joanne buth, president. investing to increase sustainable production

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  • JoAnne Buth, President

  • INVESTING TO INCREASE SUSTAINABLE PRODUCTION

  • 15.8 million acres of canola harvested11.825 million tonnes of production34.6 bushels per acre average82:18 classic to designer oil ratioINVESTING TO INCREASE SUSTAINABLE PRODUCTION ROI IN 2009

  • Bayers new state of the art research lab and greenhouse close to Saskatoon brings the companys canola breeding program together in one facility Cargill opens a field research centre near Aberdeen, Saskatchewan to house canola hybrid research and development Monsanto breaks ground in Winnipeg on a new research laboratory for Canada INVESTING TO INCREASE SUSTAINABLE PRODUCTION INDUSTRY INVESTING IN OUR FUTURE

  • INVESTING IN YIELD AND HYBRIDS

  • Pioneer Hi-Bred and Monsanto register new canola varieties with club root resistance and Pioneer Hi-Bred introduces sclerotinia tolerance.

    Oil content and yield increases in new varieties.

    CCC leads the industry to a quality-based variety recommendation/registration system and a fast track interim registration option.INVESTING TO INCREASE SUSTAINABLE PRODUCTION INDUSTRY INVESTING IN OUR FUTURE

  • INVESTING TO INCREASE CONSUMPTION AND VALUEROI IN 2009 Americans increased consumption of canola oil by 13% in 2009.

    65% of U.S. food processors are sticking with canola oil once they try it one of the highest retention rates in the industry

    7 out of 10 U.S. food processors using canola say they are very or extremely satisfied

  • >INVESTING TO INCREASE CONSUMPTION AND VALUE CRUSH CAPACITY SURGESCargillLDM Foods, Richardson, Twin Rivers

    Chart1

    4.5

    4.7

    5

    6

    8.2

    Year

    million t

    Sheet1

    Canola crush capacity

    YearCrush

    20064.5

    20074.7

    20085

    20096

    20108.2

    Sheet1

    0

    0

    0

    0

    0

    Year

    Canola crush capacity, million t

    Canadian canola crush capacity

    Sheet2

    Sheet3

  • >Cargill Specialty Canola Oils announced canola oil with 25% less saturated fat than conventional canola oil.>Bayer CropScience and Dow AgroSciences continue to develop new higher yielding high oleic canola varieties. >Dow AgroSciences partnered with Martek Bioscience Corporation to develop canola oil with DHA omega-3. INVESTING TO INCREASE CONSUMPTION AND VALUE NEW SPECIALTY OILS HEAD TO MARKET

  • INVESTING TO IMPROVE MARKET ACCESS

  • AAFC approves Canola MAP: a proactive global market access plan and Rapid Response Plan to deal with trade barriers

    Export Ready intensifies

    CCC takes a leadership role the push for a Canadian and global policy of low level presence of GM events

    INVESTING TO IMPROVE MARKET ACCESS$9 MILLION INVESTED IN KEEPING CANOLA MARKETS OPEN

  • A 10-year investment in the European market. T45 is approved. Another step toward the export of Canadian canola to the European Union.

    The Council played a key role in working through issues related to the Canada/European Union trade agreement currently under negotiation, especially on biotechnology European UnionINVESTING TO IMPROVE MARKET ACCESS

  • China closed its doors to Canadian canola on November 15, 2009 due to blackleg concerns

    The CCC provided input and direction to the Government of Canada and was the link between the industry AAFC, CFIA, DFAIT and the PMO

    The GOC negotiated a transition year with limited access to Chinese crushers; negotiations continue..ChinaINVESTING TO IMPROVE MARKET ACCESS

  • INVESTING TO IMPROVE QUALITY

  • INVESTING TO IMPROVE QUALITY SUBHEAD

    Chart1

    1226.484

    1209.51

    1185.954

    1246.424

    1235.74

    1171.968

    1247.322

    1322.4

    1246.696

    1166.6

    1283.912

    1199.904

    1272.18

    1227.566

    1211.162

    1170.9

    1044.736

    1110.112

    1043.406

    1117.696

    1095.59

    1085.106

    1094.484

    1135.852

    1128.222

    1135.97

    1082.24

    1085.952

    1112.4

    993.916

    908.1

    961.2

    961.856

    980.896

    922.608

    954.018

    1108.026

    1079.26

    1096.258

    1086.294

    1118.608

    1190.384

    1018.71

    1073.408

    1080.156

    1074.516

    1217.064

    1167.276

    1190.068

    1092.96

    1111.35

    1133.088

    1103.872

    1025.202

    1043.77

    1199.904

    1152.252

    1083.28

    1123.028

    1190.836

    1147.89

    1239.246

    1169.94

    1220.92

    1043.292

    1148.82

    1165.932

    1204.54

    1147.07

    1139.504

    1016.88

    1049.272

    1053

    998.522

    1024.686

    1032.368

    1099.884

    oil yield per acre

    form number

    lb oil /acre

    2010 Recommended canola candidates: relative oil yield per acreAssuming check variety yield 40 bu/ac with 44% oil content @8.5% moisture - red reference line

