"Kaizen Global Retail Consultancy Services"(Enabling retailers to overcome business challenges and exploit opportunities)

Insights, Connections, and Recruitment help you build your business. Our Consultancy service answers the question, ‘what next?’. We provide the expertise that helps retailers and brands analyse existing organisational issues, develop their plans for growth and keep improving their performance.

So how can we give you a window on the future? We can help in different ways.

Retail Launch and Rollout ServicesRetail Store Launch planning & ResearchRetail Business Planning Segmentation and Business Alignment: Segmentation framework and business alignment plan needed for setting up customer centric stores in any location. Methodology Study Environment, Competitors, and Customers in a city of rollout required to evolve a generic framework for setting up customer centric stores in any location Interviews, secondary research, Competitor Analysis and Customer Survey Competitor Analysis and Customer Surveys are specific to a location.

Deep Stick Research and Analysis Competitor characteristics Research and Analysis

Store Look Market share Store locations Store formats Pricing levels Promotion policies Marketing programs

Demand Patterns Analysis Special Demand Drivers Analysis

School seasons Festivals Activities and sights

Beach towns Tourist attraction

Special events Religious holidays

Climate zone Analysis Temperature Precipitation Potential weather events

Geodemographic and attitudes Analysis Population density Age Income Marital Status Ethnicity Religion Lifecycle segment Psychographic

For new Store (Ex. Siliguri Retail) Characteristics Market share Store locations

Location Characteristics Site quality ratings

Store formats Sizes Design types Square footage allocation Special fixtures and displays Merchandise placements

Stores of our Competitors research

Retail Concept Localization Planning Branding Store (Banner names) Product labels

Vendor Brands Private Brands

Store formats Size and layout Store design type

Merchandise space and assortment Attributes

Style and flavour Colour Size Good/better/best range Pack counts Packaging design

Pricing Everyday low vs High Low Policies Ranges Points Promotions

Types Temporary price reduction levels In-store displays

Vendor Policies Information sharing Expense sharing Product collaboration

Marketing Programs

Spending levels Media Mix Major messages

Store service levels Store hours Labour quality and schedules Delivery policies Vendor services Direct store delivery Replenishment and stocking Customer education Finance options to customers Sales person appearance/ interaction

Operating Policies Inventory levels Sourcing strategies Shrink controls Information sharing

Methodology Analysis Understand the environment

Is there a sizeable market? How far are the customers willing to travel? (Catchment area) What are we going to sell? How are they suited to this area? Can we do it?

Identify competition (SWAT Analysis) Analysis-What is their strength/ Weakness? Analysis-What did the customer like about them? Identify-How and where can we give a better offering to the customer? Planning-Can we do it differently?

Identify the right customer Segmentation

o Identifiable o Profitable

Customer centric store setup Planning for Exit the competition

Stage -1 Retail Rollout

Retail Start-up Feasibility Study Vision and Conceptualization Cash Flow & Finances Customized Business Planning Property Scouting Retail Interior Designing Interior Fitment Retail Construction New Concept and Format Development Integrated Cost Management Visual Merchandising Strategy Retail Equipment & Technology Retail Executive Search Staff and Structure Assortment Planning & Optimization Store Portfolio Optimization Category Management, Pricing, and Promotions Strategies Store Planograming MDQ / MBQ Setup Supply Chain set up ARS- Auto Replenishment System Setup Inventory Planning and Control Setup Warehouse Planning and Setup Warehouse Planograming Back Office Support Retail Interim Management

Stage -2 Retail Rollout Store Operations Planning Training Employees Customer Service Sales & Marketing Loss Prevention Omni Channel Strategy Retail Branding and Brand Development Strategic Sourcing Strategy Store Operations Excellence Retail Performance Improvement Retail Analytics (on 90 Days data points) New Concept and Format Development Omni Channel Strategy Retail Brand Development Strategic Sourcing Strategy Integrated Cost Management Retail Marketing

Retail Design ServicesWith Customer Understanding & International Retail Experience, our priority is always to deliver design solutions that optimise the use of space and create extraordinary retail selling environments. To this end, we offer:

Merchandise Presentation: Format wise - with training guidelines. Data need to provide by the formats.

