ip and licensing 2015
TRANSCRIPT
Intellectual Property and Licensing
Dr. Kalyan C. Kankanala
Blog: www.sinapseblog.comBooks: www.kalyankankanala.com
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Idea
Mobile Application for tracking children. By using the App, parents can track the whereabouts of their children. The Mobile App connects with a tracking device placed in the child's belt, and gives parents real time status of the location of their kid. Can you protect this idea?
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PatentInvention • Subject Matter• Utility• Novelty• Inventive Step• Enablement Term - 20 YearsExclusive Rights: Make, Use, Sell, Offer for Sale, Import
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Protection Strategy• Spectrum - Generic to Specific• Applications• Fields• Markets
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Spectrum
Tracking Tracking PersonsTracking Persons within an age groupTracking devicesPlacing of devices Other Applications/Fields?
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Licensing
Options PatentProduct - App - Code Can you Protect the Code separately?
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Copyright• Idea/Expression• Originality• Modicum of Creativity Subjects: Literary, Dramatic, Artistic, Musical, Cinematographic, Photographic, Sound Recording Term: Life Plus 60 YearsAutomatic Protection - Registration Exclusive Rights: Reproduction, Adaptation, Distribution, Communication to Public, Public Display, etc.
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Protection
Mobile Application to Track Children. • Code• Interfaces• Reports• Documentation What if the App is built on Open Source?
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Licensing• Proprietary - Free/Paid• Open Source/Commons• Hybrid
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Thoughts?
Name of the App
Trade MarkRepresentation Distinctive and Not DeceptiveDomain NamesSocial Media Pages RegistrationTerm: Perpetual
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• Fanciful - Tinder• Arbitrary - Tiny Owl• Suggestive - Urban Clap• Descriptive - NewsStand• Generic - App Store
Protection Ladder
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• Brand Licensing• Merchandizing• Franchising
Licensing
Information
• User Data• User Patterns• List of Advertisers• List of Partners Can this be protected?
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Trade Secrets
Any InformationIndependent Economic/Business ValueNot Known to othersReasonable Measures for Secrecy
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Licensing
• Know How• Data• Technology
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Look and Feel
InterfaceVisual Configuration of Devices Is this IP?
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Industrial DesignsAppearance of a Product • New• Original• Ornamental/Aesthetic
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Some BasicsTypes of Licenses • Exclusive• Non-Exclusive • Sole
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Royalty Types• LumpSum• Fixed• Running
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Important Clauses• Recitals• Definitions• Grant• Royalty• Term and Termination
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Example
XYZ grants ABC a non-exclusive, royalty free, unlimited, perpetual, world wide license to use the Mobile Application for tracking children on Android devices in the territory of India. What is not granted?
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Dr. Kalyan Kankanala’s Books
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Dr. Kalyan Kankanala’s Books
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Thank you• How to Reach Dr. Kalyan C. Kankanala
• Email Address : [email protected]
• For further reading: www.sinapseblog.com
• Join Dr. Kalyan's LinkedIn Group for Students:
https://www.linkedin.com/groups/Off-Prof-8410680/about
Copyright 2015 BananaIP Counsels