january 2010 napa chamber commerce
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COMMERCEJANUARY 2010 VOL. 21 NO. 1 WE FOCUS ON BUSINESS
NAPA CHAMBER OF COMMERCE CONNECTING COMMERCE TO COMMUNITY
1556 First Street | Napa CA 94559 | 707.226.7455 | napachamber.com
Member2Member Savings!
New Laws Affecting BusinessesINSIDEand more...
NorthBay biz Magazine Spotlight
Welcome New Members!
The Napa Chamber will bepresenting a ew select awards atthe Annual Award and Installationo Ocers Dinner on Friday,January 22, 2010 at the NapaMarriott. Winners this year
include Joe and Angela Peatmanor Citizens o the Year, NapaCommunity Bank or Business othe Year, Georgia Baughman andSue Griths or Ambassadors othe Year and nally, the FamilyFriendly Business o the Year,which is awarded by the NapaCounty Oce o Education, goesto Lixit Corporation. The dinneralso provides the opportunity toinstall the new Chamber Ocers or 2010including Randy Martinsen as Chairman othe Board and Ryan Gregory as Chair-Elect.
The Chambers Annual Awards oer apoint in time to honor those high contributorswho routinely go above and beyond to makethe town o Napa a healthy, growing andinclusive community. The Peatmans are beinghonored or their considerable support omany local non-prot organizations rangingrom the Gasser Foundation body o worksto the Puertas Abiertas Community ResourceCenter. The Peatmans are long time Napans
Community Members to be Honored
at Napa Chamber Annual Dinner
2010
PRESIDENTS CIRCLE
The Valleys Daily News Source
PREMIER SPONSOR
DIAMOND LEVEL SPONSORS
Net-Flow CorporationAccelerated Marketing Group
Redwood Credit Union
Silverado ResortNapa Valley Marketplace Magazine
Tri-Eagle BeverageExertec Health & Fitness
Umpqua Bank
Hawthorn Inn and Suites
Queen of the Valley Medical Center
Charter Oak Bank
Mark Coleman, State Farm
Golden State Warriors
Kathryn Fitzgerald, CFP
Malloy Imrie & Vasconi Insurances
PROMOTING THE COMMUNITY
well known or their civic involvement,care or the most at risk and or their overallresponsiveness to the needs o our communi
Immediate Past Chamber Chairman MikeSilvas says, They have been long timeselfess contributors to the community and iabout time or us to recognize them!
The Napa Community Bank nominatioas Business o the Year resulted rom theoverwhelming amount o community activitsupported by that organization, its sta andtheir Board o Directors. Over one hundred
New Method of Delivery for
COMMERCE NewletterIm sure youre noticing that
COMMERCE is not being deliveredto you inside the Business Times thismonth! In partnership with the NapaValley Register were changing ourormat to a monthly online/PDF versionAND a quarterly ull-page printed insidea regular edition o the Register. Werevery excited about this new ormat or
many reasons... two primary ones are, itsupports our sustainable practices and itgives us more fexibility to promote ourcommunity and member businesses withhyperlinks, up to the minute ino, andadvertising opportunities (see page 8). Wewould love your eedback! Please emailyour comments to me directly [email protected].
SeeANNUAL DINNER next pag
2009 Citizens of the Year, Joe & Angela Peatman
Editors note byKatherine Zimmer
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ANNUAL DINNERcontinued from previous page...
January 2010 | COMMERCE | Page 2 | napachamber.com
community non-prots were touched bythe Banks generosity last year and twentytwo local organizations count Bank staor directors on their respective boards. Theaward comes ater a strenuous applicationprocess in which aspiring businessessubmitted inormation to the Chamber orconsideration. Napa Community Bank sets
the bar high or their ellow colleagues withtheir extensive community support activitiesand their overwhelmingly positive approachto both customer service and employeeretention.
