lcc introduction
DESCRIPTION
Lecture about what advertising is today with a few examples from students at the end. Presented at the first day of term to LCC first year students doing a BA in Creative Advertising StrategyTRANSCRIPT
WELCOME TO ADVERTISINGAND LCC
WHAT IS ADVERTISING?
WHO MAKES IT?
WHAT HAS ADVERTISING BECOME?
WHO MAKES IT TODAY?
SOME EXAMPLES
THE ENGLAND KIT
THE X-FACTOR
http://www.youtube.com/watch?v=CECQ1zLtokk
THE CHALKBOT
http://www.youtube.com/watch?v=5Jb-KT4r6NY
FIAT ECO DRIVE
http://www.youtube.com/watch?v=SluE9Zco55c
http://www.youtube.com/watch?v=nFDqvKtPgZo
OLD SPICE
http://www.youtube.com/watch?v=uLTIowBF0kE
DIESEL
BUT WHAT ABOUT YOU GUYS?
THANKS
@alfredmalmros
anomaly.com
alfredmalmros.com
slideshare.net/alfredmalmros