itsmf sponsorship opportunities 2014 draft 5 · pdf filesuccess!and!!profile!!to!attract ......

The Professional Association Accelerating Service Management Careers

itSMF Sponsorship Opportunities 2014

Conference 50 sessions 10 keynotes 8 workshops CIO leadership forum 40+ exhibitors 5 Industry Awards 70+ speakers HOT Topic Panels 5 streams ITSM trends to 2020 BYOD DevOps security & governance networking cloud mobility ITIL Online virtualisation case studies EDMs app social media service support metrics trade show media advertising publications webinars and more …

About the IT Service Management Forum Australia

itSMF is the only independent and internationally recognised industry forum for IT Service Management professionals dedicated to promoting best practice and standards in the management and delivery of IT Services. itSMF provides an education forum to exchange views, share experiences and influence the continuous development of leading ITSM solutions. With 60 chapters globally representing 70,000+ members, itSMF provides a network of industry experts, information resources and events to deliver high quality consistent ITSM services for business, members and customers.

17th National LEADit Conference

2 | P a g e itSMF Sponsor Prospectus 2014

itSMF understands that demand generation is the top corporate objective to align customer acquisition to event marketing strategy. It takes, on average, 10 marketing-‐driven "touches" to progress a lead from the top of the funnel to the top revenue line. This statistic shows why the practice of lead nurturing, increasingly secured through industry trade shows, is essential in today’s B2B marketing environment.

As a LEADit Partner you will be provided with new multi-‐touch, multi-‐channel engagement opportunities to nurture new customer leads. As the leading source of ITSM information, education and engagement, LEADit will help you build your vision to identify challenges and scope solutions for your virtual and physical marketing journey. As a high-‐performing company, you will want to incorporate this event into your marketing mix. Contact Donna Parker on 03 9879 5466 or email; [email protected] to discuss how a well-‐considered best-‐in-‐class event project strategy can help you realise corporate value.

COMMERCIAL PARTNERING OPPORTUNITIES itSMF has redesigned the prospectus this year into company-‐wide Partnership to include all products and services provided by the Forum in six types of partners. There are five benefit categories in each partner level to give you ample opportunities to integrate the LEADit 2014 Conference with your demand lead management processes and technology to itSMF Members. All prices are annual and include GST.

As the leading IT Service Management event in Australia, LEADit 2014 is the only ITSM Conference with the global success and profile to attract quality delegates, speakers and sponsors. It is the leading opportunity to access over 500 national and international ITSM professionals, related association and media partners and trends in this business sector to increase exposure of your company’s products and services in Australia. With the LEADit 2014 theme of “Connecting the Service Management Community” we will build on our fine program reputation with expert industry case studies and interactive sessions to exp lo re the best way to manage service delivery in our increasingly connected world.

PARTNER TYPES

PRINCIPAL $60,000 EXECUTIVE $49,000 MAJOR $32,000 ASSOCIATE $13,200 SUPPORTING $7,200 INDIVIDUAL $4,750

BENEFIT CATEGORIES

Membership Conference Seminars Advertising Online (See Partner Menu for benefit details)

A fantastic job, the seamless result, the sense of community and friendship – the overall WOW of LEADit 13! We believe this year was Macanta’s most successful #leadit yet. I loved the sense of community and friendship in the Exhibitors area – it was a great space for us to meet delegates and fellow exhibitors.

Breed Lewis, Director, Macanta



BENEFIT DESCRIPTIONS 1. MEMBERSHIP – Membership to itSMF is included in all our Sponsorshop packages -‐ different levels of membership and Seminar tickets are now included in each Partner category, and all include access to ITIL Online, Free Webinars, ITIL Publication discounts, Bulletin Subscription, At Your Service Magazine, access to Special Interest Groups and Industry White Papers. For more information please email [email protected]. 2. LEADit CONFERENCE -‐ Traditional conference stand categories (Diamond, Platinum, Gold, Silver, Bronze and Copper) and the benefits of each are included in corresponding partner levels. All stands include space, shell, power, lights and furniture package. For exhibition ‘space only’ a discount of 5% will apply. For full furniture package descriptions, please contact [email protected]. 3. SEMINARS -‐ Now included in the top Partner categories. For more information on benefits please email [email protected]. 4. ADVERTISING / MEDIA – In addition to conference advertising, Bulletin ads and directory listings have been included. 5. ONLINE – EDMs, Webinars, CDs of the conference sessions and 5-‐minute videos have now been included.

