ioustinos sarris
DESCRIPTION
Ioustinos Sarris. Drop in the ocean. We forget. No time. 1B = 2,000,000. minutes per day. workdays per day. empowers good actions. using game mechanics to motivate people. 3 missions to choose from. 3h. 2d. 5d. 25. 45. 160. - PowerPoint PPT PresentationTRANSCRIPT
Ioustinos Sarris
Drop in the ocean
We forget
No time
1B = 2,000,000minutes per day
workdays per day
empowers good actions
using game mechanicsto motivate people
3 missionsto choose from
Recycle 5 cansat the nearest recycling point
Donate those shoes you are never going
to wear again
2d3h 5d
Lower your thermostat by 1
degree and maybe wear a
sweater
25 45 160
Recycle 5 cansat the nearest recycling point
Donate those shoes you are never going
to wear again
2d3h 5dLearn more
Verify
Verify Challenge&Collaborate
Verify Get rewarded
Challenge&Collaborate
Points & Rewards
> Social Status of how “good” you are
> Community projects> Gifts and discounts
> Donations
Games for changing behavior?
25M
29M
4M
$38M
$85M
$12M
Learn Languages
Staying Fit
Recycle more
Doing good
25M
29M
4M
$38M
$85M
$12M
Learn Languages
Staying Fit
Recycle more
There is a business case!
EmptySlot
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EmptySlotMunicipalities
NGOs
Businesses
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Bring your old shoes to Nike and we will take care
of them
5d
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Recycle cans at designated places
5d
EmptySlot
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Bring your old phones at our
store
EmptySlot
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EmptySlot
Shop with a canvas bag
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Use public transportaion
Reusables - % per ton
Referrals - € per user
Municipalities - € flat
fee
Brands - € per
campaign
Material
Walk-ins
Waste
Reduction
Green
Branding
Material
Walk-ins
Waste
Reduction
Green
Branding
4t waste / year * 75€ for mngmt =300€ cost
we will reduce by 20% & we save them 60€
we charge 15€ per user
12 walk-ins at an average of 1€ = 12€
100€ produced * 40% recycled * 30% commission =
12€
Exposure to 12 campaigns for 1€ = 12€
17€ per user / year
User lifecycle = 4 months
City-by-cityapproach
Local Partners
Athens
Pilots
Amsterdam
For the next
9 months
€150k€40kSell 20 missions
Launch version 2.0
20k users
Launch in 3 cities in 2015
Cities
2015
2016
2017
3
8
15
50.000
160.000
375.000
€850.000
€2.720.000
€6.375.000
Team
Advisors
Startup ExperienceTech & ScalabilityData Analysis
Game DesignCreative
Sales
Business Sales Game design Recycling ops
