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ISKCON Food Relief Foundation

NEWSLETTER

A) Shout OutB) Platinum Certification for AnnamritaC) Workshops & EventsD) Khichdi KingsE) Donor ListF) Join Us

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Issue 24 • February 2015

For Private Circulation only,Not for Sale

Annamrita -

Food as Pure as Nectar

Rotary Club of Australia visits Annamrita

Successful completion of the Groupon Campaign

Susanne Rea, Project Partner & Global Team Co-ordinator Rotary Club of

Cairns Sunrise, Australia visited our Tardeo kitchen. She along with

Mr. Pankaj Vora of Rotary Club of Bombay Peninsula visited the Yusuf

Meherally Vidyalaya and interacted with the children. Susanne is active

member of her Rotary Club and has been raising funds for various projects

including polio through this

platform. Suzanne was very

interested in the manner in which

Indian Mid Day meals operate and

was amazed by the work

Annamrita is doing for the children

in the municipality and slum

schools.

We are very glad to report that Annamrita completed a successful campaign in

partnership with e-commerce platform Groupon. Groupon is a website that

features discounted gift certificates usable at local or national companies. We

had customers logging in to purchase charity vouchers to sponsor meals for

underprivileged children. Customers zealously logged in to purchase meals for

children. Nearly a 1000 meals were sponsored for our underprivileged children

through Groupon. Just goes to show that shopping and giving back can go hand in

hand. Thank you Groupon, we hope to partner with you again very soon.

Shout Out

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Platinum Certification for AnnamritaThis month marked the accomplishment of another milestone forAnnamrita. We received our Platinum certification fromGuideStar.

The GuideStar India Platinum award is a Seal issued after thoroughdue diligence of an organization for legal & financial compliancesand a certification that the organization is transparent and holdsitself accountable to not just its stakeholders but also to the generalpublic. It is a review based on facts presented by the NGO andverified against documents issued by regulatory authorities,statutory auditors, past donors and key visitors or memberships/accreditations with philanthropic intermediaries. It is additionallybased on the organization making detailed disclosures in theGuideStar India template for disclosures in the public domainbased on Credibility Alliance norms.

Annamrita is very proud to have received this certification; it just gives us bigger boost to continue what we are doing andto do it even better.

Workshops & EventsAnnamrita at World CSR congress

Annamrita participates in the Jagannath Rath Yatra, Colaba

Annamrita participated in the World CSR Congress held

at Taj Lands End, Bandra. We had a stall there and got to

interact with various different NGOs and Corporate

leaders from around the globe. The 2 day event also had

various workshops and conferences covering topics like

sustainable and responsible business, competitive

advantage and change for sustainability.

The World CSR Congress, guided by sustainability executives, experts and media from around the globe, seeks to spread

the message of responsible business. The Congress shares best practices in CSR and sustainability, and awards

organizations and individuals that are making a difference in society.

An ocean of devotees gathered to celebrate the annual Jagannath Rath Yatra Festival at Colaba. A Ratha-Yatraor Chariot

Festival is a Hindu festival that involves transporting deities on a chariot (called a ratha).The festival thus refers to the

annual journey of the divinity in the form of Lord Jagannath, Lord Balabhadra, and their sister Subhadra to their aunt's

temple.This was the 5th annual Ratha-yatra festival in the heart of Mumbai. There was a religious discourse on the

Bhagwad Gita by Gaur Gopal Prabhu and Radha Gopinath Prabhu.This unique festival launches with a dynamic, fun-

filled parade beginning at Varuna Gardens down the streets of Cuffe Parade with a gathering of close to 2500 people.

Annamrita also participated in the event. We served hundreds of visitors and devotees khichdi during the event. It was a

fun filled event.

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Khichdi Drive at DSM office !!!

ISKCON Food Relief Foundation, Aurangabad celebrates its 3rd Anniversary

GNIMS - Virsa Festival

DSM is a global science-based company active inhealth, nutrition and materials. DSM deliversinnovative solutions that nourish protect and improveperformance in global markets such as food & dietarysupplements, personal care, medical devices,automotive, alternative energy and bio-basedmaterials.

Annamrita had a khichdi drive at the DSM Mumbai office. Employees gave up their tiffin boxes for the day to instead feaston Annamrita's khichdi for lunch. The gracious employees appreciated our work and were very impressed with thequality and scale of our program. DSM has been supporting Annamrita in their work and sponsoring meals forunderprivileged children, we look forward to yet another year of fruitful collaboration with them. Thanks – DSM!!!