    oil yield data

    Oil yield based on check 40 bu yield and 44% oil base @8.5% moisture

    Oil vs chk not corrected for dry to moist basis due to slight impact

    Cultivarsheet #Yield %Oil % VS CHKSOil LB/AC

    08RHY-517330.23.11226

    PHS08-573433.51.31210

    PHS08-575530.91.31186

    PHS08-581638.80.91246

    PHS08-5837371.11236

    PHS08-593830.80.81172

    PHS08-615938.90.91247

    PHS08-6241042.52.41322

    PHS08-6421136.41.71247

    PHS08-6541222.83.51167

    PHS08-6781341.41.41284

    PHS08-6791429.32.41200

    PHS08-6841536.52.61272

    PHS08-7091636.70.91228

    PHS08-7141736.70.31211

    08RHY-9011830.111171

    06H8691916.60.81045

    07H0042022.81.21110

    07H7212118.30.11043

    07H7302218.43.21118

    30113-D82323.10.51096

    30119-D82420.31.11085

    30205-D82522.70.61094

    30220-D82628.20.31136

    30321-D82822.91.91128

    30423-D82926.50.91136

    H81113321.60.51082

    H81093421.20.81086

    H70473523.611112

    CL31613367.82.1994

    CL31702370.91908

    CL320413880.5961

    G31064396.41.2962

    G030994405.72.4981

    G50085413.20.7923

    G50095425.31.3954

    744904320.71.91108

    G726434418.61.51079

    G725224518.92.11096

    G880024619.91.31086

    G880064720.82.31119

    G880074826.13.21190

    G880584915.50.11019

    G880615019.80.81073

    G880665116.92.21080

    G880755218.61.31075

    G881155329.23.11217

    G881175422.13.81167

    G881245525.83.31190

    G886075618.821093

    G889305719.52.51111

    MB521425822.12.41133

    V740155923.20.81104

    V740306017.3-0.31025

    V881316114.71.51044

    07N152R6229.32.41200

    07N154R6326.91.41152

    07N280I6423.101083

    07N292I6525.90.61123

    07N869R6628.62.31191

    07N871R6724.52.11148

    08N419R6829.93.71239

    08N425R6925.82.51170

    08N554R70312.61221

    08N787R7214.91.41043

    08N799R73232.71149

    08N805R7425.12.61166

    08N825R7531.51.81205

    08N826R7625.51.71147

    08N828R7724.41.81140

    SP-OP 07-2784079140.61017

    SP-OM 07-333378014.81.71049

    SP 07-74527811711053

    SP 07-7412128212.70.3999

    G988888313.11.31025

    G988898414.21.21032

    G998918521.41.31100

    checks00880

    oil yield data

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    oil yield per acre

    form number

    lb oil /acre

    2010 Recommended canola candidates: relative oil yield per acreAssuming check variety yield 40 bu/ac with 44% oil content @8.5% moisture - red reference line

  • INVESTING TO IMPROVE QUALITY Breeding, processing and enzymes studies show:

    Breeding for lower fibre levels increases energy levels up to 10% in pigs and 14% in poultry

    Low temperature processing had no positive effect on energy level

    The use of enzymes in poultry diets resulted in a 3% increase in energyMEAL ENERGY

  • canolacouncil.orgFocus on Crop Production INVESTING TO IMPROVE UNDERSTANDINGCanola DigestFarmer focused, new editorial

  • Influencing governments at all levelsStanding Committee presentationsCanola ClipboardSaskCanola outreach event at the Saskatchewan legislatureMexican oil promotion with Minister RitzNew relationship with the Market Access Secretariat and stronger relationships with the embassies of China, the U.S., Australia and the European Union.

    INVESTING TO IMPROVE UNDERSTANDING

  • FARM CASH RECEIPTSINVESTING TO INCREASE RETURNS TO GROWERS

  • JoAnne Buth, President