launch your brand -how to go from a noun to a verb
TRANSCRIPT
LAUNCHYOUR
BRAND
How to go from a noun to a verb.
SO, What have you been googling today?
See what we did just there?
We turned a brand into a verb!
How cool is that ?
Like Google, how do you become a part of everyday conversation?
How do you become a buzzword like
Xerox Coca cola Velcro or Photoshop?
How cool is that ?How do you become a BRAND ?
How cool is that ?WHAT IS A BRAND ?
How cool is that ?Is it a name ?
How cool is that ?Is it a logo ?
How cool is that ?
Is it a tagline ?
Because you’re worth it.
How cool is that ?
A brand is a sum of all this
Built through
PUBLIC RELATIONS
MARKETING STRATEGY
How cool is that ?DO YOU REALIZE JUST HOW MUCH OF BRANDING IS VISUAL?
How cool is that ?
Main Branding tools like these :
rely heavily on VISUAL MEDIA.
•Website – e-marketing•Newsletters•Brochures •PowerPoint•Video•Flyers, Posters•Exhibit booths
A brand is like a person and much like a person’s appearance, the brand’s visual presentation is everything!
The recognition and perception of a brand is highly influenced by its Visual Presentation.
How cool is that ?The ‘Get a Mac’ Campaign
•Mac - Young , cool, tech – savvy.
•Visual communication that appeals to the consumer’s desired identity.
How cool is that ?
Show , don’t tellNike reflects a fast, tough & active lifestyle inall marketing mediums.
How cool is that ?
McDonalds promises fast food at reasonable pricesin most of itsAd campaigns.
How cool is that ?
Emotions are at the heart of brand choices.
How cool is that ?Emotions are easily appealed to with stories.
Visual stories.
How cool is that ?
FamilyLove HappinessTrustSelf- acceptanceHumor
Common Commonly relatable emotions that all the major brands play up towith Visual Storytelling – TVCs, Print Ads, Website, Social Media.
How cool is that ?SIMPLE ENOUGH, RIGHT ?
How cool is that ?
Associating brand with feeling is not Rocket science.
Neither does it require big bucks.
How cool is that ?
All you need to do is tell your story.
Get a little professional help...
And make your way into the hearts & minds of consumers, like Google.
How cool is that ?
But do REMEMBER
None of your branding effort helps...
If you do not have the solid backing of your product or service.
How cool is that ?
SO, harness the power of visual media
Communicate the vision of your brand
Transform your brand from a noun to a verb !
DON’T KNOW WHERE TO BEGIN ?
How cool is that ?
Let us help you !
We offer Quality Visual communication that DIFFERENTIATES your brand.
Connect with us
www.fotobubbles .com [email protected] no : +91 80 4213 4706
CREATIVE MEDIA SERVICES