kitoks.com case study: christmas miracle
DESCRIPTION
"Give a Christmas miracle" is the traditional Christmas campaign to help families with low income. MARKET PLACE: Lithuania GOAL: To collect as much money as possible. SOLUTION: Created digital platform and integrated special viral tools.: Users had chance to register online and to place ads to their websites/blogs. Each unique click on banner gained 5ct. for charity. RESULTS: - More than 1000 websites and blogs participated in the campaign. - More than 380 Facebook pages installed campaign Tabs. - More than 40 000 Facebook users installed app. There were more than 100 000 wall posts.TRANSCRIPT
SOCIAL MEDIA EXPERTS
SOCIAL MEDIA EXPERTS
CASE STUDY
CLIENT
IKI
IKI retail chain is one of the ten biggest companies in the Baltic States, consisting of over 280 retail centers in Lithuania and Latvia. Website: http://www.iki.lt/en.php
PROJECT STUDY
CHRISTMAS MIRACLE
"Give a Christmas miracle" is the traditional Christmas campaign to help families with low income. GOAL: To collect as much money as possible.
PROJECT STUDY
CHRISTMAS MIRACLE ‘08
SOLUTION: We created digital platform and integrated special viral tools.
SOLUTION: Users had chance to register online and to place ads to their websites/blogs. Each unique click on banner gained 5ct. for charity.
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
RESULTS: More than 1000 websites and blogs participated in the campaign.
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
RESULTS: More than 380 Facebook pages installed compaign TABs
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
RESULTS: More than 40 000 Facebook users installed app. There were more than 100 000 wall posts.
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
2010 year 2009 year
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
2573 1330
2303
32994
Sources
FB users FB pages Blogs Websites
FB pages Registered: 382 Money: 1330.00
FB users Registered: 18828 Money: 2572.95
Websites Registered: 1037 Money: 32993.35
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
14842.75
7744.15
2752.25
12799.8
Website statistics
Linksmiau.net
upsas.lt
LDK
SangReal
kt
PROJECT STUDY
CHRISTMAS MIRACLE ‘09
WHAT WE DO
OUR CLIENTS
CONTACTS
Tomas Kacevicius Founder
+44 7449 874447
www.kitoks.com
Location DEPT 400, 61 PRAED STREET, LONDON W2 1NS, London