investing in our community · 2019-07-18 · investing in our community sponsorship application new...

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Investing in our Community SPONSORSHIP APPLICATION New Aſton’s Community Sponsorship Program reflects our corporate belief that communities should benefit from our operations in both the short and long-term. We invest in sustainable community development. With the program, we aim to go beyond traditional philanthropic corporate donations, instead striving to support initiatives and projects that have a meaningful and long-lasting positive impact within the community of Kamloops. Inside this application package, you will find information about the type of initiatives and projects that New Gold supports, a Self-Assessment Checklist, details about our Social Investment Strategy, an application form and more.

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Page 1: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

Investing in our Community

SPONSORSHIP APPLICATION

New Afton’s Community Sponsorship Program reflects our corporate belief that communities should benefit from our operations in both the short and long-term. We invest in sustainable community development.

With the program, we aim to go beyond traditional philanthropic corporate donations, instead striving to support initiatives and projects that have a meaningful and long-lasting positive impact within the community of Kamloops.

Inside this application package, you will find information about the type of initiatives and projects that New Gold supports, a Self-Assessment Checklist, details about our Social Investment Strategy, an application form and more.

Page 2: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

QUALIFYING FOR FUNDING

SPONSORSHIP APPLICATION

DOES YOUR INITIATIVE QUALIFY?We all benefit from the many local organizations and volunteers who generously contribute to the health and well-being of our community. New Gold acknowledges that there are many worthwhile causes and groups requiring financial support.

Approved social investment initiatives are funded through New Afton’s Community Sponsorship Program. Through this program, we aim to help organizations build meaningful and lasting positive changes in the community. We fund local initiatives and projects that deliver measurable benefits to a broad range of people in the community in which we operate.

Our funding approach focuses on strategic social investment so that organizations, programs, projects and the community at large can develop and sustain beyond our operation’s closure.

Because we receive many applications annually, we invite you to review this information carefully and complete the Self-Assessment Checklist to confirm whether your organization, program or project not only qualifies, but will align with the community’s needs and New Afton’s social investment strategy.

SELF-ASSESSMENT CHECKLIST My organization is a registered non-profit

My organization is within 100km of New Afton Mine

My organization is able to keep records and report on a project

My organization understands New Afton’s social investment strategy

My project meets an identified community priority or need

My project can become sustainable without long-term funding

My program, service or project can keep running after funding ends

My project has a broad community impact

My project will result in high positive visibility for New Afton

Y / N

DID YOU ANSWER NO?If you answered no to any of the questions in the Self-Assessment Checklist, please contact New Afton’s Community Specialist for assistance or to discuss you initiative before submitting your application.

Sam Numsen - Community Specialist New Gold Inc. New Afton Mine 250 377 [email protected]

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Page 3: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

STRATEGIC SOCIAL INVESTMENTOUR GOALAs highlighted throughout the application, New Afton’s investment strategy aims to move beyond traditional philanthropic donations to strategic social investments that create long-term, tangible community benefits.

AREAS OF INVESTMENTNew Afton will consider applications and provide funding to organizations and initiatives that focus on our five key objectives:

1. Arts & Culture (includes visual and performing arts, libraries, museums, cultural centres etc.)

2. Education (includes institutions of higher learning with particular emphasis on mining at the undergraduate and graduate levels, or programs which are of relevance to the mining and metals industry)

3. Environment (includes support for responsible and objective environmental organizations as well as organizations that operate projects supporting wetlands reclamation and habitat conservation

4. Social and Community (includes support for community development)

5. Events that involved New Afton Employees (these are events that also have a substantial impact on the community at large)

A NOTE ABOUT FUNDRAISERSA small portion of the Community Sponsorship Program is set aside for ad hoc requests such as fundraisers (where monies raised go toward an organization’s general or non-specific fund, such as research) and one-off or annual fundraising events like galas and dances.

Our preferred approach to these types of requests is company matching. For example, New Afton will match donations employees collect as part of a team registered in an official fundraiser, up to a predetermined maximum. Not only does this assist the organization, but it also encourages employee engagement in the community. Requests like this must be made no later than March 30 for consideration in the following year’s budget. Donations made with less than two months’ notice will not be considered.

