intro to bapr 2009
DESCRIPTION
Introduction to Brenner Associates, a technology PR agency headquartered in Portland, ORTRANSCRIPT
Introductory Introductory PresentationPresentation
20092009
•StrategStrategyy•ActionAction•ResultsResults
All contents of this presentation and ideas contained within are the sole property of Brenner Associates Public Relations LLC. and cannot be shared with anyone outside its originally intended audience without prior written permission from Brenner Associates Public Relations.
www.brennerassociates.com
(503) 736-0610
Brad Brenner(founder)
Success• More than 25 years of PR experience
• Opened and ran offices for two powerhouse agencies
• Has won industry awards for writing and strategic planning
• Clients range from Hewlett-Packard to AcryMed
Agency Profile
• 2009 marks 10-year anniversary• All senior-level professional staff
• VEO model: connected/nimble/creative/• Traditional and Internet strategy expertise• Specialties: Technology, medical, Web 2.0
Areas of Expertise
Traditional & Internet PR
Media Relations
Writing: articles, speeches, releases
Executive Media Training
Strategic Planning & Consultation
Positioning /Messaging /Research
Our Difference:
• 100% senior-level PR professionals
• Dedicated teams
• New & old media expertise
• Measured success
• Affordable
Our Experience
Strategy Action Results
Objective:
• Increase student demand
Results: • Classes: 10% > 80%
Strategy Action Results
Objective: • Create favorable awareness • Drive web traffic
Results: • Traffic increased 120%
Strategy Action Results
Objective: • Create CES “splash”• Garner positive media attention
Results: • Event becomes “best attended” CES ‘06• More than 350 articles • WW broadcast coverage
The Brenner Associates
Difference
= Daily attention / fast results
= Expert counsel & strategy
= Maximized opportunities
• Senior-level only pros
• VEO model agency
• New media experts
= Measurable results / highly effective
• Goal-based planning
•StrategStrategyy•ActionAction•ResultsResults
All contents of this presentation and ideas contained within are the sole property of Brenner Associates Public Relations LLC. and cannot be shared with anyone outside its originally intended audience without prior written permission from Brenner Associates Public Relations.
www.brennerassociates.com
(503) 736-0610