intro to bapr 2009

12
Introductory Introductory Presentation Presentation 2009 2009 Strategy Strategy Action Action Results Results All contents of this presentation and ideas contained within are the sole property of Brenner Associates Public Relations LLC. and cannot be shared with anyone outside its originally intended audience without prior written permission from Brenner Associates Public Relations. www.brennerassociates.com (503) 736-0610

Upload: brad-brenner

Post on 21-Jun-2015

254 views

Category:

Business


0 download

DESCRIPTION

Introduction to Brenner Associates, a technology PR agency headquartered in Portland, OR

TRANSCRIPT

Page 1: Intro to BAPR 2009

Introductory Introductory PresentationPresentation

20092009

•StrategStrategyy•ActionAction•ResultsResults

All contents of this presentation and ideas contained within are the sole property of Brenner Associates Public Relations LLC. and cannot be shared with anyone outside its originally intended audience without prior written permission from Brenner Associates Public Relations.

www.brennerassociates.com

(503) 736-0610

Page 2: Intro to BAPR 2009

Brad Brenner(founder)

Success• More than 25 years of PR experience

• Opened and ran offices for two powerhouse agencies

• Has won industry awards for writing and strategic planning

• Clients range from Hewlett-Packard to AcryMed

Page 3: Intro to BAPR 2009

Agency Profile

• 2009 marks 10-year anniversary• All senior-level professional staff

• VEO model: connected/nimble/creative/• Traditional and Internet strategy expertise• Specialties: Technology, medical, Web 2.0

Page 4: Intro to BAPR 2009

Areas of Expertise

Traditional & Internet PR

Media Relations

Writing: articles, speeches, releases

Executive Media Training

Strategic Planning & Consultation

Positioning /Messaging /Research

Page 5: Intro to BAPR 2009

Our Difference:

• 100% senior-level PR professionals

• Dedicated teams

• New & old media expertise

• Measured success

• Affordable

Page 6: Intro to BAPR 2009

Our Experience

Page 7: Intro to BAPR 2009

Strategy Action Results

Objective:

• Increase student demand

Results: • Classes: 10% > 80%

Page 8: Intro to BAPR 2009

Strategy Action Results

Objective: • Create favorable awareness • Drive web traffic

Results: • Traffic increased 120%

Page 9: Intro to BAPR 2009

Strategy Action Results

Objective: • Create CES “splash”• Garner positive media attention

Results: • Event becomes “best attended” CES ‘06• More than 350 articles • WW broadcast coverage

Page 10: Intro to BAPR 2009

Sample Clients – Past & Present

PartnershipInnovation

Portland

Page 11: Intro to BAPR 2009

The Brenner Associates

Difference

= Daily attention / fast results

= Expert counsel & strategy

= Maximized opportunities

• Senior-level only pros

• VEO model agency

• New media experts

= Measurable results / highly effective

• Goal-based planning

Page 12: Intro to BAPR 2009

•StrategStrategyy•ActionAction•ResultsResults

All contents of this presentation and ideas contained within are the sole property of Brenner Associates Public Relations LLC. and cannot be shared with anyone outside its originally intended audience without prior written permission from Brenner Associates Public Relations.

www.brennerassociates.com

(503) 736-0610