SPONSORSHIP APPLICATION

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Page 4: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

SPONSORSHIP CRITERIA

SPONSORSHIP APPLICATION

WHAT WE WILL FUND We will accept applications for programs, projects or initiatives that:• Are submitted by a registered non-profit located within 100km of New Afton Mine. Generally, an organization must be

registered with Canada Revenue Agency to be able to provide official tax receipts. • Address an identified community need, issue or existing gap.• Are aligned with New Gold’s corporate values• Leverage partnerships with other local organizations as much as possible. • Set out clear objectives including key performance indicators and targets that are specific, measurable, realistic and

time-bound. • Have demonstratable benefits to the broader community and make a net positive contribution to sustainable

community development.• Do not replace or duplicate existing programs or services• Are or can become sustainable (i.e. not financially dependent on New Afton as a long-term funding source)• Help strengthen and/or enhance New Gold’s corporate citizenship, social performance and community visibility

WHAT WE WON’T FUNDWe will not accept applications for any organization, program or project that conflicts with our Code of Conduct or our regulatory, licensing or any other statutory commitment. In addition, we cannot fund the any of the following: • Religious or political associations or activities• Advertising or promotions• Sports teams’ jerseys and/or travel• Individual pursuits (except in exceptional circumstances)• Private group, club or association where membership is limited to certain segment of the population• Professional associations or memberships in organizations or associations• Commercial requests including funding for private or public companies• Debt reduction campaigns• Telephone or commercial solicitations• Contests, raffles or other activities centered around tickets/prizes (we can provide a gift basket)• Fees related to conferences, registration, travel, accommodation, meals, transportation etc. for teams of individuals• General fundraising appeals for events such as walks, runs, telethons etc. (exceptions may be made where 100% of

proceeds are allocated to local programs and services which benefit the community as a whole)• Projects or activities that require ongoing operating funds or that create financial dependence on New Gold• Organizations or projects that have already received substantial funding from New Gold within the current fiscal year

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Page 5: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

APPLICATION PROCESS

SPONSORSHIP APPLICATION

HOW DO I APPLY?All requests for donations and/or sponsorship must be made using the application form available at the back of this package. Please do not submit general requests for donations or form letters/emails requesting non-specific amounts.

HOW ARE APPLICATIONS EVALUATED?Applications for up to $10,000 are reviewed and evaluated internally by New Afton’s Sponsorship Committee. Applications for amounts exceeding $10,000 must be submitted by July 31st for evaluation in early fall by New Afton’s senior management.

HOW LONG DOES IT TAKE? New Afton’s Sponsorship Committee meets quarterly (March, June, September and December). All applicants need to consider the deadlines when submitting their applications in order to ensure review by committee members.

ANYTHING ELSE I SHOULD KNOW? New Afton may decide to provide funding for the full amount requested, partial funding or no-funding (i.e. declined application).

INFORMATION NEEDED TO APPLY

• Full name, address, telephone number and email of the main contact for your organization.

• Your national, provincial or local affiliations

• A brief description of your organization, its history, goals and achievements

• The nature of the project or initiative for which you are making a request and the specific benefits that will be derived from it

• The amount of the donation being requested and its relation to overall funding (i.e. other contributions, including government funding)

• The names of the officers and members of your governing board

• Your most recent financial statements• Your charitable registration number

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Page 6: Investing in our Community · 2019-07-18 · Investing in our Community SPONSORSHIP APPLICATION New Afton’s Community Sponsorship Program reflects our corporate belief that communities

CLICK HERE to submit your completed for via email or print and fax to (250) 377-2702

*Remember to include or attach any additional pages

APPLICATION FORMPLEASE FILL OUT ALL BOXES BELOW

SPONSORSHIP APPLICATION

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Application Date Charitable Registration Number (if applicable)

Organization name

Type of organization

Contact Role with organization

Phone Fax Email

Names of officers/directors

Organization address

City Province Postal Code

Requested amount: $

Date of event (if applicable)

Describe the purpose for the requested funds and how they meet our objectives (please attach additional page if required)

Brief description of your organization, its history, goals and achievements: (please attach additional page if required)