The Ambassador program was startedthirty years ago and was designed as adiplomatic corps to create good will andunderstanding among members o the
Chamber and business community. Thismission is carried out in a variety o ways.For example, the Ambassadors organize andattend ribbon cuttings or new businesses orbusinesses which have enlarged or remodeledtheir premises and requently operate asmentors to new businesses sharing theropes o conducting business in Napa. Eachyear the Chamber honors the Ambassadorprogram with a community award. This yearsAmbassador o the Year was awarded to two
people, Georgia Baughman and Sue Griths.I think they are the most marvelous choiceor Ambassadors o the Year! says SteveReinbolt, Chairman o the Ambassadors.They have advanced our activities, ourplanning and our record keeping into thecurrent century! They are wonderul!
Ater the selection process was completeChamber CEO Lisa Batto refected on thewinners; Napa is a ortunate place. Wehave many people in this community thatare willing to give, either with time or withmonetary donations. Oten they give both.Each o our award winners has given much o
themselves to better the quality o lie in ourcommunity.
The gala dinner and Silent Auction eventwill be held at the Napa Valley MarriottHotel & Spa on January 22, 2010. Tickets areavailable online at napachamber.com.
Georgia Baughman Sue Grifths
Happy 25th Anniversary, AlkarThank you or your Napa Chamber
Presidents Circle membership!
700 Trancas Street
Napa, CA 94558
707-227-9300www.napacommunitybank.com
WINNER 2009
napa chamber of commerce
BUSINESS OF THE YEAR
Putting Community Back into Banking
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By Lisa Batto ACE,President/CEO
CEOs FOCus
Chamber sta
is committed to
improving products and
services to increase
your benefts o
membership
Chairmans FOCus
By Randy Martinsen,President & CEOof AcceleratedMarketing Group
2010 Napa Chamber ofCommerce Chairman ofthe Board
Being named President/CEO o theNapa Chamber just one day ater mybirthday was one o the best presentso my 44 years! I received hundreds ocongratulatory emails, many phone calls andsaw many happy aces in the community.Now the honeymoon is nearly over andwork has thankully continued.
The Napa Chamber sta is committedto improving products and services toincrease your benets o membership. Whatto expect as we complete the rst 100 dayso new leadership?
We are working to oer AudioMarketing and Video Marketing as parto your online Business Directory listing.The Napa Chamber will link your audio or
THE fIRsT 100 DAYs
video le on our website or a low monthlyee. We enjoy promoting our members whoare helping us with this program. InfuenceInternet is spearheading the Audio Marketingprogram. They have already completed workor our rst two members participating in thisprogram, Playul Garden and Napa ValleyMarketplace Magazine.In addition, InfuenceInternet is sponsoring aseries o Audio Updatesor the Napa Chamber.Members will receive thisaudio update delivered to
your email box and it willbe available online. Thisquick update will give youan overview o Chamberactivities and events. We promise to make itun to listen to!
Online Video Marketing is catching onas an eective way to send your message toprospective clients. You can visit YouTubeand search or almost any product andnd something interesting to watch. Whenscrolling through my Facebook newseed, Isee many dierent videos, most unny and
As we begin 2010, and another decadein the history o the Napa Chamber oCommerce, we ace some economicchallenges that started in late 2008 andcontinue to make doing business dicultand sometimes rustrating. Thankully wehave the Chamber o Commerce to helpus in all the traditional ways Chambershelp their members with marketing andnetworking opportunities, and events thateducate and assist business to succeed.
The Napa Chamber has always been
a leader among Chambers o Commercebecause o its well-thought vision andgoals that extend beyond traditionalChamber benets to members by activelyparticipating in legislative action usingan innovative and intensive process todetermine whether the Chamber should takea position on legislative and communityissues, including candidate endorsements
HERE TO HELP IN 2010 The Napa Chamberhas always been
a leader among
Chambers o
Commerce because
o its well-thought
vision and goals...
in election years. This enables the Chamberto have a strong voice in advocating or itsmembers and or the business community atlarge to governments.
