kevin mcqueen mls collaborations

8/14/2019 Kevin McQueen MLS Collaborations

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MLS Collaborations

Which approach is right for you?

Kevin McQueen – Focus Forward



The best and most comprehensive

real estate data exists in over 850

separate MLSs

© Focus Forward



What Members Want

Brokers and Agents want access to all of the

best real estate information available

One Search without borders in overlapping mkts

Consistent rules and policies including IDX

Make it easier and less expensive to do business

Increased exposure of their brand and listings

They want everything and they want it for free

© Focus Forward



What is the Problem?

Many members do not have convenient

access to the best and mostcomprehensive real estate data available

and therefore, cannot best serve their

customers, make more money and continue to remain relevant.

© Focus Forward



Survey Says68-85% support public web site (time)

84-87% search outside MLS boundaries

88-92% support data sharing

60-90% would support statewide or regional

78% participate in 1 MLS – 13-16% in 2 MLSs

31% like the way it is (status quo)

100,000 members surveyed so far

© Focus Forward



Some Observations

Results do not vary much state to state

Not just a large broker agenda

“Everyone has a border”

Not everyone has overlapping market (OMD)

Big contrast between current MLS participation

and desired participation

Important to ask the right survey questions

© Focus Forward



Common Approaches to

MLS Collaborations

1 Reciprocal Access

2 Regional IDX

3 Data Sharing

4 Common Profile Data Aggregation

5 Shared MLS System

6 Regional MLS

© Focus Forward

Integration

of Operations



DOWNLOAD www.kevinmcqueen.com/documents.html© Focus Forward

http://www.kevinmcqueen.com/documents.html




Panel

Tracy Huotari – Duluth-Superior

Art Carter – MRMLS - CARETSCarl Demusz NORMLS – NEOHREX

Cathy Holefelder – Heartland MLS

© Focus Forward



Questions

What are the drivers calling out for

change?

© Focus Forward



Why Create CARETS?

© Focus Forward



NEOHREX Territories NEOHREX Territories

© Focus Forward



Benefits of NEOHREXBenefits of NEOHREX

15 Counties of data in one system15 Counties of data in one system

No more duplicate fees No more duplicate fees

No more duplicate listing entry No more duplicate listing entry

Entire Metropolitan Statistical Area (MSA) in one MLS databaseEntire Metropolitan Statistical Area (MSA) in one MLS database

Only one MLS system to learnOnly one MLS system to learn

© Focus Forward



Questions

Contact info:

[email protected](248) 374-1045

DOWNLOADCommon Approaches to MLS Collaboration

www.kevinmcqueen.com/documents.html

© Focus Forward

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kevin mcqueen mls collaborations

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