KW Advanced Agent Website TrainingAugust 5, 2010

Real Estate Widget site: http://www.housingwidgets.com/

QR (Quick Response Codes): Great Article Here and Here.

Google Webmaster’s Blog Post about link building best practices. Click Here to view this article.

http://www.housingwidgets.com/ is a clearing house of great widgets that can be easily embedded on your KW agent website.

There are many great widgets available on this site for free!.

QR, or “Quick Response” codes are very much like bar codes for retail items.

You can create these for smart-phone users to be linked to a variety of resources using their phone’s camera.

One practical application would be to place one of these codes on a flyer for a listing and then use the code to link customers to a detailed property page on your website.

Each phone provider has their own application for this to work with their particular model of smart-phone.

Targeted best to new home buyers and those on the cutting edge of technology. This is a great way to be one of the first professionals using this inexpensive technology to market your business.

This is an example of a QR Code being used on Graham-Cohen’s real estate website. It is set up to link to his contact info.

The user will open the application installed on their smart-phoneand snap a quick picture of the QR Code and is then directed to what

ever information has been configured with it.

If you intend to use this new technology, it is a good idea to put some text close to the image that tells the user what to do. Otherwise, they may simply think it is an odd image on your flyer, site, mailings, etc…

Here are a couple of places to generate these: http://qrcode.kaywa.com/ and http://zxing.appspot.com/generator/.

This Article list the many possible uses for QA Codes.

This is a great blog that reiterates much of what we have covered in Getting Good with Google.

Click the image below or HERE to access this post and enjoy!

http://answers.kw.com