Mark Zuckerberg

MARK ZUCKERBERG• Mark was born on May14, 1984

• Born in White Plains New York

• Born into a Jewish-American family. Living with his mother Karen, a psychiatrist and father Edward, a dentist. Along with his three sisters.

• Attended Harvard University where he created the social network.

ROLE OF MARK ZUCKERBERGEarly Life:

Middle School : Zuckerberg began using computers and writing software in middle school.

High School:Zuckerberg took a graduate coursein the subject at Mercy College nearhis home while still in high school.

During Zuckerberg's high school years, under the company nameIntelligent Media Group, he built amusic player called the SynapseMedia Player.

College yearsBegan Classes at Harvard:

By the time he began classes at Harvard, Zuckerberg had already achieved a "reputation as a programming prodigy", notes Vargas.

Launched "Thefacebook“: On

February 4, 2004, Zuckerberg launched "Thefacebook“,originally located at thefacebook.com.

ROLE OF MARK ZUCKERBERG

CO-FOUNDER OF Facebook

FACEBOOK:

Zuckerberg launched Facebook from his Harvard dormitory room on February 4, 2004.

Facebook is an online social networking service.

Facebook was founded in February 2004 by Mark Zuckerberg with his college roommates

CO-FOUNDER OF FacebookHistory of Facebook:

An earlier inspiration for Facebook may have come from Phillips Exeter Academy, the prep school from which Zuckerberg graduated in 2002.

Earlier, in April 2009, Zuckerberg sought the advice of former Netscape CFO Peter Currie about financing strategies for Facebook.

On July 21, 2010, Zuckerberg reported that the company reached the 500 million-user mark.

Vanity Fair magazine named Zuckerberg number 1 on its 2010 list of the Top 100 "most influential people of the Information Age".

On August 19, 2013, the Washington Post reported that Zuckerberg’s Facebook profile was hacked by an unemployed web developer.

Merger & Acquisition• Acquired 10 co. till today

• Instagram- largest acquisition by fb

• Purpose of acquisition

Leadership secrets of Zuckerberg

• Follow your passion

• Be prepare for criticism

• Don`t be afraid to dare the giant

• Take risk

How FACEBOOK makes money?• Advertisement & zynga: 85% from ads & 12% from zynga

• Selling personal data of users

• [sourse:theverg.com& makeuseof.com]

The Social Network A 2010 american drama based on  The Accidental Billionaires

Win the golden globes award for best film

Zuckerberg is wrongly portrayed in a film

Mark replies "I just wished that nobody made a movie of me while I was still alive.”

Traits & Characteristic Motivated  Has technical experience  Determined  Creative  Persistent

Focus

Introverted Person

Not Thinking Over Problems

Care Free Individual

INNOVATION OF FACEBOOKNEWSFEED:

Top stories and Most

Recent.

Give Choice to make post important or not.

Put the post on top if you miss it.

INNOVATION OF FACEBOOKTHE TICKER:

Real time friends activity.

light version of your wall.

An easy way to go on the post.

INNOVATION OF FACEBOOKTIMELINE:

mark zukerberg define timeline as "all the stories, all your apps, a different way express who you are"

It consist all your activities and information.

Easy way to go through your friends important activity.

goal of timeline is essentially to have your entire life on Facebook.

INNOVATION OF FACEBOOKGAMES AND APP :

Great way to entertain.

you dont want to purchase or download the game.

Does not require any features to play games and run the app.

INNOVATION OF FACEBOOKGRAPH SEARCH :

It is a semantic search.

It provides information about all the facebook users and external data.

Example : “Friends who Like Star Wars and Harry Potter”

For setting up a potential date, “Who are

single men in San Francisco and are from India”

For employee recruiting, “NASA

employees who are friends with people at Facebook”

Social Impact Of This Business

It affected the social life and creativity of people  It allows users to continuously stay in touch Sometimes its create misuse and negative impact.

MISSION AND

VISION

Vision The vision statement is more of what the facebook’s Founder intended their website be used for. Hence They list the three major reasons people use facebook for this in future according to the CEO of facebook, every application would be “social” and best of all from his point of view.

The mission of facebook social media network is all about the global sharing and connections made Possible by the facebook platform.

Mission

Growth and Success

2004- facebook was founded 2005-facebook launched a high school version

2006-facebook was open to everyone with valid email address

2007-facebook had 100000 business pages.

2008-set up its headquarter in Dublin .ireland

2009-it had turned cash-flow positive for 1t time

2010-increased stadily,as more people visited facebook than google .

2011-become second most accessed website in US.

2012-it announced app center an online mobile store .

Able to read and Wright in 5 different languages, for him no matters what country he’s in.

hardworking person as founder of most popular social network in the world.

having extraordinary conviction that he could make his dreams becomes a reality.

He believes in human relationships, which is what led him to create facebook in the 1st place.

He is loyal and he also like to help other people.

zukerbarg hates public speaking.

He is bad at communicating with employees and executives.

Good Points And Bad Points About mark zukerbarg

Evolution and

Growing Of Facebook

Evolution of Facebook

What facebook is, what feature it offers, the good points & bad points and what may be added in near future. 

Social network founded in 2004 February. Initially it could be used by university student then after other were allowed to use it up to 13 years above

  Initially it allows seeing profile of people who are in your network but now we can edit profile of other also. Profile consists of users detail and interest. People can also leave message or send private mail.

Features It includes the friends, fans, wall, news feed, fan pages, groups, apps, live chats, likes, photos, videos, text, polls, links, status, pokes, gift, games, messaging, upload & download , etc.   It’s a great way to keep in touch with friends and for those who are studying far away from home.

A Facebook “lite” version has also been launched for users with slow internet connection.

Any product or service we advertise on facebook basically gets put into hands of the person who wants or need it. It is mainly B2C platform.

Bad points

It is in form of privacy. It allow anybody to view anyone’s profile, it doesn’t stop friends potting pictures that other may not want on the internet.  Even the organization are cheating out job candidate on the facebook profile  They could be dangerous to facebook a they may lose users who don’t want to be flooded with marketing while facebook increase their revenue through advertising.  Negative effect on employee productivity because they use facebook during working hour. Out of 237 randomly selected workers 2/3 of them use in working hours for an average of 15 minutes. ( Source: www.studymode.com)

Growing’s of Facebook

The percentage of facebook’s users who use the service daily are across all regions q4 2012.

Overall more than 58 percentage of facebook 1.056 billion monthly users are also daily users. ( source : www.insidefacebook.com )

CHART:

The above chart shows facebooks growth in monthly active users across the globe since it last earning call in October of last year it shows 24.97 percentage increase from q4 in 2011.

COMPARISON BETWEEN FACEBOOK, GOOGLE +, TWITTER

Social media these days is looked at as just the newest craze & people use it to document every second of their lives. Based on the following criteria we can compare top 3 social networking sites:

•What makes it unique

• Downsides & limitation

•How to use them for marketing

Source: www.thestrategyweb.com given by Stefano epiphany.

Conclusion 

Mark has done a significant amount of great things in such a short period of time.  Mark is the world’s youngest self made billionaire.  the reason we admire him is his self confidence, strong will & passion.   we also admire him for his drive for success.

BIBLOGRAPHY www.google.com

www.forbes.com

www.wikipedia.com

www.insidefacebook.com

www.stydymode.com

www.cdixon.com

www.Slideshare.com

www.facebook.com

THANK

YOU