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KATHRYN AKINS CAREER PORTFOLIO

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KATHRYN AKINSCAREER PORTFOLIO

2 KATHRYN AKINS 720-838-0702 [email protected]

IT’S GREAT TO MEET YOU.

I am a public relations and marketing student who has gained a significant amount of leadership, project management and communications experience through many school activities, volunteer positions and jobs. Through these experiences, I have developed strong communication skills which I use when working with customers, the students I mentor, parents and school administrators. Managing a full load of classes, volunteer positions and a job mean that I have developed strong time management and multitasking skills, as well.

My work experience involved a variety of positions from sales to social media to digital marketing. I have enjoyed stepping into photography, videography and graphic design for the first time. I have developed several campaigns and learned the crucial importance of ROI. I am continuing to learn the impact of online media and a strong web presence. With the developing technology, I am excited to see what opportunities will be created throughout my career.

I am Kathryn Akins

Age : 22Profession : PR Professional

Website : kathrynakins.wordpress.comEmail : [email protected] : 720-838-0702

HELLO.

KATHRYN AKINS 720-838–0702 [email protected] 3

HELLO.

“Don’t ask yourself what the world needs; ask yourself what makes you come alive. And then go and do that. Because what the world needs is people who have come alive.” -Howard Thurman

4 KATHRYN AKINS 720-838-0702 [email protected]

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ABOUTWork summary.

PAGE 8 - 9

DESIGNDesign samples.

PAGE 16 - 17

WRITINGArticles and press releases.

PAGE 10 - 13

PHOTO Portraits AND adventure shots.

PAGE 18 - 20

WEB DESIGN & SOCIAL MEDIACampaigns and layout designs.

PAGE 14 - 15

VIDEOShort films.

KATHRYN AKINS 720-838–0702 [email protected] 5

THE WORLD’S MOST POWERFUL TOOL

The truth about the world is that the truth doesn’t have power unless people know it. Nelson Mandela once said, “a good head and a good heart are always a formidable combination. But when you add to that a literate tongue or pen, then you have something very special.” The power of communication amplifies the truth, making it a force to be reckoned with.

I want to be on the army of those fighting for truth to be known using the most powerful tool known to man. I want to highlight the beauty that’s already happening in this world. I want to celebrate the humans impacting generations humbly and ethically. I want to personally know the power of influencing, motivating, and persuading simply by illuminating the good.

Because words matter.

It is the very thing that sets us sets us apart as beings, one of the things that essentially defines us as humans. It can elicit deep feeling, motivate people to action and define the nature of relationships. The juxtaposition of two words can bring tears to the eyes, call up a whole host of imagery and move us deeply. We have seen language recently used in the politics of persuasion, used for good or ill. Mere words can motivate armies, quiet tears, cause devastation or announce celebration. Words matter.

How we use language shapes our world both internally and externally. What we say to ourselves and about the world directly shapes our experience. How I deliver communication shapes the way the world responds to me. We can use language more effectively in both spheres: internal and external and directly influence the health and power of our personal relationships and our business relationships.

ABOUT

8 KATHRYN AKINS 720-838-0702 [email protected]

DESIGNA collection of design samples using Adobe Creative Cloud applications.

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DESIGN

10 KATHRYN AKINS 720-838-0702 [email protected]

PHOTO

KATHRYN AKINS 720-838–0702 [email protected] 11

PHOTO

12 KATHRYN AKINS 720-838-0702 [email protected]

PHOTO

KATHRYN AKINS 720-838–0702 [email protected] 13

PHOTO

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I created each of these videos as a short profile of a remarkable human.

David Vaughn, a Wacoan born here on Baylor campus, reflects on 80 years of watching Baylor grow. His perspec-tive on the city’s de-velopment is unlike anyone else.

OSU triathlete and Iron Man enthusiast pushes the limit time and time again. In this piece, he shares his experience as an extreme ath-lete that is tested everyday.

VIDEO

KATHRYN AKINS 720-838–0702 [email protected] 15

VIDEOThroughout my internship, I worked on 15+ videos that promoted or reviewed events and camp trips.

16 KATHRYN AKINS 720-838-0702 [email protected]

WRITING

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WRITING

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WEB DESIGN & SOCIAL MEDIAWORLD HUNGER RELIEF I worked with a team to rewrite and structure World Hunger Relief’s website. The new site launched in 2016.

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WEB DESIGN & SOCIAL MEDIAWEST WACO YOUNG LIFEProvided content development and site management for West Waco Young Life during internship.

20 KATHRYN AKINS 720-838-0702 [email protected]

WACO YOUNG LIFEI managed multiple social media sites including an Instagram account that gained 120+ followers in two months. We used it to connect with kids and announce weekly events.

WEB DESIGN & SOCIAL MEDIA

KATHRYN AKINS 720-838–0702 [email protected] 21

THANKFULAs my portfolio and internship with Waco Young Life come to a close, I am finding myself filled with gratitude. I am thankful for the opportunities both Baylor and Young Life have opened for me, knowing that I might not receive such gifts other places.

Thank you for taking time to view my work. I am forever grateful.

Let’s keep in touch

[email protected]

cell720-828-0702

home1008 James Ave.Waco, TX 76706

networkkathrynakins.linked.in

social media @kathrynakins

I look forward to hearing from you.

Kathryn Akins