Katarína KoščováTatiana KrišpinskáMarek DemínMartin Valdner

26.11.2007E-business and E-marketing

Electronic payment systems

2

Electronic money

Money or scrip

which is exchanged

only electronically

3

Advantages of electronic money

No handling physical cash or cheques

No waiting on lines

Lower-hassle environment

Immediate transfer

4

Disadvantages of electronic money

Fraud

Failure of technology

Possible tracking of individuals

Loss of human interaction

5

Consumer resistance

Proof of payment

Control

Security and privacy

No time or motivation to make a change

6

Payment cards

7

Payment cards

contain information that can be used for payment purpose3 forms: credit, debit and charge credit card - purchases up to limit fixed by the card issuer

Front side1. Issuing bank logo2. EMV chip3. Hologram4. Card number5. Card brand logo6. Expiry Date7. Cardholder's

nameReverse side1. Magnetic Stripe2. Signature Strip3. Card Security

Code

typical credit card

8

Payment cards

debit card - money comes directly out of the holder’s checking account.

- transfer of funds within 1 to 2 days

The "debit" networks -> purchases are made in person and a personal identification number is suppliedThe "credit" networks -> cards are charged with only a signature, and/or picture ID

Online and offline debit transactions- online debit (PIN debit) - offline debit (signature debit)

9

Payment cards

charge card - obtaining a very short term(30-45days) loan for a purchase

- charges every month - no "min. payment"

virtual credit cardsdesigned for online purchasesrandomly generated card number tied to the buyer’s actual card numbercan be used only onceknown as single-use card number

10

Payment cards

a plastic card with an embedded chip 1. Contact card

- gold plate- EPROM or EEPROM

2. Contactless (proximity) card

- embedded antenna2 types of smart card readers -> contact and proximity

11

Slovak electronic payment systems

TatraPay

CardPay

ČSOB Platobné tlačidloUniPlatbaPB platba onlineOTPpay

VÚB ePlatby SporoPay

315 144 105

19 18 17 12

12

PayPal.com

13

Moneybookers.com

14

PayPay.com

15

Nochex.com

16

2CHECKOUT.com

17

CCBill.com

18

EPOCH.com

19

checkout.google.com

20

StormPay.com

Katarína KoščováTatiana KrišpinskáMarek DemínMartin Valdner

26.11.2007E-business and E-marketing

Thank you for attention!