WINNIPEG SUN

It All Takes Time

• It’s a World Wide Trend that you can take advantage of

• Online reach is growing every day• Cost Efficient for Companies & Customers• Greater/Faster Reach

Where are your customers?

“There will be 2 types of businesses in the future. Those that are Online, and those that are Out-Of-Business”

~Bill Gates

*Source: March 2013 - eMarketer:

The New Age is AgelessResearch has shown that digital engagement is growing most among people over 45

They have close contact to loved ones

Their children have forced it as a chosen method of communication

Family is at their finger tips

The Mobile Revolution

Women: The Real Masters of Social Media

New data shows U.S. women are leading the charge on sites like Facebook, LinkedIn and the like.

Women make up 52% of the world’s population, but their influence on social media is much higher. At least, that’s according to new research of U.S. adults analyzed by Ruby Media Corp. for Chicago-based personal-finance website FinancesOnline.com.

In a recently released infographic (which you can see by scrolling down), researchers identified the many ways females are outpacing males in the use of such sites as Facebook, Twitter, Pinterest and their ilk (at least, in the U.S.). This is of note for the many, many companies struggling with how to best target their social-media efforts.

Not convinced? Let the numbers do the talking. Here are 5 reasons women rule social media:

1. More women than men use the most popular platformsIf you look at the user base of the six most popular social-media platforms (Facebook, Twitter, Tumblr, Pinterest, Instagram and LinkedIn), the female user base is larger than the male for all except LinkedIn, where men have a slight lead. The most notable disparity is among Pinterest users: 33% of U.S. adult women use this image-heavy sharing site, compared to only 8% of men.

2. Women are frequent visitorsAn even 30% of U.S. adult women visit social-media sites several times per day. Just 26% of men do the same.

3. Women use social media to interact with brandsWhen marketers embark on social media outreach efforts, they’re almost always doing so in the attempt to engage potential and current customers. And data shows women are much more receptive to their efforts; they’re more likely than men to show support for a brand, access special offers, stay up to date on news and comment on brand developments.4. Women rely on social media for news

A full 58% of U.S. women get news from Facebook; 52% get it from Google+. Compare that to the 42% and 48%, respectively, of men who do the same.

5. Women are leading the mobile transitionWhile mobile use of social networks is not yet the norm, it’s getting close—and women are leading the way. Some 46% of U.S. females access social media using their smartphone; 32% use a tablet. For men, those numbers are 43% and 20%, respectively.

Women: The Real Masters of Social Media

A recent study released stated over 74% of people above the age of 21 use Social

Media as their source of news!

Simple math will explain what is becoming of traditional media.

Will deliver your message on ALL Social Media Platforms

Key Goals

1. To grow awareness and users via Social Media, engage the community with informational posts and tweets and grow followers.

2. Participate in the development of media relations and promotional opportunities that will benefit Dilawri Group and grow awareness

3. Provide support and information to benefit Dilawri Group staff, management, and users for years to come.

4. Ensure consistent messaging with internal and external communications also on all marketing and advertising collateral.

Our Unique Services:

•  We will develop, maintain, monitor, and troubleshoot the website and social media platforms.

We will work with your team to develop and execute a strong social media strategy.

We will respond appropriately to questions and comments within 24 hours of posting.

We will work in harmony with your team to develop, design and produce internal and external communications, and marketing collateral.

We will meet weekly with you and your team to discuss actions, needs, assists in the development of public relations strategies, key messages, media relations and promotional opportunities.

We will provide a weekly report analyzing and interpreting metrics.

Twitter – minimum of three per day

Facebook posting – min of three per day