is virtual the next mobile? students' expectation towards digital learning
TRANSCRIPT
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IS VIRTUAL THE NEXT MOBILE?Students’ Expectations Towards Digital Distance Learning
Online Educa Berlin
December 1st, 2016
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The German Distance Learning Market
160.000 distance learning students
70.000 at private institutions
Growing with ~ 7% CAGRNon-traditional students
(part-time, access / qualifications, older)
Strongly influenced by publishing companies
IUBH as a distance learning provider
University established in 1998
On-campus programs focusing on service industry (tourism /
hospitality / business)Launch of distance
learning programs in November 2011
2016: 10.000 students (+1.000% since 2011)
The Distance Learning Trends study 2016
Online survey amongst German-speaking distance
learning students~ 2600 participants
76,5% Bachelor, 23,5% Master
Programs: Economics, IT, “Others”
Average age: 30,2 years
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The role of digital learning offers in distance higher education
Today, digital learning offers are named the third most important reason in choosing a study program, exceeding aspects like the institution’s reputation, program costs, and service and support offers.
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IUBH / Corporate Programmes
Reasons for selecting a study program
Seite 4
Collaboration With EmployerInternationality Of Institution
Recommendations From Third PartiesFree Programme Testing Offers
Access To Demo Study MaterialsCourse / Programme Guidance Services
Web-Reputation Of InstitutionDistance To Campus / Test Centres
Recognition Of Prior Learning AchievementsCosts Of Programme
Support OffersReputation Of University
SpecialisationsE-Learning Offers / Digital Media Usage
Flexibility Of Study FormatContent Of Study Programme
0 1 2 3 4
(1 = very important | 4 = unimportant)
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Top reasons for starting distance learning
programs
71.4 % - Increase employability
71.1 % - Improve career chances
67.9 % - Personal development
57.7 % - Increase salary
Ownership of technical equipment
Laptop: 95.5 %Smartphone: 95.3 %
Tablet Computer: 85.3 %E-Book Reader: 31.8 %
Wearables: 8.2 % Augmented or virtual reality tools: 1.7 %
High expectations towards online learning offers
99.1 % - Online campus93.6 % - Recorded lectures
88.2 % - Digital scripts 86.6 % - Online library
81.2 % - Webinars / video conferencing
73.7 % - Proctored e-exams
67.1 % - Social learning tools
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IUBH / Corporate Programmes
Augmented Reality / Virtual RealitySerious Games
Live Sessions (in person)Social Media Offers
Simulations / Virtual LabsLearn Groups (in Person)
PodcastsLerning Apps
Social Learning ToolsDigital Scripts (Optimised For Mobile Devices)
Printed ScriptsE-Exams
Online Lectures / Webinars (Live)Online Library
Digital Scripts (PDF)Online Lectures / Webinars (Recordings)
Online Tests (Self-Testing)Exam Collections
Online Campus
0.0% 25.0% 50.0% 75.0% 100.0%
Requested by students Offered by institutions Requested by students
Requested vs. available formats / services in distance learning
Seite 6
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IUBH / Corporate Programmes
Augmented Reality / Virtual RealitySerious Games
Live Sessions (in person)Social Media Offers
Simulations / Virtual LabsLearn Groups (in Person)
PodcastsLerning Apps
Social Learning ToolsDigital Scripts (Optimised For Mobile Devices)
Printed ScriptsE-Exams
Online Lectures / Webinars (Live)Online Library
Digital Scripts (PDF)Online Lectures / Webinars (Recordings)
Online Tests (Self-Testing)Exam Collections
Online Campus
0.0% 25.0% 50.0% 75.0% 100.0%
Requested by students Offered by institutions Requested by students
Requested vs. available formats / services in distance learning
Seite 7
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IUBH / Corporate Programmes Seite 8
So what about
Augmented and
Virtual!!!
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IUBH / Corporate Programmes
Would learners use the following devices in distance learning?
Seite 9
Wearables (Owners)
Wearables (Total)
Augmented / Virtual RealityTools (Owners)
Augmented / Virtual Reality Tools (Total)
0% 25% 50% 75% 100%
11.7%
3.5%
13.2%
3.8%
21.8%
7.6%
42.1%
16.0%
24.5%
30.1%
15.8%
37.6%
42.0%
58.8%
28.9%
42.6%
Very Likely Likely Unlikely Very Unlikely
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Virtual andAugmented Realitywill become a standard in online learning
The higher the market penetration with virtual and augmented reality devices, the higher the acceptance of learners to use these technologies in distance learning.
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Thank you.
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Philipp HöllermannHead of Online Learning Solutions
Internationale Hochschule Bad Honnef – Bonn (IUBH)Corporate ProgrammesMülheimer Strasse 3853604 Bad HonnefGERMANY Fon: +49 (2224) 9605-215Mobile: +49 (0) 173-6821841
[email protected] www.iubh-corporateprogrammes.de
Twitter: http://twitter.com/phoellermann Xing: http://www.xing.com/profile/Philipp_Hoellermann LinkedIn: http://www.linkedin.com/in/philipphoellermann