introduction candidate a evidence · topic – to assess the corporate social responsibility of...

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Introduction Candidate A evidence Topic - marketing mix of Marks and Spencer PLC Candidate B evidence Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated) SQA | www.understandingstandards.org.uk 1 of 15

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Page 1: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Introduction

Candidate A evidence Topic - marketing mix of Marks and Spencer PLC

Candidate B evidence Topic – to assess the corporate social responsibility of Costa Coffee

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 1 of 15

Page 2: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Research

Candidate A evidence Topic – marketing mix of Marks and Spencer PLC

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 2 of 15

Page 3: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 3 of 15

Page 4: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Candidate B evidence Topic – to assess the corporate social responsibility of Costa Coffee

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 4 of 15

Page 5: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Analysis and Interpretation

Candidate C evidence Topic – to evaluate the effectiveness of Sephora’s marketing mix

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 5 of 15

Page 6: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 6 of 15

Page 7: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 7 of 15

Page 8: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Candidate D evidence Topic – impact of external factors in Ted Baker PLC using PESTEC analysis

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 8 of 15

Page 9: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 9 of 15

Page 10: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 10 of 15

Page 11: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Conclusions and recommendations

Candidate C evidence Topic – to evaluate the effectiveness of Sephora’s marketing mix

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 11 of 15

Page 12: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 12 of 15

Page 13: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Candidate D evidence Topic – impact of external factors in Ted Baker PLC using PESTEC analysis

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 13 of 15

Page 14: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 14 of 15

Page 15: Introduction Candidate A evidence · Topic – to assess the corporate social responsibility of Costa Coffee Higher Business Management Assignment 2019 Candidate evidence (annotated)

Higher Business Management Assignment 2019 Candidate evidence (annotated)

SQA | www.understandingstandards.org.uk 15 of 15

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