Kronos Chicken Shawarmafor Foodservice

…The Hottest Trend

in Mediterranean

Foods

Looking at the National Restaurant Association 2014 Culinary Forecast Kronos has products in every Category

2014 Trends

Other Notable Trends Kronos Products Address– Healthy Is IN

• Mediterranean diet still offers healthy eating options (The Mayo Clinic, 2013)

• Canola Oil Conversion, Trans Fat, etc. Options

– Ethnic Cuisines • #9 Middle Eastern• #11 Mediterranean

– Main Dishes• #6 Street food-inspired main courses• #10 Meatless/vegetarian items• #12 Specialty/gourmet sandwiches

– Breakfast• #1 Ethnic-inspired breakfast items• # 5 Greek Yogurt and Parfait

– Other Items/Ingredients • # 11 Ethnic condiments• # 13 Flatbreads• # 15 Greek yogurt

– One-Step Convenience – (RTS Resource, Oct.2013)

The Mediterranean Trend is still … ON TREND• Recognized as a healthier way of eating, the Mediterranean diet

– The "Mediterranean diet" typical of traditional Italian and Greek cooking, has been found to be one of the healthiest eating patterns in the world,” CBS News, USA Today, The Early Show

– Has shown to ward of heart attacks and stroke, The New York Times– Aims to keep the heart healthy, USA Today– Offers a heart-healthy eating plan, The Mayo Clinic

• The popularity of Mediterranean diets continue to rise on Restaurant Trends watch lists as reported by NRA, in the past years

• Mediterranean food is becoming increasingly popular from a flavor standpoint, also – 6 in 10 consumers recently surveyed indicating they would likely

order a menu item featuring flavors and ingredients typically associated with Mediterranean cuisine, Techmonics

• “Of all regional cuisines, foods from the Mediterranean, excluding Italy, … stole the [Fancy Food] show.” 2013– Many delicious foodstuffs from the Mediterranean basin are on the way

to being “discovered” by American palates, Food Trends for 2013, Straight From the Source, Forbes, July, 2013

Shawarma is fast becoming the new trendyMediterranean street food in America…

Even making its way intothe movies!

Poultry’s Popularity Rising • As American consumers become more health conscious

consumption rates– Decreased for red meats, Beef– Increased for leaner white meats, Chicken

• Chicken having the highest rate– Huffington Post, Jan. 2014

• Per capita chicken consumption has risen from – Under 20 lbs in 1909 to about 60 lbs in 2012

• Annual Consumption per Capita 1909-2012. Source: NPR. Data via Earth Policy Institute

• According to Mintel, the number of restaurant menu items featuring poultry has increased by 12% in the last three years

– Fluctuations in protein prices are reflected on menus• Presence of chicken will increase as beef prices increase, Restaurant News, Dec.

2013

• Kronos’ Chicken Shawarma captures all that consumers and operators are looking for in a creative and flavorful new product– Chicken– Mediterranean – Efficient

Source: Earth Policy Institute. Credit: Angela Wong / NPR

Kronos’ Chicken Shawarma

• Chicken Shawarma– Crafted In Tradition

• Shawarma, a Mediterranean “street food” has growing national appeal

• Usually shaved off of a cone, Kronos offers operators– Ease and Efficiency

» Less Waste» Heat and Serve. Fully Cooked

– Labor Savings» Professional “shaving” not required

• Commonly served with rice or another side our Shawarma is versatile, use it– As a sandwich in pita bread or wrap– On top of Tabouleh, rice or salad

– Quality Ingredients Deliver Robust Flavor in Every Bite• Highest quality boneless, skinless chicken

– Thigh and Breast meat provide » Great flavor and an authentic Shawarma appearance

• Marinated in a distinctively Mediterranean seasoned sauce

– Designed with Customers in Mind• Ready to Eat, Fully Cooked• Convenient packaging for foodservice

– 2 x 5lbs Bags

Bringing the street foods of the Mediterranean to your location Kronos introduces

Product Specs and PricingITEM # 1127RD

SHELF LIFE: Frozen 6 months

Chicken Shawarma package size 2 x 5 lbs. Bags

master case dimensions 11.375” x 7.375” x 7.125”

master case gross weight 10.5 lbs.

net weight 10 lbs.

pallet pattern (TI x HI) 20 x 7

cube .35

PRICING:

$3.87/lb.$38.70/Case

INGREDIENTS: CHICKEN, WATER, CANOLA OIL, SPICES (INCLUDING CILANTRO), SALT, SMOKED PAPRIKA, DEHYDRATED GARLIC, SUGAR, NATURAL FLAVORS, CANOLA OIL, RICE CONCENTRATE, SALT, SODIUM PHOSPHATE.