Our theme this year or our AnnualDinner is Blend 2010. In keeping with thistheme we are introduc-ing a new committee
currently named the Eco-nomic Vitality and Sus-tainability Committee.Once again, the Chamberis expanding benetsto its members, and thebusiness community atlarge, by holding ocusgroups we call IndustryClusters. The intentis to convene memberand non-member busi-nesses to strengthen the industry cluster byproviding inormation rom agencies like
the Workorce Investment Board and NapaValley College Small Business Develop-ment Center. In return, the Chamber will beable to gather inormation rom the industryclusters to share with City, County and Stateagencies and advocate, when necessary.
This committee was the brainchild oour ormer CEO, Kate King, who saw aneed or the Chamber to convene a meeting
between Restaurateurs in Napa who needeto discuss sensitive issues with the Countysurrounding health inspections without thear o retaliation or registering complainUpon urther exploration by the board odirectors in our November planning sessioother industry clusters were also identiedwith similar needs.
We look orward to this committeeconvening advocacymeetings throughout
the year, helping ourmembers and non-member businesseswork with communityleaders and electedocials to sustainbusiness health in theNapa Valley on keylocal issues that inclutransportation, housinjobs and education.
2010 also bringsus to the close o our 5-Year Vision, so wewill be spending time beginning mid-year
reviewing that vision and determining ichanges are necessary to keep us on trackor the ve years beginning in 2011. I looorward to working with the Chambersnew CEO, Lisa Batto, on these and otheractivities to make 2010 a banner year or Chamber by helping our member businesssucceed and grow!
some specic to a product or brand. Wedont want our members let behind in thewake o technology. We will be oeringvideo links rom your business directorylisting to Napa Chamber TV. This portal onour site was built by Net-Flow Corporationspecically to showcase our members andcommunity. We have many members that chelp you get your video messaging perect
Infuence Internet isputting together yourmessage with your photoor PowerPoint messages;CAV Media Studios orJack Wright Productionsare your key to producinglive action video about
your business and brand.Each o these companieswill help get your messag
proessionally represented. I you alreadyhave some existing video, even better, aswe will be able to include you as soon asthis program launches. Both o these pilotprograms will launch in the rst quarter o2010. Get started now by contacting oneo these member businesses just visitnapachamber.com and do a business search
January 2010 | COMMERCE | Page 3 | napachamber.com
SeeCEO next pag
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PROVIDING NETWORKING OPPORTUNITIEs
s
Ater-Hour MIXER at AVIA NapaOver 250 people turned out to see the beautiul new AVIA hotel in downtown Napa.
The holiday atmosphere was abundant as Napa Chamber members too advantage o thegreat networking opportunity. Tours were given showing the abundant amenities at this newmarvel o architecture and elegance. PLAN AHEAD: Dont miss this months ChamberAter-Hours MIXER on January 14th at Oxbow Public Market.
sL-R Stephanie Brown from BlackStallion Winery pours for Nick Perata ofPerata Luxury Car Service.
L-R Rose Kapsner from Beau WineTours and Limousine Service andJohn Wyman from the AVIA Napa.
sL-R Gene Ivestor from Alans Studio onMain, Andrea Guzman from the Napa
Valley Wine Train, and Richard Winters ofthe AVIA Napa.
s L-R Patty Cline from Andretti Winery, MaureenEckert of Napa Valley Adult Education, KathleenDreessen from Napa Valley Community Housingand Dennis Pedisich from Napa Community Bank
sL-R Jules Evans-Whiteand Kristie Shephardof the Napa CountyHistorical Society
January 2010 | COMMERCE | Page 4 | napachamber.com
We will be working closely with ThNapa Valley Destination Council as theycomplete work on their new iPhone appthat will guide visitors to AND aroundour area. Each o our members will belisted with complete address, phone andbusiness description in this very cool apor FREE! Yes, I said FREE. It is veryimportant that your Business DirectoryDescription is up-to-date. An easy way tcheck out your description is to use theBusiness Search unction on the ront pao napachamber.com.
