know how much an indian wedding spends on only clothes
TRANSCRIPT
Know How Much An Indian
Wedding Spends On
Only Clothes
Wedding in India is no less than an extravaganza. After all, this is how it should be as wedding is for life and a one-time affair. But yes, it sincerely bore a big wide hole in the pocket of hard earners (parents of course) and it doesn’t matter whether they are able to afford it or not. They have to make it big anyway to
save their place in the social card. And if they managed to make it as one big fat Indian wedding, they get a notch in
uplifting their upcoming life in the society.
Budgeting for a wedding
Ideally, parents bear the budget of the wedding, but as the homegrown generation is head high with the responsibilities; they are also managing to share their part in the wedding.
The Indian wedding industry is over Rs 100,000 core and is growing at 25 to 30 percent annually. The estimated
cost of a wedding with no expenses spared could be between Rs 5 lakh to Rs 5 crore, in India.
Wedding Shopping Trend
Wedding Shopping is extravagant in Indian, where clothes shopping sets high Priority.
Shop for Bride, Groom, In laws, Relatives and the entire baraatis
Shop for Bridal wedding Trousseau
Shop for gold and ornaments
A Person, in India, spends one fifth of the wealth accumulated in a lifetime on a
wedding ceremony
Total Wealth
1/5of the total
Normal expenditure on clothes
Above all that wedding couture calls for a high splurgeApprox 20% of the wedding budget is strictly spent on
clothes in an Indian wedding
Apparel market (wedding) worth: Rs 10,000 crore
Bridal designer saree/lehenga cost: Between Rs 10,000 to 50,000
Designer shervani cost: Rs 15,000 to Rs 40,000
Relative’s clothes- 1 lakh to 2 lakh (average)
Bridal trousseau- 7, 15 to 21 sarees or suits cost between 40,000 to 1 lakh
Around 5 lakhs spent on clothes
The Buying CultureOnline wedding shopping in India is still very much in its nascent form and buyers are still
opting for their trusted shops from the mainstream wedding market.
Couples are still buying for their big day with their families from the offline market.
The never ending wish list of relatives, especially for clothes takes the reference from the mainstream ethnic market.
Clothes by these top fashion designers are now available at affordable prices and the range hovers just anywhere between Rs 3,500 (44 dollars) – Rs 15,000 (over 200 dollars) from online stores
Indian Wedding scenario Global wedding scenario
Indians shop from famous wedding markets of Delhi, Kolkata, Jaipur.
Online presence is still nascent.
Shopping for guests and relatives is still high.
Opulent and expensive.
Indian designers’ almost 80 percent business is driven by the
bridal couture.
They shop from dealers and online shops
wide online shopping presence
Importance is given for making it budgeted and simple
Inexpensive and small
Global marketers fashion their annual chain for gaining profits
unlike wedding couture
The Indian market spends high on wedding shopping but is still struggling to drape some high fashion labels and stupendous outfits from online shopping. The consumers are still spending lucratively in retail stores rather than beautiful and affordable outfits from the
online market. This may certainly help in shaping the wedding budget.
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