OPTIONAL EXTRA SPONSORSHIP OPPORTUNITIES– Unique opportunities to greatly magnify your brand exposure, market position and lead generation listed on page 6.

LEADit is the largest independent IT Service Management event in Australia devoted 100% to the management, delivery and support of information technology. Managed by members for members, the itSMF National Conference promotes robust discussion, education and debate to collectively develop and improve industry services, including hosting the itSMF Industry Awards that recognise and honour the best efforts in IT Service Management, formally presented at the LEADit 2014 Gala Dinner Awards Ceremony. THE LEADit 2014 PROGRAM will include international, national and local speakers presenting in 60 keynote and breakout sessions (including Hot Topic Panels and the very popular Hypothetical), “How-‐To” Workshops, Executive Leadership Brunch, combined Industry Awards & Gala Dinner, Twiosk and a social networking program to ignite creative opportunities to Connect, Communicate and Collaborate with fellow ITSM professionals. STREAMS

1. Service Management 101 – Getting Started – ITIL and IT Service Management need not be daunting. This stream is for delegates getting started on the Service Management journey. Topical workshops from each Service Management stream help delegates understand how to start a service management process. It will explain the terminology, concepts and principles of IT Service Management frameworks, and provide insight into how to implement processes and functions to successfully navigate the lifecycle.

2. Service Support – Maturing SM – With IT being at the core of many business processes, it is important to ensure that IT services supporting business processes are realigned to their ever-‐changing needs. A strong procedural layer underpinning the frontline will ensure that new, changing or expanding services will not undermine core delivery. This stream will focus on going beyond the basics, encouraging a culture of continuous improvement, embedding regular and accurate reporting and developing your staff to provide excellent service.



3. Mobility / BYOD The boundaries of the IT organisation are changing. No longer does the IT department provide all the technology that the business is using to connect to IT systems. Consumers have access to a dizzying array of choice in power, form factor and fashion at home and there is increasing demand to bring this technology into the office. The IT department needs to work out how to manage services, deliver consistent experiences and ensure that the business operates smoothly. Service Management is the key to ensuring that the IT department is ready to meet the challenges of this diverse and connected environment. In this stream you will hear how IT Service Management has been used to minimise the risk and maximise the benefits Mobility for the enterprise.

4. Cloud The Cloud presents new challenges and new opportunities for IT and the Business. Many IT departments are approaching the cloud with caution. However, there are already a number of great success stories where agility has been increased, availability and resilience improved and cost contained. For every success story the path is littered with examples of mistakes to avoid. Service Management, Governance and Security are key skills that will ensure you realise the benefits and avoid the pitfalls. In this stream you will hear unique Australian case studies from organisations that have transitioned workload to the Cloud safely and securely.

5. CIO Innovation -‐ The Future of SM – This stream will focus on new technologies, issues and processes and their impact on organisations from an ITSM perspective. What Service Managers need to consider is how to manage new ideas, measure success, maximize return and leverage information to get value from their service management processes and staff.

AWARDS -‐ the itSMF 8 t h Annua l Industry Awards, held Thursday 14 August 2014, showcase IT Service Management Best Practices and Standards in the IT industry and within businesses heavily reliant on IT for the management and/or delivery of customer services. The IT Service Management Awards are recognised as genuine industry-‐wide awards for outstanding achievement in the field of service management. Visit www.itsmf.org.au/awards for more information or to apply. VENDOR PRESENTATION -‐ LEADit 2014 offers sponsors the opportunity to speak directly to delegates in a 20-‐minute (in total) presentation supported by a session chair at a cost of $1,100 with benefits; your speaker, 1 company flyer distributed at the session and the ability to scan attendee badges in/out of the session. EXHIBITION PLAN -‐ Information may be viewed online at www.itsmf.org.au/leadit/2014/exhibition/. The Exhibition Guide will be sent once sponsorship is confirmed. Spaces are necessarily smaller this year due to venue size with many requiring a backing panel structure. PARTNER EXPRESSION OF INTEREST FORM, Terms and Conditions & Conference Demographics – please see separate documents or request from [email protected]. Applications will be assessed in order of date received and will be acknowledged via email and phone call from the sponsorship manager. VENUE – The Pullman Albert Park, Melbourne VIC – Information may be viewed online at www.itsmf.org.au/leadit/2014/venue/. ACCOMMODATION – Please book your accommodation at the conference venue. Special rates have been negotiated at two price points for the Mercure and Pullman onsite. Visit www.itsmf.org.au/leadit/2014/accommodation/.

