Here’s another example. This time the homes represent a more rustic style. The page layout is the same.

Here is the search results page with the heat map and click points.

The results are almost identical. The two images with the most activity are beautiful exterior shots that display the entire home and are the photos are twilights.

The last image in the top row received a 23% click-through rate and the second to last image had a 27% click-through rate.