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Social Media Today’s Best Thinker’s Series presents:

Is Twitter the New Help Line:Improving Customer Service with Social Media

How to Participate

• Submit your questions in the GotoWebinar presentation window

• Follow along and share your thoughts on Twitter at #SMTlive

About the Moderator

#SMTlive

Paul Simon is a senior site curator for Social Media with responsibilities for managing Social Media Today, The Social Customer.com and The Customer Collective websites. He is a former bureau chief for The Associated Press wire service and has served as editor/content manager for a number of online sales training communities. He also writes and edits written content and manages webinars through his consultant business, SharperContent.

About the Panel

#SMTlive

Michelle has been a member of the Customer Loyalty Team at Zappos.com since October, 2006. She is a member of the management team and in that role she is responsible for cultivating the culture and developing employees. Michelle holds an AA in Commercial Photography from the Art Institute of Seattle, 1995

As TELUS’ senior vice-president of Customers First Culture, Carol Borghesi is on a mission to make customer experience a sustainable competitive advantage by helping TELUS become the most recommended company in the markets we serve.

Alex Schott is the manager of social media and multimedia communications at Entergy, a Fortune 500 company headquartered in New Orleans, LA. As social media manager, Alex develops ongoing social media strategies across a number of social media channels. Follow him on twitter @NolaSchott

Alyson Button Stone is Manager of Customer Programs & Publications for Desk.com. For the past few years she has found it rewarding to "drink from the firehose" as Desk.com moved from fast-growing startup to a salesforce.com acquisition. Social media occupies a lot of her time--including writing an ebook, "Customer Service at the Speed of Twitter."

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Thanks for Joining Us

• This webinar will be available on-demand at www.SocialMediaToday.com. Stop by to learn more and share your comments.

• Connect with our panelists on Social Media Today using the search function:

Join us February 21st for…

How is Big Media Adapting to a Social Media World•Mark Fishkin, Wall Street Journal•Panelist from MTV Networks (TBD)•Joe Epstein, Digital Broadcast

Register here: http://socialmediatoday.com/adapting-to-social-media