jim bryant visual resume
TRANSCRIPT
Jim Bryant
Strategic Product Development
Creative Brand Strategy
About
https://www.youtube.com/watch?v=wAbWA0SJhyM
• 16 years of brand experience at one of the most iconic American guitar companies in the world
• Creative and highly motivated with extensive product marketing experience
• Intensive brand management that lead to 66% growth at Fender Acoustics
Compelling Product Development
Collaborative Projects
Tom Petty, rock icon, with hissold out limited edition FenderAcoustic Custom Shop model.
Punk legend Tim Armstrongand his best selling FenderHellcat acoustic.
The one and only King of Rock-n-Roll with a truly unique oneof a kind Fender Acousticlicensed through the ElvisPresley Enterprises
Experience
2008-2015 Fender Musical Instruments Scottsdale, AZMarketing Product Manager -Fender AcousticsDeveloped and implemented three year planCreated and communicated brand strategyIncreased sales by 66% from 2008 through 2015
2003-2008 Fender Musical Instruments Scottsdale, AZMarketing Product Manager – Gretsch Coordinated with purchasing, planning, and factories delivery of productEstablished new product and execute yearly business planOrganized and establish trade show inventory, literature, and exhibits
2001-2003 Fender Musical Instruments Scottsdale, AZMarketing Product Manger - Strings, Parts, and AccessoriesOrganized with factory monthly planning and purchasing of productComposed content and creative direction of sales catalog Created test marketing strategy for introduction of new product
1998-2001 Fender Musical Instruments Scottsdale, AZInside Sales Representative - AccessoriesServiced music retailers Coordinated efforts with outside sales force Fender Salesman of the Year, 1999
Computer Skills and Education
Windows XP, Microsoft Word 2000, Excel, PowerPoint,
Outlook, Adobe Photoshop, SAP Business Software,
Garage Band, IMovie, Amplitube, Sketchbook Pro,
Manga Studio, and proficient in Macintosh computers.
Graduated University of Nevada, Reno – General Studies - 1991
Recommendations“Jim is highly skilled at synthesizing a wide variety of information into product strategies that produced substantial growth in the Fender acoustic product segment, year after year.”, Paul Meisenzahl, SVP FMIC Acoustics Division 2008 to 2014
“Over the last 5 years he has reinvigorated a product line in decline into one of the company's highest growth divisions, a testament to his vision and abilities.”, Justin Norvell, VP Product Development – Fender Electric Guitars.”
“In my immediate experience in working with Jim, we have focused on the product line management aspects of his position. He has proven his capabilities in forecasting, budgeting and engaging in the S&OP process. He is timely in his deliverables and deadlines. In addition, he is friendly, courteous and professional in his communications - making him a pleasure to work with. “, Heather Tammelleo, Director Global Supply Chain Fender
“Jim has displayed a keen marketing sense, especially as the Product Manager for Fender Acoustics, a priority at the world's most iconic guitar manufacturer. “, Jason Farrell MBA, Public Relations Manager at Fender
“He is balanced in his approach, and he consistently sought to create consensus across functions in order to bring his vision of product introduction and maintenance to fruition.”, Sergio Villanueva, VP of Fender Manufacturing 2008 -2014