Retail designing: Fashion & Hyper format (store design- furniture - fixture layout design)

New concept development: Incubation for any format. Small & big format. (it caters concept design of brand from branding to customer’s experience- service, retail layout)

Fixture detailing & Visual communication: Small format below 1000 sq. Ft to big format of any size. (we can provide print execution across India also)

Promotion & window design to concept (optional): Detail description cost depends on format size (print & execution, can be implemented across the country on extra cost)

Fixture development (bulk production): CAD details, single fixture creation on cost with help on proto typing supervision. Production can be handled.

Point of purchase, display unit development (bulk production): Fixture designing – CAD details, single fixture creation with help on proto typing supervision. Production can be handled.

Product packaging: 15-50(designing), production can be handled.

Retail Operational Improvement Services

A. Central Operations Determine SuccessEven poor and inconsistent retail execution can undermine the strongest and most successful products. Our operations experts will ensure that won’t happen to you. Our team of central operations experts have delivered retail execution success to some of the well-known and most prestigious brands in India.We’ll improve your retail execution by delivering:

A comprehensive review of your existing store operations A rolling activity plan that determines the pace and nature of operational

change A critical path process that delivers value for all stakeholders Achievable goals coupled with a clear measurement and feedback mechanism A flexible process that allows your business to grow, consistently

If your head office team or, more importantly, customers are complaining about consistency, write into us today.

B. Productivity and Process Improvement

Our team of experts includes some of the most experienced retail productivity modellers on the Indian retail scene. We’re confident we can help improve your productivity, whatever your sector, size, and specific challenges.Productivity and process improvement is not just about saving money but delivering a better result. We strongly believe that the models we put into your stores will not only reduce costs but, more importantly, improve sales. From the very small retailer to the very big, savings can be made and efficiencies gained that make productivity modelling critical to any retailer. Our own approach comprises:

Time and motion measurements Productivity modelling (fixed and variable) Scheduling tools Committed task schedules

If you’re keen to start driving efficiencies throughout your retail business, write into us today.C. Store flow of goodsStores and stockrooms do not come with elastic walls. Which is why we have fined tuned our retail operational solution to reduce stock-holding but improve on-shelf availability. Frustratingly for many retailers, investment in stock flow systems don’t always translate into on-shelf availability.Our store flow of goods solution has been fine tuned to deliver:

improved on-shelf availability profit growth reduced stock-holding keeping store colleagues happy, the Finance Director happy and customers

happy. So, if you want to see improvements in store flow of goods, write into us today.

D. Operational ConsistencyOperational consistency is at the heart of excellent in-store execution, without which plans will fail. With 30 combined years of senior retail management experience, our team apply objective passion to your processes, for better availability, improved customer service and higher profit.Our team of operational improvement specialists has seen the best and the worst retail processes in action and can therefore objectively compare where you are against where you could be with consistent in-store execution.Kaizen Global will reduce your operating costs, through consistent delivery in-store of your effective and efficient retail standards. To significantly improve your retail processes and operational consistency, write into us today.E. Right product, right mix, right timeAs retailers if there is one thing we get passionate about it is our products. Our buying, merchandising and category management experts use customer insight led buying and category management processes for profitable in-season sell through and profit growth.

At the heart of any successful retail business is the ability to secure the right product at the right price at the right time. Our team helps buying and category management teams of all sizes achieve this consistently — and with the minimal stress.The reality is that buying and merchandising capabilities require skills that don’t always come easy. Working as consultants, or through our workshops, we will help your team deliver improved sales and profit. We specialise in:

• Customer-centric strategies that get you closer to your customers’ needs• Reviewing you market analysis report and competitor set we can help you

creating your own trading ground• Range-building and merchandising using customer decision trees and price and

quality hierarchies• Margin-enhancing buying disciplines to boost your essential point• Inventory management• Integration of buying with marketing• Negotiation support and training- To significantly improve your buying and

merchandising capability, write into us today.F. Sourcing & Supply OptimisationHaving the right sourcing and supply processes in place can be the difference between a high margin best seller and a dog. If they are not optimised you might as well leave cash on the table. Our team of seasoned consultants can optimise the sourcing and supply. They bring