We wouldnt want you to expectanything less, in my rst 100 days, thanoutstanding new benets rom the NapaChamber!
CEOcontinued from previous page...
sThe large group networked andsocialized to the live musicalstylings of Wine Country Music.
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Attractions, Tours & SightseeingSt. Helena Wine ToursKen Slavens, (707) 963-96441541 Chablis Cir, St. [email protected]
ArchitectsPaul Kelley ArchitectPaul Kelley, (707) 257-11481436 Second St Ste 162, Napapaul@paulkelleyarchitecture.comwww.paulkelleyarchitecture.com
Automotive Repair ServicesImports UnlimitedChet & Lorraine Carter, (707) 255-61552530 Stockton St, Napa
Childrens ClothingLemondrops BoutiqueShirley Gulbransen, (707) 947-70576525 Washington St, Yountville
[email protected] ManagementSmall Lots Big WinesBecky Tyner, (707) 254-5152Napawww.smalllotsbigwines.com
InsuranceState Farm Insurance -Adriana VenerosAdriana Veneros, (619) [email protected]
WElCOmE nEW mEmbErs!
Landscape - Architects/Designers/ContractorsInside and Out Landscape DesignTara Burns, (707) 337-9847Napawww.insideoutlandscapedesign.com
Massage TherapyMassage To GoLyn Alcantara, (707) 252-2466Pope [email protected]
Non Proft OrganizationsManaleo Hawaiian CulturalFoundationRonnie Villagas, (707) 966-4017PO Box 10009, [email protected]
Publishers
Spotlights Wine Country GuideMagazineYvonne Lerch, (707) 888-25824360 Old Sonoma Hwy, Napawww.winecountryguide.com
RestaurantsCarpe DiemStephanie Kendall, (707) 888-97901001 Second St Ste 185, [email protected]
For a complete listing ofNapaChambermembers, updated daily, go to
napachamber.com
mEmbEr bEnEFit bullEtin
To learn more benefts o membership, visit napachamber.com or phone us at 707.226.7455
Connect with us...NapaChamber
Graces Table Inc.Nancy Lindaas, (707) 226-62001400 Second St, Napawww.gracestable.net
La ToqueKen Frank, (707) 257-51571314 McKinstry Street, [email protected]
OenotriCurtis Di Fede, (707) 738-91961425 First Street, NapaEmail: [email protected]: www.oenotri.com
Solar EnergyAcro EnergyAndr Scholtz, (925) [email protected]
www.acroenergy.comWine CorksPortocork America Inc.Dustin Mowe, (707) 258-3930560 Technology Way, Napawww.portocork.com
January 2010 | COMMERCE | Page 5 | napachamber.com
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Computer Professionals:$37.94/hour$6,587.50/month$79,050/year
Licensed Physicians:$69.13/hour
SafetyAB 1083 (John A. Perez; D-Los
Angeles) adds requirements to the Health anSaety Code requiring all licensed hospitals
to annually conduct a saety and securityassessment.SB 188 (Runner; R-Lancaster) amends
the Code o Civil Procedure to permit post-secondary educational institutions to seektemporary restraining orders and an injunction behal o a student or students. Thisrequires written consent o the student(s).
Out-of-State MarriagesCaliornia recognizes out-o-state
marriages as legal in Caliornia i they arelegal in the state where the marriage occurreSB 54 (Leno; D-San Francisco) provides asame-sex couples marriage, valid in the stain which it was contracted, will receive thesame rights in Caliornia as spouses, with thexception o the designation o marriage.
Workers Compensation Cannot BDenied
Workers compensation cannot be denibecause an employee was killed by a thirdparty in the course o the employees work,no personal relationship existed betweenthem and the injury/death was because othird partys personal belie relating to theemployees race, religion, color, nationalorigin, age, gender, disability, sex or sexual
orientation.Where Can You GeMore Information?Check out the ComplianSection o the NapaChambers website storThe Chamber is whereyou can get the HRHandbook or Caliorniand the Caliornia LaboDigest at the LOWESTprice! Napa Chambermembers are able toreceive all o their requi
products at greatlyreduced rates. ContactLynn Page at (707) 2541145 or napachamber.com to visit our onlineChamber Store.
