kanikuly newspaper media kit 2014

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Free monthly edition 100 distribution points The first and unique bi-lingual (French and Russian) printed edition in Quebec The comprehensive coverage of news, major events and entertainments in Quebec and Ontario Phone: 1-514-992-0879 1-514-802-0879

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Media Kit of the Montreal based newspaper Kanikuly. Distribution in Toronto and Montreal twice a month for Russian speaking Canadians and tourists. Free for readers.

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Page 1: Kanikuly Newspaper Media Kit 2014

Free monthly edition 100 distribution points

The first and unique bi-lingual (French and Russian) printed edition in Quebec

The comprehensive coverage of news, major events and entertainments in Quebec and Ontario

Phone: 1-514-992-0879 1-514-802-0879

Page 2: Kanikuly Newspaper Media Kit 2014

One approach and three ways to reach the audienceKaniKuly newspaper :: weB siTe :: weB TV

KANIKULY INC.

KANIKULY Inc serves the Greater Montreal, West Island, North Shore, the Laurentians, Greater Toronto and New York Russian speaking and French speaking communities with the Kanikuly newspaper, website and WebTV .

KANIKULY newspaper

KANIKULY i BUDNI (Vacation and Everyday Life) is a unique and comprehensive North American newspaper in Russian and French.

We are a unique player on the market of the Russian media in Canada because we are truly passionate about what we do, and we are a one of a kind resource for such a wide array of information.

Page 3: Kanikuly Newspaper Media Kit 2014

Experienced. Informed. Engaged

The newspaper inspirator, Editor-in-chief, main critic and content provider. Over 15 years in media business. Successful carrier from the field newspaper and TV journalist to the program host and media company owner. Masters printed, web and TV production. Continuously creates newspapers and TV channels from zero to the production state.Mrs Shulgina ignites the success and drives the Kanikuly team. Mrs Shulgina believes that Kanikuly will be the most demanded newspaper on the Russian speaking market of Canada.

Seasonal businessperson with a highly diverse experience. An avid camper and traveller. Has travelled across the planet for business and pleasure.Mr. Brandis’ contribution of highly intelligent business plans and techniques has helped KANIKULY survive in a challenging daily routine.Mr. Brandis finds potential advertisers and makes them strategic partners and clients. He is the keen follower of both the new approaches and the proven tactics and strategies to beat the competitors and get the advertisers.Mr. Brandis believes that Kanikuly is the best place to advertise for Russian-speakers of Montreal and Toronto

The KANIKULY Jack of all trades, responsible for daily and nightly production routine. Marketing and sales manager. The non-Russian speaking advertisers’ illuminator towards the Russian market.A can-do person. TV host and journalist. The visioneer of the perspectives and the pioneer in opening the new horizons. Mr. Eshel possesses a very creative set of mind.Strongly believes that obstacles towards an achievement are the learning points to excellence. Plans to make Kanikuly to excel with the help of the team.

Responsible for the business development and operation. Invaluable contributor of marketing process. Sales coordination, general business administration. Business success impersonator. Life proven positive thinker.

Mr. Dombrovsky brings to KANIKULY Inc. his enthusiasm and energy, vast business experience and clear business vision.Mr. Dombrovsky has displayed great integrity during his long and accomplished career as a medical specialist, successful sales employer and the owner of a company specializing in complex technology. According to him, KANIKULY is predefined to success.

ediTOrial excellenceexperienced. informed. engaged

Viktoria ShulginaEditor-in-chiefBSc in Linguistics, Certificate in Business Administration, Bachelor of Business Administration (in progress)

Daniel EshelVice-President Marketing

BSc in mechanical engineering. Certificate in Economics.

Vitaly DombrovskyPresident

BSc. (Med), Business strategic partnerships developer, marketing

Mark BrandisVice-President DevelopmentBSc in Civil Engineering Travel Specialist, Ideas Generator, Logistics and Distribution

Page 4: Kanikuly Newspaper Media Kit 2014

easy access :: no effort to pick updisTriBuTiOn pOinTs

50 disTriBuTiOn pOinTs in GreaTer TOrOnTO area 60 disTriBuTiOn pOinTs in GreaTer MOnTreal,wesT island, nOrTh shOre, The laurenTians

weBsiTe hTTp://KaniKuly.ca

weB TV in deVelOpMenT

Newspaper KANIKULY i BUDNI

FEATURES• Format 8.5 x 11 inches color• Print run 20 000 copies• Periodicity 12 editions per year• Volume 64 pages• Language Russian and French

• Breaking news, current content, frequent updates,

• Travel news, job market, outdoor activities, real estate

• Reviews, tips, comments, opinions, readers’ feedback

• Links to many resources• Modern design• Ease of use• Access to all archive issues

• Quality images to promote places and events

• Items to enhance its attractiveness • Interviewees and meetings• Travel itineraries

• Green tourism• Adventure • The cultural and event tourism • Business tourism• Medical tourism

WEB TV

Page 5: Kanikuly Newspaper Media Kit 2014
Page 6: Kanikuly Newspaper Media Kit 2014

One language :: 24 countries of originKaniKuly newspaper readers prOfile

Who reads Kanikuly?Our readers are Quebecers and Ontarians whose native language is Russian or French.They enjoy living in Canada and are curious individuals, and families.They are the venturesome type, always hungry and interested in finding something new and exciting. They enjoy visiting new places and exploring new attractions.

WHO ARE RUSSIAN SPEAKING CANADIANS? They are the people who came from the 15 former Soviet Republics and those who formed the Eastern Block in the past. Our readers came to Canada from Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine, Uzbekistan, East Germany, Poland, Hungary, Bulgaria, Czechoslovakia, Romania, Yugoslavia and Israel with its 15 % of the Russian speaking population.

We serve our readers and advertisers AS DEDICATED FRIENDS AND PARTNERS. Kanikuly values the time that the readers give to us. Kanikuly adds value to the money that the advertisers chose to give us.

Russian speakers in Quebec – about 300,000

Russian speakers in Ontario - about 2,200,000

Russian speakers in New York - about 3,600,000

Page 7: Kanikuly Newspaper Media Kit 2014

The bridge to the new clientswhy adVerTisinG in KaniKuly

New opportunities for your businessYou will get new clients when you allow us to help you and make you known to our readers.We want to be your bridge to the new clients.

Benefits of advertising in KANIKULY• Complete, trustful and diversified information – actualities, events, places and personalities• Visibility to right audience in the right place at the right time• Free and easy accessible newspaper• Distribution in the immense territory - Greater Montreal, West Island, North Shore, the Laurentians • Publishing once a month facilitates effective, efficient use of marketing budgets• Smart distribution every week. This allows keeping the newspaper presence on the places.• The only bilingual newspaper (French / Russian) in Quebec and Ontario• Digital browserable edition online

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Page 8: Kanikuly Newspaper Media Kit 2014

The best solution and the best investmentprices

KANIKULY newspaper

Free article with a 3-month or more contractFree translation to RussianFree ad design

1/1 of a page 375 360 340 3101/2 of a page 200 185 175 1601/3 of a page 165 150 140 1201/4 of a page 135 125 120 1051/8 of a page 80 70 65 60 1/16 of a page 60 50 45 401/32 of a page 35 30 25 20

50% addition for the first page40% addition for the last page

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adVerTiseMenT size and pOsiTiOn