Learning to Lead

ByWilliam F. Brandt, Jr.

Harry F. Byrd, Jr. School of Business2013 Business Symposium

Shenandoah UniversityApril 4, 2013

Football Story

What would you do?

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Agenda

• What is leadership

• Characteristics of exceptional leaders

• How to lead

• Questions and answers

• Closing comments 3

The Red Balloon

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Who is a Leader?

• The word “leader” literally means “the one who walks ahead.”

• The leader is the one you follow.

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Definitions

• a leader – one who pursues a particular direction and influences others to move toward it

• a follower – one who is influenced by another to pursue a particular direction

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Who Leads?

With this definition:

•Everyone is a leader

•Everyone is a follower

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Leaders’ Motivations

Self-focused – focus solely on oneself

Servant leadership – serve a cause greater than

oneself

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Self-focused Leadership

• “please the boss”

• carrots and sticks

• individual over organization

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Servant Leadership

• “merit”

• inspiration

• carrots and sticks

• organization over individual 10

Leadership Continuum

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Self-focusedleadership

Servantleadership

Characteristics of Exceptional Leaders

• Optimism

• Courage

• Competency

• Integrity

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How To Lead

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3 Assumptions

• People want to be lead

• People want to contribute

• People want to be respected

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7 Step Process

• Create a Vision

• Understand Current Reality

• Take Action

• Measure Performance

• Modify Action

• Achieve Results

• Create a New Vision

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Tell

Sell

Test

Consult

Mutual

Leadership Styles for Decision Making

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Emotions

• Leaders don’t have to feel a certain way

• They only have to act a certain way

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Questions and Answers

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Next Step

• Slides of the Session: On Symposium Website

• Downloadable Materials from Website: CompassCEO.com

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Closing

Football and Basketball Stories

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