Reprinted with permissfrom the CaliforniaChamber of Commerce
New Law Affecting Buineein 2010
The Caliornia Chamber o Commercerecently released a list o new laws scheduledto take eect in 2010 or earlier that will havean impact on businesses in Caliornia.
The ollowing is a list o new laws thathave recently gone into eect or will takeeect in 2010:
New Form I-9Revised August 7, 2009, the new Form
I-9 contains an updated list o acceptabledocuments that employees must present uponhiring. The new orm also bears a note that alldocuments presented to establish identity and/or ability to work in the United States mustnot be expired.
E-Verify Required for FederalContractors
Federal contractors and subcontractorsmust use the E-Veriy system when hiringemployees. Other employers may use theverication system i they wish to do so.E-Veriy compares Form I-9 documentinormation against ederal governmentdatabases to veriy employment eligibility.
Increase in State WithholdingState withholding increased on
November 1, 2009. There is a 10 percentmandatory increase on employeewithholdings, a 0.6 percent increase insupplemental wage withholding and a 1.2
percent increase on wage stock options andbonus payments.
Alternative Workweek SchedulesThe law regarding alternative workweek
schedules was amended to permit an eight-
hour day as a valid alternative schedule.Additionally, the Division o Labor
Standards Enorcement (DLSE) issuedan opinion letter stating that under somecircumstances, an alternative workweekschedule may be in place or less than a ullyear or example, during the summermonths only.
FMLA AmendmentsFederal legislation changed the denition
o which service members are coveredor leave under the qualiying exigencycategory.
For regular Armed Forces members,covered active duty means duty duringthe deployment with the Armed Forces to aoreign country. Reservists are covered when
they are on duty during deployment with theArmed Forces to a oreign country or notiedo an impending call to active duty.
Civil Air Patrol LeaveEmployers with more than 15 employees
are subject to a new leave or employees whoare volunteer members o the Civil Air Patrol.
Minimum Wage for ExemptComputer Professionals andLicensed Physicians
Rates or exempt computer proessionalsand licensed physicians do not change or2010. The current rates or these proessions
are:
REPREsENTING BUsINEss TO GOVERNMENT
CalChamber Releases List of New Laws Affecting Businesses in 2010
January 2010 | COMMERCE | Page 6 | napachamber.com
Watch for the NEWNapa Chamber
2010 City Guideand Business
Directory!
Comingsoon...
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WE FOCus On businEss
Napa Chamber member, NorthBay bizMagazine, celebrates 35 years in publicationthis month. Congratulations too their entireteam! The magazine,which started asSonoma Business in1974, was purchasedby Norm and JoniRosinski and Jonis
brother John Dennisin 2000. The newpublishers took therst two years tore-tool the alreadysuccessul localSonoma Countymagazine preparingit to expand territory to the entire North BayArea.
Their rst order o business was hiringa new crack cadre o writers and thenthe Rosinskis moved on to expanding
Chamber Member Spotlight:NorthBay biz Magazine
content. Norm explains; We recognizedthe market was changing, becoming evenmore sophisticated, and the business reader
wanted more storiesaddressing hottertopics and issuesthat were impactingthe regions qualityo lietopics like
workorce housing,transportation, jobs,open space and theconficts betweengrowth and theenvironment. Themagazine coversthese topics and
more, oten delivering inormation andviews unavailable anywhere else.
