Mark HinkleSenior DirectorOpen Source Solutionshttp://open.citrix.com@mrhinkle

The mission of the Apache Software Foundation (ASF) is to provide software for the public good. We do this by providing services and support for many for like-minded software project communities of individuals.

Act in the best interest of their shareholders, customers and employees.

ApacheSoftware

FoundationCompanies

• Develop non-differentiating features

• Promote the core technology

• Build the Apache brand

• Build the project brands

• Improve relationships among like-minded people

• Be charitable

• Build user base for Apache projects

• Ability to direct funds to projects I care about

• Better ability to promote the brand to users, press and analysts

• Help make it easier for our business partners to get involved

• Make us all successful

• Host events

• Create promotional giveaways (free t-shirts)

• Help with social media and PR

• Provide travel scholarships

• Hire Interns

• Create goodwill

• Create jobs for Apache committers

• Sponsor the ASF and ASF events

• Members, PMC boards, committers ask the ASF board to help improve the projects viability

• Find a way for companies to help your project and make sure to be consistent with the Apache Way TM

• If you ask for help make it clear what you want and why I should care

• If you take the help make sure you treat our resources the same way you’d treat your own personal resources

And I work on open source at Citrix.And I work on open source at Citrix.

http://open.citrix.comhttp://open.citrix.com

Thank You