it SMF Sponsorship Opportunities 2014(all prices include gst)

PRINCIPAL PARTNER DIAMOND$60,000 (1 available)

Value: $ 99,595

• Opportunity to provide case studies & articles*

• Free Webinars, ITIL Publication discounts, Bulletin

Subscription, At Your Service Magazine, access to Special

Interest Groups and Industry White Papers

• 25% off 5+ Staff conference regos

• Exclusive invitation for 2 to join itSMF Board Reception

MEMBERSHIP: Corporate 20 / Access to ITIL Online

• Gala Dinner - 3x table branding + 4 dinner tickets

• Exclusive invitation for 4 to join itSMF Board Reception

• Sponsor of Gala Dinner & 10 min message

• Opportunity to provide a table gift

• POTY Award – branding & presentation

• LEADit Lounge

• Exhibit space 6x6, shell, 4 cupboards, 2 stands,

4 stools

• 4 Primary

• 2 Tickets to Post Conference Winery Tour

• 5 Exhibitor

• 3 Client (3-day)

• 4 CIO (1-day)

• 30 Customer Passes

• 20 min Vendor Presentation

• 3 Large (QLD VIC NSW ACT)

• 2 Small (SA TAS WA)

• Logo on 3 flyers per seminar (6 wks notice)

• Tickets 20/Quarter

• 1 x Bulletin Ad – ½ page


• 4 x Bulletin Directory Listing

• 1 x Bulletin bio (300 words)

• Logo on all LEADit advertising & signage

• 2 x A4 pages in conference guide

• 2 x A4 pages conference satchel inserts

• App Listing & 2 conference push notifications

• 6 x A4 PDF in App

• Logo on all external advertising

• 1 CD LEADit - PPT/audio• 1 EDM or 1 Webinar to all members• 1 EDM to 2 state lists• LEADit News - all issues• Logo Home Page itSMF Conference website• Conference website profile (600 words) & link• 5-min Subject Video on itSMF YouTube Channel• Use of Event Logo

EXECUTIVE PARTNER PLATINUM $49,000 (1 available)

Value: $71,815







• Gala Dinner - 2x table branding + 4 dinner tickets

• Sponsor of Social Night & 10 min message

• Opportunity to provide a table gift

• IOTY Award – branding & presentation

• Exhibit space 6x5, shell, 3 cupboards, 2 stands,

4 stools

• 3 Primary

• 4 Exhibitor


• 3 CIO (1-day)







• 1 x Bulletin Ad - 1/3 pg



• Logo on all LEADit advertising & signage

• 1 x A4 page in conference guide

• 1 x A4 page conference satchel insert

• App Listing & 1 conference push notification


• 1 CD - PPT/audio• 1 EDM or 1 Webinar to all members• 1 EDM to 1 state list• LEADit News - all issues• Logo itSMF Conference website• Conference website profile (500 words) & link• 5-min Subject Video on itSMF YouTube Channel• Use of Event Logo

MAJOR PARTNER GOLD $32,000 (9 available)

Value: $41,295

• Opportunity to provide a case studies & articles*






• Gala Dinner – 1x table branding + 4 dinner tickets

• Catering breaks sponsor

• Exhibit space 6x2, shell, 2 cupboards, 2 stands, 4 stools

• 2 Primary

• 3 Exhibitor


• 2 CIO (1-day)






• 1 x Bulletin Ad - 1/4 pg



• Logo on LEADit registration brochure, plenary

& conference signage

• 1/2 x A4 page in conference guide


• App Listing


• 1 CD - PPT/audio• 1 EDM to 1 state list• 1 EDM or 1 Webinar to all members• LEADit News - all issues• Logo itSMF Conference website• Conference website profile (400 words) & link• 5-min Subject Video on itSMF YouTube Channel• Use of Event Logo

ASSOCIATE PARTNER SILVER $13,200 (10 available)

Value: $15,420







• Gala Dinner – 3 dinner tickets

• Exhibit space 3x3, shell, 1 cupboard, 1 stand, 2 stools

• 1 Primary

• 2 Exhibitor

• 1 CIO (1-day)