The nal touch prior to launching theredesigned magazine was nding a newprinter, one that could meet the challenge
o presenting the newly energized materiain a lively new ormat. Norm again:Content, color and design came togetherwhen Hudson Printing began producingthe magazine. They gave us color on everpage, a whiter, brighter, heavier sheetto print on and perect binding with a100-pound UV coated cover. The resultswere outstanding; the editorial content
and advertising messages were now beingdelivered in the highest quality environmeWe had brought the magazine to a levelthat meant it was ready to be introducedto a new and waiting market. With theNovember 2002 issue, we expanded intoMarin and Napa counties and began toserve the business communities o the entNorth Bay.
It was a gamble that paid o, withpaid circulation doubling in the rst year.Since then the Rosinskis have continued t
January 2010 | COMMERCE | Page 7 | napachamber.com
ITT Committee Tour of the BayBridge Contruction siteBy Ed Shenk, ITT Chair
For our December meeting, memberso the Napa Chamber Inrastructure andTransportation Task Force (ITT) joinedlocal business leaders, ve past presidentso the Napa Chamber and chair- elect,Randy Martinsen, to learn more about thehistoric undertaking to span the bay romOakland to Treasure Island. Napa CountySupervisor Bill Dodd, past president o theMTC, arrangeda boat tour othe constructionsite.
The neweastern span othe Bay Bridgeis the responseto the bridgeroadway thatcollapsed due tothe Loma PreitaEarthquakein 1989. Ithas now been over 20 years in the makingand is estimated to be completed in 2013.Approaching $6.3 billion dollars, theunding or the current bridge is secure with
CREATING A sTRONG LOCAL ECONOMY
60% o the cost covered by the tollbooth income.
On the water tour, we saw themassive crane built in China, designedto work on this specic project and wasshipped over in a special ship able to getunder the Golden Gate Bridge. It willload the support girders and the nalroadway sections. Next, we viewed theinamous S-curve section, installed over Labor
Day. The old bridgework has already beencleared away.
Next, the repairjob or the recentlycracked girder wasseen. We passed theoundation or the 500oot tower and learnedhow the giant buersand one-cable systemwill work. The columnis designed to sustain a1000 year earthquake
event. The oundation work is 90% done. Thelocal engineering rm Chaudhary & Associatedid the survey work or the connectionsor both spans to the roadways coming o
Treasure Island. The 4 mile bridge willhave a saety lane and a bike/pedestrian pathaccessed rom a new pocket park. Last stopwas at the western span o the CarquinezBridge. We took an elevator up 4 stories,climbed three ladders and emerged onthe top o the tower near the Vallejo side,looking down to the bay 300-400 eet below
What will the ITT do next? We haveridden the Wine Train to learn about rail
travel. We have speakers update us on City,county and Caltrans projects. Maybe awalking tour o the new rail way right oway construction will be arranges. I youare interested in joining the committee,just show up or the bi-monthly meetingwhich meets on the rst Friday at nine at theChamber. Our next meeting is Feb. 5.
Photos by John Salmon
Phil and Joni Rosinski, John Dennis
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Upcoming Events... maximize your networking!
January 14, 2010
MIXEROxbow Public
Market644 First Street
5:30 p.m. to 7:00 p.m.
Bring plenty of
business cards!
NAPA CHAMBER 2010 OffICERsRandy Martinsen, Chairman of the Board .................... Accelerated Marketing Group
Ryan Gregory, Chair-elect..................................... Riechers & Spence Associates, Inc.
Debra Dommen, Vice-Chair Advocacy ..........................Winegrowers o Napa County
Cathy Poliak, Vice-Chair Membership ......................................CBPoliak HR SolutionsKent Kuhlmann, Vice-Chair Resources ........................... Retirement Capital Strategies
Cherie Knox, Treasurer..............................................................Redwood Credit Union
Mike Silvas, Immediate Past-Chair....................................Wine Country Fine Properties
M I s s I O NAs the membership organization forbusiness, we promote our communityseconomic vitality and quality of lifethrough leadership development,advocacy, facilitation and education.
