k. j. somaiya institute of engineering and information technology presents
TRANSCRIPT
RENAISSANCE ’14
K. J. SOMAIYA INSTITUTE OF ENGINEERING AND INFORMATION
TECHNOLOGY PRESENTS
About Renaissance 2K14 About college About IETE Why Renaissance 2K14 Profit for the company Various events at Renaissance 2K14 Media Plans & Banner Representation Terms for Sponsorship Photo Gallery Contact US
CONTENTS
Renaissance is the annual NATIONAL science and technology festival of KJSIEIT, one of the most prestigious educational institutes in India.
Last year the college witnessed a footfall of around 2,500.
With the success of last years events the committee is planning on organizing a mega event along with last years epic laser show.
About Renaissance 2K14
KJSIEIT is located on the eastern express highway at Ayurvihar,Sion.
The institute extends over a sprawling 85 acres. The institute is approved by AICTE New Delhi,
DTE Mumbai, Affiliated to University of Mumbai & Accredited by Tata Consultancy Services.
The college aspires students to be the best in context of cultural values, academic programs and professional activities;with this vision in mind the college created a renaissance,a platform for students to show their talent.
K.J.S.E.I.T.
LOCATION
The Institution of Electronics and Telecommunication Engineers (IETE) is India's leading recognized professional society devoted to the advancement of science, technology, electronics, telecommunication and Information Technology.
The members of IETE are looking forward to organize a grand fest as we had a great response from the previous fest.
IETE is a NATIONALLY recognized committee.
IETE
Renaissance 2K14 is one of the few technical festivals to be held in Mumbai.
The college is easily accessible as well as visible from the eastern express highway.
The expected footfall this year is around 4,000.
Why Renaissance 2K14
The main reason a company gives sponsorship is advertisement & this can be done effectively as the college has land in abundance with a clear view from eastern exp. Highway.
This time round we have come up with the ingenious idea of including the sponsor’s name in a particular event which suits its product.
Profit for the Company
The IETE distributes its event into 3 categories robotics,fun & technical.
Robotic events include cycle powered robot,heartbeat robot,aquabotics etc.
Fun events include mini golf,minesweeper etc. Technical events include blind programming,tech
housie etc. DJ night & LASER show both are organized by
IETE
EVENTS
HIGHLIGHT EVENTS
Rock show R 2K13 Laser Show organized by IETE at R 2K13
Outdoor Media Partners1) Bright Advertising• 4 hoardings of size 20*40ft have been confirmed
at prime locations for a period of 7 days before the festival.
2) Guju Ads• 4 hoardings in all of size 15*20ft have been
confirmed at Kanjurmarg, Bhandup, Vidyavihar and Mulund railway stations for a period of 7 days.
Media Plans
Print Partners: Midday: 2 days Editorial (4 -240 sq cm adv). 7 days online publicity. Pre-event editorial. Post-event editorial
Radio partners: We are in talks with RED FM 93.5 for the same. Certain sponsorship and broadcasting of the fests
details on air is possible.
Media Plan
SMS Partners1) SmsGupshup:• SMS partner .• A promised push of 1,00,000 sms.• Advertisements on their official web site.
2) Click Infotech:• SMS partner .• A promised push of 1,00,000 SMS.• Advertisements on their official web site.
Media Plan
Television rights
The committee has organized a meeting with VIACOM 18 for telecasting the event on MTV
Media Plan
Previous Media Representations
Hoardings at various places advertising
the renaissance
BANNER REPRESENTATION
Desk for 2 Days - Rs.10,000
Stalls (10*10) -Rs.15,000
Seminar -Rs.15,000
Banners (6*3) -Rs.20,000
Student Database –Rs.8,000
Terms for sponsorship
GALLERY
GALLERY
GALLERY
Previous Sponsors
Previous Sponsors
Previous Sponsors
Previous sponsors
Rushi TrivediMarketing Admin
9820622765
Mayur ParmarMarketing Head
9619489832
Email id:[email protected]
CONTACT US
THANKS