ISKCON Food Relief Foundation, Aurangabad kitchen started operations on 15th January 2012 on the auspiciousoccasion of Makar Sankranti.To celebrate their 3rd Anniversary, the Aurangabad kitchen

had a celebratory program.

The day started with Pushpa Abhishek for the deities by guests and staff. Guestsincluded Mr Arvind Somany (CEO Auto Cars, Videocon Group), Shree Vinod Bagadia(CMD Bagadia Oil Mills), Shree Deepak Zunzunwala (CMD Raj Auto), Dr SusheelBharuka (CMD Arch Developer), Rajesh Gupta (Rainbow Sales), Shree RajeshBharuka, Dr. Ramesh Ladhha, Dr. Santosh Madrewar, Shree Rameshwar Totala (Senior

Advocate High Court) among many others. Tilgulladoos were served to all 45,000 children in schoolson Makar Sankranti day and classroom games wereconducted for parents and staff. Kites were flown andsweetmeats were exchanged. Aurangabad kitchenpromises to gear up and include even more childrenin their fourth year of operations.

Guru Nanak Institute of Management Studies (GNIMS) celebrated their annual festival VIRSA, at the beginning ofFebruary. It was a 5 day long event packed with plays, dances, sports and literary contests. Annamrita was the charitypartner for the event. We had a stall at the event, where we not only had a chance tointeract with the students but also serve them khichdi. Students and faculty alikeenjoyed the hot khichdi in between their events. Annamrita was also speciallyfelicitated for our work on the last day of the event.

A special mention goes out to volunteers from Sophia College Polytechnic who joinedAnnamrita for this event and were there with us in the fieldfor all the days. Most of them who had just completedtheir exams and joined us, thoroughly enjoyedinteracting with other college students. We alwaysappreciate college kids taking an active interest in ourcause and lending their support.

We thank GNIMS for including us in their celebrations.

Rotary Clubs from District 3140 have so far sponsored 5969 childrenwith Mid-Day Meals for the Rotary year 2014 – 2015.

1 A G Financial Products & Services2 Aashish Parihar3 Abhishek Bhattacharya4 Alka Singh5 Alok Mishra6 Alpana Verma7 Amit Joshi8 Amit R Chandra9 Anjali Bose10 Apar Corporation Pvt. Ltd.11 Arham Yuva Seva Group12 Arun Arora13 Arvind Sonawaria14 Ashima Mehra15 Ashok R. Mudaliar16 Asma Mahimwala17 Atul Shah18 Autolines19 Avinash Pawaskar20 Balaji Enterprises21 Bankim P. Mehta22 Bavane Bhausaheb R.23 C.V.V.S. Murthy24 Chandrakant C. Desai25 Charities Aid Foundation India26 Chhaya Mishra27 Deepak Bhimrao Bagal30 Deepak Kamath31 Deepak Ramakant Temkar32 Dharmesh Malhotra33 Dhuldhoya Charitable Trust34 Dipak Chavan35 Dr. Ashok L. Kirpalani36 Dr. Siddharth Relan37 Dr. Sumita Bhattacharya38 Drishti Human Resource Centre

39 Feminine And Infant Healthcare Pvt. Ltd.40 Fidaali Rajkotwala41 Geeta Lalla42 Gerad Financial Services Pvt Ltd43 Give India44 Give 2 asia45 Godrej Agrovet Ltd46 Godrej Consumer Products Ltd47 Godrej Industries Ltd48 Godrej Properties Ltd49 Gujarat Organics Ltd50 Hare Rama Hare Krishna51 Heena Yogesh Mehta52 Birendra Ghosh53 Inner Wheel Club of Bombay North Island54 IRB Infrastructure Developers Ltd55 Jarrett Acey56 Jeevan Bhojane57 K. R. Steel Tube Co58 Kamesh Ch.59 Kamesh Remella60 Kanta Atmaram Foundation61 Karunya Trust62 Khatija Rajkotwala63 Kirti Bala Elias64 Kumaran Natesan Gurunaathan65 Kunal J. Motwani66 Kuthur Subramanian67 Lata B. Shetty68 Late Maniben Ganatra69 Laxmi Vasudev Acharya70 M/s TSOS Consulting Inc.71 Mangesh Sonawane72 Manoj Gupta73 Mayur Gandhi74 Medha Joshi

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Khichdi KingsName: Mr Mahendra SubediBranch

How long have you been with Annamrita?

