Lessor and DHLS? Between DHLS and broker? Between DHLS and broker? There will be written agreements between ALL parties There will be written agreements between ALL parties

involved.involved.10.10.Do we accept Daily Rates?Do we accept Daily Rates?

DHLS may accept Daily Lease Terms on a case-to-case DHLS may accept Daily Lease Terms on a case-to-case basis.basis.

However, we prefer to have a minimum of two (2) weeks However, we prefer to have a minimum of two (2) weeks lease.lease.

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CCONTACT ONTACT IINFORMATIONNFORMATION

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Leasing HotlineLeasing Hotline - (632) 403-RENT (403-7368)- (632) 403-RENT (403-7368)

Company TrunklineCompany Trunkline - (632) 324-8888- (632) 324-8888 Local 5816 – Mr. Percival L. Jolo / Leasing OfficerLocal 5816 – Mr. Percival L. Jolo / Leasing Officer Local 5155 – Ms. Sam F. Mejia / Leasing OfficerLocal 5155 – Ms. Sam F. Mejia / Leasing Officer

Email AddressEmail Address - - [email protected]@dmcihomes.com Alternate EmailAlternate Email - -

[email protected]@gmail.com Corporate WebsiteCorporate Website - www.dmcihomes.com- www.dmcihomes.com Leasing WebsiteLeasing Website - www.dmcihomesleasing.com- www.dmcihomesleasing.com

Still under constructionStill under construction Will be operational sometime September / October 2009Will be operational sometime September / October 2009

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QQUESTIONS FROM THE UESTIONS FROM THE AAUDIENCE?UDIENCE?

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~ ~ EEND OF ND OF PPRESENTATION ~RESENTATION ~

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