Supplier best practices Objective analysis of the existing chain And tried and tested processes

to your business, ensuring the best source for your products to grow your profit. To significantly improve your sourcing and optimise your supply chain, write into us today.G. Plan Your Next 3-5 YearsBusinesses with a clear retail strategy are the ones that outperform. All retailers know this and yet few deliver on it. Unfortunately, too many retailers get tied up in the day-to-day running of their businesses and ignore the bigger picture — at their own cost.That’s where we come in. Our team of experienced retail consultants will help you to formulate a 3-5-year retail strategy with achievable objectives. So how do we do this? We offer:

A co-ordinated and professional environment in which you can create your vision

A full retail overview of the market you are in and the competition you face A challenging, objective view of the vision and how it can be implemented A set of decision-making tools to assist in delivering the right outcome The creation of practical and achievable milestones to underline progress Tailored cascade material that reinforces the new business objectives

We believe publishing an agreed, referable strategy with concrete milestones for its delivery — and communicating it clearly to everyone involved — is the most important step any retailer can take. Write into us today to see how we can help.H. Retail Team Operational Delivery

At Retail Remedy, we believe with the right retail teams anything is possible. Team forming, team building or team coaching, together with objective personal development plans, will support and grow your business.Personal development plans must be connected to business performance. But it is not unusual for that link to be missing which is why we have developed the Complete Manager Model. Starting with the purpose of the role and the skills needed to deliver it, we objectively measure where the team or individual are and then build personal capacity into the business.Our broad and deep methods include:

Job profiling One to one coaching Tailored workshops Team building events.

To see team growth for operational delivery, write into us today.H. Delivering Successful Store FormatsStore format development is an exciting and creative area of retail, but can be extremely high risk. If retailers take their store formats in the wrong direction, the results – and rectifying the damage – can be costly.Between us, we’ve worked for some of the India’s largest retailers (Future Group, Reliance, More, Pantaloons, Bharti Retail, Walmart, Metro among other brands) on some of their most important projects.To this end, we offer:

Format Development and Design Retail Concept Development Space Utilisation and Analysis Brand Development and POS Strategies

If you are looking to expand your store portfolio, update the use of space, or reinvigorate the look and feel of your stores, write into us today.Our team have many years of hard won experience. Our expertise are at your service. We have consultants across the cross section of retail market who keep their fingers on the retail pulse to ensure you get the vital information to help your business prosper.SO……. Get in Touch!!

Kaizen Global Consultancy Services Email: ronit@kaizenglobal.in

ronit.kaizenglobal@gmail.comMob: +91 7838690067Website: www.kaizenglobal.in

CLIENT RESULTS/ CASE STUDIESWe share our clients' ambitions. We work to understand their reality and deliver true

results—focusing on strategic decisions and practical actions. And we align our incentives with our clients' objectives, so they know we're in it together.

Omnichannel Strategy Boosts Fashion CompanyAn integrated digital strategy to meet - and exceed - evolving customer needs.

Focus on Core Delivers Growth for RetailerA family founded company - reaches new heights with its strategy refocused on its core business.PAN India Expansion Boosts Supermarket EarningsThe international expansion plan we implemented with our supermarket chain client resulted in increased local market share.

Turning Losses into ProfitsA turnaround plan that aligned branding strategies across an apparel retailer's channels and streamlined inventory management achieved INR 19 CR in profit improvements.

A Major Retailer Rejuvenates Sales by Thinking LocalA decentralized product selection process allowed our department chain client to cater to local preferences—and boost sales.

A Retailer's New Distribution Channel Pays OffA barely profitable retailer implements a new distribution channel strategy that increases sales by 10% and profit margin by 11%.

FEW OF OUR ESTEEMED CLIENTSSpecialityHKT Retail

Passport Seva KendraSwayambhu Retail

Tata Data StoreRupa Retail EBO

Archie’sSamsonite / American Tourister

HypermarketsGodrej Aadhar

SupermarketsVishal Megamart Airport Retail / Inflight ShoppingAVA Merchandising Solutions Pvt. Ltd

KiosksTata Indicom Kiosk