What were you doing before you joined Annamrita?

What I like most about my work with Annamrita?

– Branch Manager, Nigdi

I joined Annamrita in 2006

I worked in the Pro-life advocacy project for the department ofBio-ethics at Bhakti Vedanta Hospital, Mira Road.

Annamrita is not just about cooking and serving meals, it is alsoabout shaping the future of the unprivileged children. The workthat Annamrita does impacts millions of children in even theremotest locations of India and this gives an unparalleled senseof accomplishment.

What I dislike about my work?

Why Annamrita?

Not much really. Every single day atAnnamrita is filled with new challengesand situations that force us to be morecreative and collaborative. Daily,ensuring cooking preparations start ontime by 2:30 am and the routinghappens as per schedule without anydelays makes it all quite an excitingtask!!!

Annamrita is a social enterprise with a perfect blend ofcorporate passion in its conduct and missionary compassion inits delivery. Although we are employees, the fact that we workfor an organization that strives for social betterment is fulfillingand satisfying.

Thank you to our generous Donors

118 Sarada Kankatala119 Sarvan Sankaran120 Sathish M. Shetty121 Saurabh Dhanorkar122 Shanta V. Jannah123 Shantikumar Vishnu Pandit124 Sharad Yannawar125 Sheth Govindjee Madhowjee Charitable Trust126 Shree Hazarimal Somani Memorial Trust127 Shree Ramchandra Dongre Charity Trust128 Shri N. D. Bhuta Charities129 Shrikant Shah130 Shriram Gokte131 Shubhada Vivek Mehendale132 Siddhant Bhomia133 Smita G. Sampat134 Smt. Shardaben Champaklal Nanavati

Institute of Polytechnic135 Social Service League Bombay136 Sonal Rajesh Shah137 Subramanian Iyer138 Sudeep Yadav139 Sudha Ongole140 Sudhir Ajitkumar Merchant141 Sujatha Shetty142 Sunil Gupta143 Sunita Yadav144 Sunny Vithlani145 Sushant Kumar Yadav146 Tarun Arora147 Tushar Manherlal Shah148 Usha Ramakrishnan149 Vaibhav Doshi150 Varsha Bhatia151 Venkata Reddy N152 Venkatraman Guttal153 Vijay Harilal Shah154 Vinisha Bhavnani155 Vipul Patel156 Yatin Nandedkar157 Yogesh Ramrao Pawar158 Yogeshswaraha Krsna159 Zoeb Mahimwala

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ISKCON Food Relief Foundation is looking out for talented and committed

individuals to join our team as interns or full time employees for various vacancies

we have at the moment.We also require individuals with strong Sales skills to

promote our cause and help us to raise funds. For more information about these

profiles or Internships please contact Dilzad on dilzad@annamrita.org

Join Us

75 Miheer Mayekar76 Mirchandani Samtani Charitable Association77 Miss Pramila K. Bellur78 Mugdha Rane79 Nat Allan80 Neeta Kadam81 Nikku Ahuja82 Nirvika Rupani83 Nitesh Bhati84 Pavani Seethala85 Praful Patil86 Prashan P. Raibagkar87 Preethi Krishnan88 Prithviraj Patil89 Pritish Krishna90 Puneet B. Meattle91 Purnima S. Indalkar92 R. Venugopal93 Raj Auto94 Rajesh Mestry95 Rajesh S. Shah96 Rajkumar Nair97 Ram Teunram Parsani98 Raman M S99 Rashtriya Chemicals and Fertilizers Ltd.100 Rasraj Restaurant101 Ravi Kumar Dubey102 Ravishankar Raman103 Razia Mahimwala104 Reach Social & Walfare Association105 Ritika Kansara106 Rotary Club of Aurangabad Elite107 Rotary Club of Bombay North Charity Trust108 Rotary Club of Mumbai BKC109 Ruchi Tenam110 Russell Pet111 Salehbhai Mahimwala112 Saloosh Shastree113 Sameer Talwalkar114 Sandeep Das115 Sanjay Manohar Sagwekar116 Sanjay Rasiklal Shah117 Sanjeev Aggrawal

Thank you to our generous Donors