landau media

IPMI – International Business School – IndonesiaLeading Organization Dynamics - Andre Vincent Wenas,MM,MBA.

By Muhammad Hanif IPMI EMBA 15221023

Leading Organization Dynamic

Individual CaseIPMI EMM 216

Landau Media Company


• Was he still hiring the right kind of people ?• Has he build the right organizational architectures ?• Had he been able to create the most effective

organizational cultures ?• What, if any, changes should he made ?• What should be his messages to his employees ?• Was there a future for this industry at all ?

Lothar Landau Questions


• 1995 Landau hired as CEO as expert media monitoring

• Company monitoring German media and gathered information for specific client needs

• Owe mommert, 25 years old sales person hired by Landau to join Auschnitt’s IT team.

• Michael Busch was hired as CFO accounting and Finance• Too many dispute and to much friction among employee• 1997 - Landau set up new company with Michael Busch and Owe

Mommert.• EUR 5 Mio debt from bank as their start up• 48% share from Landau and 26% for Busch and Mommert.

History


PARTICIPATIONCONTINUITY

TRANSPARENCYLEARNING

CONTINUOUS IMPROVEMENTFAMILY ORIENTATION

LEADERSHIP PHILOSOPY


COMPANY PURPOSEBEHAVIORAL GUIDELINES

COOPERATION AND COMMUNICATIONTRANSPARENCY AND COMPANY STYLE

DECISION MAKINGEMPLOYMENT PROTECTION

COMPANY ACTIVITIESPERSONNEL DEVELOPMENT

INTERNET BROWSING

VALUECommunity of Values rather than company, employee had to sign 25 pages

manifesto covered;


PARTICIPATION

ParticipateFlexibleOpen to MotivationDedicated

Continuous ImprovementOpen to Motivation

CUSTOMER

IMPACT Em

ploy

ee

Has t

o su

ppor

t


CONTINUITY

Promotion &

TrainingPromotion Within

Strategic Leadershi

p

Train to be a

Leader


TRANPARENCY

PRINCIPLE OF TRANSPARENCY

QUALITY

CUSTOMER ORIENTATION


CHALANGE AHEAD

Anticipate Media usage of IPhones and Ipads ?How media usage evolve in 5 to 10 years ?

How They (Customer) want to be informed ?

PRINT MARKETS WERE SHRINKINGDIGITAL MEDIA IS COMING

NEED NEW COMPETENCYCUSTOMER NEEDS CHANGES

COMPETITOR BEGIN TO ENTER


END OF SLIDE

landau media

Leadership & Management