introducing midwives to social media
Post on 19-Sep-2014
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DESCRIPTION
This is the presentation I used at the 2011 Australian College of Midwives conference in Sydney to facilitate a workshop on how midwives can use social media.TRANSCRIPT
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To infinity & beyond: Introducing midwives to social media
http://www.flickr.com/photos/8400259@N04/5321150393
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What is social media?
“use of web-based and mobile technologies to turn communication into interactive dialogue”
Wikipedia:
http://en.wikipedia.org/wiki/Social_media
http://www.flickr.com/photos/73532212@N00/2945559128
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Why should we care about social media?
http://www.flickr.com/photos/49968232@N00/12364944
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http://www.flickr.com/photos/29487767@N02/3574392846
Because the Internet has become ubiquitous and social networking out-
growing any other form of communication
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Because women are online...
http://www.flickr.com/photos/35034347468@N01/111376106
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...looking for information about
pregnancy and childbirth
http://www.flickr.com/photos/48819968@N00/12390581
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...talking about childbirth
http://www.youtube.com/watch?v=niJ6F2p9Ql8&feature=fvst
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...sharing information and advice
http://www.facebook.com/MidwiferyToday
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…supporting each other
http://navelgazingmidwife.squarespace.com/navelgazing-midwife-blog/2011/4/13/birth-abuse.html
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...building communities of interest
http://www.facebook.com/theunnecesarean
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...becoming activists
http://www.facebook.com/pages/Save-HBAC-in-Australia-fan-page/239430759403371
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...talking about you!
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Gen Y & Z have grown up with social media
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...and use it with mobile technology
http://www.flickr.com/photos/10565597@N00/2542177818
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Because they expect to be able to engage with you online
http://www.flickr.com/photos/50417132@N00/490343339
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...which will change your relationship with women
http://www.flickr.com/photos/48819968@N00/1224886647
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Because we need to be able to communicate with women...
http://www.flickr.com/photos/79576592@N00/125710155
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… to meet their information needs
http://www.flickr.com/photos/70321513@N00/95757299
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...especially as we move into more autonomous practice
http://www.flickr.com/photos/8566600@N07/3069766004
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… and work out how to promote the midwifery profession
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In these days of economic retrenchment midwives must look at alternative ways to collaborate, mentor & support each other, provide and access learning opportunities
http://www.flickr.com/photos/24609729@N00/201448168
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Midwives cannot afford to be left behind the times
http://www.flickr.com/photos/library_of_virginia/3005145811/
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The more networking, connecting and sharing we do, the stronger we
are as a profession.
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Objectives for today's workshop 1. List some of the common social media tools that be
used for communication and collaboration including Twitter, blogs, wiki, Skype and Facebook;2. Identify how midwives can use these tools to build communities and networks of practice3. Describe some examples and case studies in which midwives use social media for professional development, support and mentoring including the Virtual International Day of the Midwife4. Construct a plan for how you can use social media in your own personal learning5. Construct a plan for how you can use social media for local, national and international professional communication and collaboration
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It's all about me!
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Midwife
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Educator
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Researcher
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EdD student
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Parent
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Rugby fan
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What I have done with social media
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Virtual International Day of the Midwife
http://internationaldayofthemidwife.wikispaces.com
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Eportfolio: http://sarahstewart-eportfolio.wikispaces.com
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Virtual Birthing Unit: http://slenz.wordpress.com
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E-mentoring
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Virtual commuting to Griffith University
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How to write a paper for publication in 6 weeks:
http://writingapaperin6weeks.wikispaces.com
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What tools do I use?
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Blog
http://sarah-stewart.blogspot.com/2011/10/any-ideas-on-how-to-teach-social-media.html
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Twitter: @sarahstewart
http://twitter.com/#!/search?q=%23ACM2011
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http://www.facebook.com/sarahmstewart/posts/10150360418921306?notif_t=feed_comment
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Wikispaces
http://internationaldayofthemidwife.wikispaces.com /
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Flickr: http://www.flickr.com/photos/sarahmstewart
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YouTube: http://www.youtube.com/user/sarahmstewart
http://www.youtube.com/watch?v=8w9WNtTAVYU&feature=results_main&playnext=1&list=PL88F2AFEA7FABAF87
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Skype
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Google Docs
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Where has this led me?
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Brisbane
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Queensland
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Pakistan
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Everywhere
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10 tips for successful social networking
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Be prepared to give time to
networking and don't
expect things to happen over night
http://www.flickr.com/photos/14516334@N00/316350537
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Be consistent about how you 'brand' yourself
http://www.flickr.com/photos/62845223@N00/1459717062
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Be open
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Focus on what you can give as opposed to what you can receive
http://www.flickr.com/photos/stephenr/2926296193/sizes/z/in/photostream/
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Focus on quality, not quantity
http://www.flickr.com/photos/8663326@N06/4429964169
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Be authentic
http://www.flickr.com/photos/7487149@N03/519690623
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Always respond to people when they contact you
http://www.flickr.com/photos/44373968@N00/2565606353
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Keep a blog and post a minimum of 2/3 posts per
week
http://www.flickr.com/photos/9106303@N05/2493066577
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Set up a Twitter account and post at least a couple of comments per day
http://www.flickr.com/photos/32931740@N06/3326772902
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Use a licence on your “stuff” so that people can share and
re-use it
http://www.flickr.com/photos/55943778@N00/3640362081
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Take care of your online reputation
http://www.flickr.com/photos/93535451@N00/375861774
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Feedback
http://sarah-stewart.blogspot.com/2011/10/to-infinity-and-beyond-workshop.html
[email protected]: SarahStewartFacebook: http://www.facebook.com/sarahmstewartSlideshare: http://www.slideshare.net/sarahs