• Logo on LEADit entry signage

• 1/4 x A4 page in conference guide


• App Listing


• LEADit News - all issues• Logo itSMF Conference website• Conference website profile (300 words) & link• Use of Event Logo

LEADit Conference Benefits / Awards:

Online:

Seminars:

Advertising /Media:

Membership Value:

The Professional Association Accelerating Service Management Careers

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INDIVIDUAL COPPER $4,750 (8 available)

Value: $4,880





MEMBERSHIP: 2 x Individual / Access to ITIL Online

• Exhibit space 2x2, shell, 2 stools

• 2 Exhibitor





• App Listing


• Use of Event Logo

• LEADit News - all issues

• Logo itSMF Conference website

• Conference website profile (100 words) & link

INDIVIDUAL CONSULTANT $3,460 (in addition to registration fee)

Value: $3,460

• Must already be registered to attend





• N/A


• 1 x Bulletin logo


• App Listing

• 1 x A4 pages conference satchel insert





SUPPORTING PARTNER BRONZE$7,200 (12 available)

Value: $ 8,150






• Gala Dinner – 2 dinner tickets

• Exhibit space 3x2, shell, 1 cupboard, 2 stools

• 2 Exhibitor





• App Listing


• 1 x A4 pages conference satchel insert





LEGEND

All graphics supplied by Partner

Primary = Full 3-day registration including; sessions, social night & gala dinner

Exhibitor = 3-day registration including; exhibition only & social night

Client = Full 3-day registration including; sessions, social night & gala dinner

CIO = 1-day registration including; Day 3-all sessions & Exclusive CIO Leadership Forum

POTY = Project of the Year Award

IOTY = Innovation of the Year Award

SDTPOTY = Service Desk Team Project of the Year

SMC = Webinar – self host with speaker & landing page link

Customer Pass = Day Exhibition 1.00 – 5.00pm

EDM - 1 x A4 Electronic Direct Mail advertorial & link (first come first serve 10 available)

Bulletin Ads & Bios = LEADit printed issue

Logo – Use of itSMF Sponsor logo

CD PPT/Audio – All session audio linked to slides

Vendor Presentation – Own speaker, 20 min, branding, 1 flyer & scan attendees

Bulletin Directory Listing = Any edition

*Case Study (must be submitted via review process)

Articles – Opportunity to provide / write articles with byline, specialist ITSM information via articles & case studies to define your market showing the value of your product / service without naming it.

Video – Opportunity to provide a professional 5 minute video to be posted on the itSMF YouTube Channel – must be independent, non-marketing material, of value to membership (does not include production cost)

Catering Breaks: Lunch, Morning & Afternoon Tea branding (first come first serve 8 available)

Supporting Document: Terms & Conditions / Selection Process, Conference Demographics and Expression of Interest Form

ü Ancillary Sponsorships

ü Conference Satchel (x1) $10,000

ü Coffee Cart (x2) $6,600

ü Lanyard (x1) $6,600

ü Pocket Program (x1) $5,500

ü Charge Bar (x2) $4,900

ü Conference Compendium $4,400

ü Twiosk (social media concierge) $4,400

ü LEADit Lounge (x4) $4,620

ü Massage Angels (x2) $3,800

ü App Sponsor (x1) $3,800

ü Water Station (x1) $3,300

ü EDM to all Members (x10) $3,300

ü Webinar (x10) $3,300

ü Pens (x1) $1,675

ü Pads (x1) $1,675

ü Conference Satchel Insert (x1) $1,100

ü Vendor Presentation (20mins) $1,100

ü EDM to 1 state* (3 per state) $550

ü 1 CD PPT/audio (Unlimited) $490

Take advantage of unique opportunities to greatly magnify your brand exposure, market position and lead generation. For more information email [email protected]

LEADit Conference Benefits / Awards:

Online:

Seminars:

Advertising /Media:

Membership Value:

The Professional Association Accelerating Service Management Careersit SMF Sponsorship Opportunities 2014(all prices include gst)

itsmf.org.au itSMFitsmfa#leadit itsmfau itSMF Australia itsmfa

Note: All ads, articles, branding materials, video presentations and slides are subject to itSMF approval. All Partners will receive a list of participating delegates at the conference to include name, company, state and email.

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itsmf sponsorship opportunities 2014 draft 5 · pdf filesuccess!and!!profile!!to!attract ......

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