is your council government 2.0 ready?
TRANSCRIPT
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Fairfield City CouncilManagers’ Meeting
26 July 2011
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Kathy PhelanManaging DirectorSocial Media Education Groupwww.socialmediaeducationgroup.com
Welcome and introductions
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
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Presentation overview
Session time- 12:45pm to 2:15pmPart 1- 12:45pm to 1:30pmPart 2- 1:30pm to 2:15pm
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Part 1Introduction and Context12:45pm - 1:30pm
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There’s something for everyone online 1
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Advertisement2
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Pop Hat picture3
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Social Media-What is it? Video4
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- Facebook- Twitter- News & Current Affair- Blogs & Forums- Hobbies & Special Interest sites
What social media do you use?-audience poll5
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Would you like to see social media used more by the Council? SMS poll6
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Q & A7
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Part 2A window into social media use by Local Governments 1:30pm-2:15pm
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What is happening in local governments around the world?1
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www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
http://www.facebook.com-coventrycc
Directory helps users find information on main website.
Stats show it’s a great way to reach young people.
-13-17 years= 23% of users-18-24 years = 29% of users
Case study 1- Coventry2
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Case study 2-City of Miami Beach3
http://facebook.com/city-ofmiamibeach
http://twitter.com/#!/miami-beachnews
Focus on bradcasting and information broadcasting
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www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
Case study 3-NY City and Twitter4
http://twitter.com/#!/City-Minneapolis
http://twitter.com/#!/311NYC
Answer users’ questions and offers information about jobs, events, road closures, etc. Also retweets from agencies and other bodies that is relevant to users.
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NY City video5
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Internal communication- new trends
6
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Q & A7
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www.socialmediaeducationgroup.comCall 1300 308 468
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