leading the product 2017 - leisa reichelt
TRANSCRIPT
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Leading The Product 2017Speaker Slides
Melbourne, Australia
Leisa ReicheltAtlassian
For more information go towww.leadingtheproduct.com
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LEISA REICHELT | HEAD OF RESEARCH & INSIGHTS | @LEISA
Achieving a balanced teamCan Service Design and Product Management can play nicely?
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LEISA REICHELT | HEAD OF RESEARCH & INSIGHTS | @LEISA
Achieving a balanced teamCan Service Design and Product Management can play nicely?
![Page 4: Leading the Product 2017 - Leisa Reichelt](https://reader033.vdocuments.site/reader033/viewer/2022051521/5a6732347f8b9a453d8b4f15/html5/thumbnails/4.jpg)
You don’t need a product manager if you’ve got a service designer
ANONYMOUS EXPERT
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We work better
together
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QUESTION
How many of you have service designers in your team?
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Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between the service provider and its customers.
WIKIPEDIA SAYS, SO IT MUST BE TRUE…
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Product or service?
Increasingly not the question we should be asking.
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An ecosystem, that we don’t entirely own
or control
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Making products more amazing
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We believe behind every great human achievement, there is a team.
Our mission is to unleash the potential in every team.
OUR MISSION
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Product Management + Service Design
Tricky team relationships ahead
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Vision & Strategy
This is where the trouble starts….
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EVERYONE LOVES STRATEGY
Service designers and product managers care about vision
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there are lots of these.
Things that are annoying about designers….
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*some people say
Slow, complicated, unscientific, seems unnecessary*….
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so probably worth it
… but really helpful for imagining better products and services
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Whose job is coming up with the vision?
Obligatory audience participation
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the ultimate designers answer
it depends
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Available free at: https://www.atlassian.com/team-playbook
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Available free at: https://www.atlassian.com/team-playbook
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NOT A DOCUMENT
A conversation not a document
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play as a team
It’s ok not to be 100% the boss of the product strategy
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SERVICE DESIGN AND PRODUCT MANAGERS
Balance each others strengths and weaknesses
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Service designers might be better suited to creating product strategy than product managers….
POSSIBLE DANGEROUS THING TO SAY IN THIS ROOM
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metrics and roadmaps not typically designers strengths
but don’t worry. the bosses will still think you are the grown ups in the team.
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there are lots of these.
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there are lots of these.
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there are lots of these.
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different ways of seeing a city, different views of a product
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Working across
product silos
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there are lots of these.
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there are lots of these.
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Product managers are the
gatekeepers for service design
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there are lots of these.
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LEISA REICHELT | HEAD OF RESEARCH & INSIGHTS | @LEISA
thank you