journalists and the social web 2
DESCRIPTION
How journalists can use social bookmarking and other social networks to monitor their beat. Journalists and the semantic web. This is part two of my keynote presentation to the 'Journalists and Social Web' seminar held in Oslo on Oct 25th, 2008. This seminar was organised by journalisten.no, www.journalism.co.uk and Norwegian journalist Kristine Low.TRANSCRIPT
Web 2.0 and 3.0, Social networks and Journalists
Using social bookmarking and other social
networks to monitor your beat
bookmarking sites do much more than act as an alternative store for your ‘favourites’
•use them to:•monitor trends;•track breaking news;•monitor new web content; and,•get leads.
delicious is much more than a web-based ‘bookmarks’ folder.
You can organise and search your bookmarks by ‘tag’You can subscribe to specific tags to monitor
Get notice of pages bookmarked by others in your networkSearch and monitor pages bookmarked by other users
Get notice of interesting links sent by other users
By keeping track of what other people are bookmarking in a ‘network’.
Once you’ve configured this, you can sit back and let the links come to you.
Del.icio.us allows you to ‘check what other people are bookmarking’
•search for a tag such as ‘FOAF’
•find an important page
•click on the ‘people button which shows how many people have bookmarked this page.
Creating a network is easy and is not like the ‘friend’ facility on social networks
•here, you can see who has saved this link
•you can explore their ‘public links’
•and add them to your ‘network’
You can then look at all of the bookmarks being saved
by everyone in your ‘network’. You effectively create a
network of expertise to monitor your specific areas of
interestSearchable by tag
The ‘subscriptions’ tool allows you to monitor all
bookmarks posted to delicious with a specific
tag.
These are my current subscriptions.
You can also create tag ‘bundles’ to monitor posts with a combination of tags
What about other web 2.0 tools for monitoring and tracking news?
Problem is: One study has found that 13% of internet references in scholarly articles become
inactive after only 27 months.
Furl.net offers similar tools
and also saved pages
You can save links
Network through subscriptions to other
users
Organise your links by topic and tag
But, you can also:Join and network with ‘groups’
Receive automatic recommendations
And, importantly, save entire web pages........
Here is my archive on privacy issues.
I can access any of these via links to the
source page or....
I can access the actual page saved to Furl’s
server.
Here is my saved version of the top
bookmark.....
This is an exact copy
of the original page.
Delicious saves links.
Use Furl when you need to be sure that you won’t lose the
page you want to save.
Note the URL: locates the cached version of this page - not just a link to the source.
‘Recommendations is another Furl feature.
Based on your own archive of saved
pages, Furl makes recommendations from pages saved by other
users.
It also recommends Groups you can join.
TwitterThe microblogging phenomenon......
A great social and professional networking tool. But how can journalists tap this resource?
Twitter is:A multi-device short messaging service:
(Your messages must be shorter than 140 characters)A news headline service:
A networking tool:
A way to feed blogs to new audiences:
A way to track breaking news:
A way to keep track of
messages in time and space:
Twitter is - what you make it.
But there are enormously helpful tools that journalists can use for research.....
Keep track of experts and commentators on your beat by ‘following’ key people or key blogs:
The blog Mashable has more followers than BBC news.
Track breaking newsTechnology News.
When iGoogle was revamped a few days ago, it was
easy to track comments and reaction via a
simple keyword search.Track what trusted
contacts are saying about
developments as they happen
Posts on Andy Murray’s
success at the Madrid Masters
on Sunday...
....within seconds of the
win
Instant reaction to events, sports tournaments, news....
Get reports from the scene of news stories .... as they break
‘Twitter breaks the news cycle down to seconds, allowing instantaneous distribution of breaking news as it breaks - faster even than blogs or
television.’ Read Write Web. 2008Early heads up on Traffic
chaos:
And other events such as floods, fires and storms.
Citizen journalism tweets from the scene of major incidents:
Such as the Californian wild fires in 2007The St Louis earthquake in 2008
(St. Louis Bloggers Guild)
The UK earthquake in February 2008.
Major fires.
Twemes.comHashtags have evolved as a
way of tagging words so that
people can follow twitters
on specific subjects.You can search for them in
Twemes.com and follow them in RSS.
Use specific search terms to find interesting and current developments:
Here I was looking at tweets that mention FOAF..
Twitter can be a good source of breaking news but is also a good tool for broader research:
Twitter mashupsUse plugins and other tools to get more out of Twitter.
For example, the Fresh Logic Studios ‘Twitter Atlas’
Geocodes tweets as they happen on an interactive global map giving information on events, fuel prices, traffic and wifi etc. and
locates the tweets and mashes these with other feeds such as Flikr
Pinpoint tweets and twitter users.
You can also find Plugins and other tools that will:
Help you find other people who post on the same subjects:
Twitpic allows you to post pictures with your post:
For more mashups see: http://twitter.pbwiki.com/Mashups
RSS FeedsRSS allows anyone with a web presence to
publish a feed of changing site content.
It is an ideal way for site owners to distribute news.
As journalists, we can exploit RSS feeds so that the information we want comes to us without having to visit dozens of sites newsgathering.
Dozens of guides to RSS exist.
What I would like to cover here are tools that make using RSS easier and more effective.
What is “information overload”?
I agree with Clare Shirky: “If you have the same problem for a long time - maybe it isn’t a
problem, maybe it’s a fact.”
“Information overload is just filter failure”.Use RSS effectively. Monitor your feeds, filter
them. Fine tune the results. Revise your strategy.
Accept that your filters need maintenance.
Your RSS Reader should do a lot more than just collect feeds.
Choose your reader carefully - it will save you countless hours in the long term
Let’s look at one in some detail.....
Newsfire for Macs is a good RSS Reader with some excellent
features for journalists. These are just a few
of the dozes of
feeds that I use
Newsfire will group feedsI can subscribe to Twitter feeds..
And read whole posts
without leaving
the reader
But, most importantly, you can set up smart feeds to filter your subscriptions..
Which lets you set rules for which posts are included
Yahoo PipesYahoo Pipes is the most powerful way to build a single feed made up of dozens of other feeds and
data.
The site does have good
instructions but it does take time
to master.
“combine many feeds into one, then sort, filter and translate it.geocode your favourite feeds and browse the items on an
interactive mappower widgets/badges on your
websitegrab the output of any Pipe as
RSS”
This pipe was created to track a brand mentioned in social media sites.
This pipe was created to turn YouTube tags into an RSS feed.
Use Pipes when you need to monitor various sources of news from a variety of diverse
sources. But you’ll need time to configure this option correctly.
Questions?