BENEfIT rom being amember o the NapaChamber o Commerce
For membership information call
Sherrell Harper at 707.257.4598
or Rebecca Johnson at 707.254.1142
Creating a Strong Local Economy
Promoting the Community
Providing Networking Opportunities
Supporting a Sustainable Future
Representing Business to Government Engaging in Political Action
NAPA CHAMBER sTAffLisa Batto, President/CEO, 707.226.7455, [email protected]
Katherine Zimmer, VP Marketing & Communications, 707.254.1144, [email protected]
Sherrell Harper, Membership, 707.257.4598, sher [email protected]
Rebecca Johnson, Membership, 707.254.1142, [email protected]
Paula Wick, Customer Service, 707.226.7455, [email protected]
Lynn Page, Sr. Administrator / Event Specialist, 707.254.1145, [email protected]
Christine Sullivan, Ofce Support, 707.254.1143, [email protected]
Caryl Chakerian, Communications, 707.738.6053, [email protected]
COMMERCEeditorial is exclusively produced bythe Napa Chamber o Commerce,
1556 First Street, Napa, CA 94559. 707.226.7455
EDITOR: Katherine ZimmerPlease email submissions [email protected]
NAPA CHAMBER BOARD Of DIRECTORsDean Bowen, Net-Flow Corporation; John Cardinale, State Farm Insurance; LindaChampagne, Artesa Winery; Sandra Elles, Napa County Farm Bureau; Ken Frank, La ToqueJohn Glaser, Napa Valley Unifed School District; Pam Gleeson, Santen; Clay Gregory, TheNapa Valley Destination Council; Cathy DAngelo Holmes, Coldwell Banker CommercialStanton Lawson, Sequoia Senior Solutions; Bill Lockhart, Edward Jones; Kara LongTugboat, Inc.; Barry Martin, City o Napa;Sherry McKillop, Follow Your Compass; ShawnMilburn, Napa Valley Marriott Hotel & Spa; Dennis Pedisich, Napa Community Bank; JaimePenaherrera, Queen o the Valley Hospital Foundation;Richard Rybicki, Employment Law
Advocates, P.C.; Don Shindle, Westin Verasa Napa, Brenda Speth, Napa Valley Register
Jay Williamson, Williamson and Company.HONORARY DIRECTOR: Julian Weidler, Retired.
Friday, January 22, 2010Napa Valley Marriott Hotel & Spa
6:30 p.m.
register online at napachamber.com
NAPA CHAMBER
ANNUALDINNER
For more information call707.226.7455 or visit our
website and registerfor events online atnapachamber.com
January 20, 2010
Wake Up Your
BusinessWednesday
Napa Chamber Boardroom7:30 a.m. to 9:30 a.m.
Market Research forTargeted Business
Growth
January 2010 | COMMERCE | Page 8 | napachamber.com
sPOTLIGHTcontinued from previous page...
enhance the magazine by continuallyimproving eatures, building a strongweb-presence and tackling toughissues providing business resourceinormation in a tough economy. Forexample their latest innovative eatureis debuting in the current issue. Itscalled, How Business Smart AreYou? This monthly column is being
penned by Shawn Jackson o theCaliornia Business DevelopmentCenter and will pose various businessconundrums and challenge readers tosuggest solutions. In the process theyhope to inorm, entertain and thenreward their most ingenious readers
with a ree lunch at a local restaurantor the best solutions to commonbusiness problems.
The demographics o themagazines readership is impressive;average age o readers is 49 with 88%being company owners, managers orexecutives. Theyre highly educatedwith 68% having a 4-year collegedegree and 30% a post-graduate degree.Most importantly they have money
to spend: readers average householdincome is $213,800 with an averagenet worth o $2,044,000. This is aconcentrated market or advertisers andNBBiz rates are very competitive. Formore inormation visit their web site atwww.northbbaybiz.com.
Get Your Buine Recognized
Ads are now available
in the Napa ChambersCOMMERCE newsletter!
Contact Katherine Zimmer for
more information at
707.254.1144 or
NEWFOR
MAT!