klout matters - presentation to national speakers association - colorado chapter mar 22, 2013

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These are the slides from a presentation on Klout Matters I did for the I Heart Tech Day at the National Speakers Association - Colorado chapter on March 22, 2013. I explain the Why, What, and How of Raising your Klout score.

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Page 1: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

GetKlout.com Get the Links from this presentation

Page 2: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

WHAT

WHY

HOW

Page 3: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

www.KLOUTMATTERS.com

Due Fall 2013

Page 4: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout is like a Bathroom Scale.

It lets you know how you are doing.

Page 5: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout calculates

BILLIONS

of data points across

200 MILLION INFLUENCERS

every day.

Page 6: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 7: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 8: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

"The reason for this priority is pretty basic – even in the 21st century, word-of-mouth is the best advertising. So no company wants a bad customer experience amplified by someone influential on Twitter or Facebook."

Page 9: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

No Business Wants to Be Featured as the Next

United Breaks Guitars

Page 10: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 11: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 12: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

KLOUT

HELPS

YOU

EVALUATE YOUR

SOCIAL ACTIVITY

Page 13: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 14: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 15: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 16: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

A

Klout Score

above 60

is in the top

95%

Page 17: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Page 18: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

RTs

@replies

Page 19: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

NOT

Broadcasts/Tweets

FROM YOU

Page 20: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

NOT DMs

Page 21: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Likes

Comments

Wall Posts

Page 22: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Comments

Likes

Page 23: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Titles - CEO

Recommendations

Page 24: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 25: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Comments

Reshares

+1s

Page 26: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

NINJA TRICKS

to

Raise Your

KLOUT Score

Page 27: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 28: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 29: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 30: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

BufferApp.com

Page 31: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

www.BufferApp.com

Page 32: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Klout Counts

Likes

Comments

Wall Posts

Page 33: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 34: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

HOOTSUITE.com

Page 35: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

IFTTT.com

Page 36: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 37: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

ONLINE

COLLABORATIVE

NETWORKS

Page 38: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

NSA Social Media Partners

Request to Join

[email protected]

Page 39: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

NSA Social Media Partners

Request to Join

www.fb.com/groups/nsakloutklimbers

Page 40: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Back Door Coalition

Request to Join

[email protected]

Page 41: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

socialbuzzclub.ginasentme.com

Page 42: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 43: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

WIKIPEDIA.org

Page 44: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

The REAL

Secret to

Getting a

High Klout Score?

Page 45: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 46: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

Consistently Produce

Great Content

That People Want to

Share

Page 47: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013
Page 48: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013

ENGAGE!

Page 49: Klout Matters - presentation to National Speakers Association - Colorado Chapter  Mar 22, 2013