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Page 1: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X
Page 2: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

INTERNATIONAL EDITION 2015 RATE CARD

NCCN eBulletin: Global Edition is an electronic newsletter delivered to all ex -U.S. registered users of the National Comprehensive Cancer Network® (NCCN®) website—NCCN.org. A growing number of registered NCCN.org users come from nations other than the United States. This amounts to an audience of more than 280,000 oncology professionals from approximately 198 countries who are eager to learn from NCCN.

NCCN eBulletin: Global Edition features content addressing a variety of timely and substantial considerations in the oncology environment. Topics may include clinical and operational trends in the delivery of cancer care and the oncology health policy environment; detailed information on burgeoning NCCN Global Initiatives including:

• Live congresses

• New translations and regional adaptations of NCCN Clinical Practice Guidelines in Oncology (NCCN Guidelines®)

• Notification of recent updates to the treatment recommendations of the NCCN Guidelines®

• NCCN Framework for Resource Stratification of NCCN Guidelines (NCCN Framework™)

• NCCN Harmonized Guidelines™

• Notable advances and breakthroughs in treatment and research made at the NCCN Member Institutions

• NCCN Member Institution international engagements

• Participation of NCCN and NCCN faculty in global symposia

• Collaborations with physician groups around the world to help advance the NCCN mission

NCCN eBulletin: Global Edition is a unique, large-reach electronic vehicle in which advertisers have the exclusive opportunity to position their messages in conjunction with distinctive, sought-after NCCN Content. Readers include more than 170,000 physicians practicing outside the United States; other key recipients include oncology nurses, hospital and health care administrators, and additional professionals with an interest in oncology.

OVERVIEW

Reserve your premier 2020 advertising space now!

EDITORIAL TEAMC. Lyn Fitzgerald, MJ Senior Vice President, U.S. & Global Development [email protected]

Caitlin McAuley Senior Global Business Development Specialist [email protected] • 215.690.0557

Erin Frantz Marketing Manager [email protected]

GLOBAL EDITION 2020

Page 3: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

READERS Count *

Allied Health 6,722

Case Manager (Non-Nurse) 4,149

Case Manager (Nurse) 1,783

Clinical Nurse Specialist 1,692

Government Employee 1,722

Health Educator 7,983

Industry Employee 14,210

Managed Care Organization Employee 800

Nurse Practitioner 1,203

Nurse/Oncology Nurse 5,693

Other 31,059

Patient Advocacy Organization Employee 290

Pharmacist 21,253

Physician Assistant 8,228

Physician/Surgeon/Oncologist 171,254

Practice or Hospital Administrator/Manager 1,765

Tumor Registrar 2,051

Total 281,857

* As of June 2019

Reach More Than 280,000 Readers

SCHEDULE - Volume 8Issue # Issue Date Ad Material

Due

1 1/9/20 1/2/20

2 2/6/20 1/30/20

3 3/5/20 2/27/20

4 4/9/20 4/2/20

5 5/7/20 4/30/20

6 6/4/20 5/28/20

7 7/9/20 07/2/20

8 08/6/20 7/30/20

9 09/10/20 9/3/20

10 10/8/20 10/1/20

11 11/5/20 10/29/20

12 12/10/20 12/3/20

ADVERTISING CONTACTSJennifer Tredwell, MBA Senior Director, Marketing [email protected] • 215.690.0274

Caitlin McAuley Senior Global Business Development Specialist [email protected] • 215.690.0557

BENEFITS> Advertise with NCCN, a not-for-profit alliance

of 28 leading cancer centers devoted to patient care, research, and education, dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so that patients can live better lives.

> Include your ad with messages that go to more than 280,000 readers from outside of the U.S.

GLOBAL EDITION 2020

Page 4: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

ARTWORK SPECIFICATIONS• Artwork to be submitted in GIF or JPEG format • Animated GIF files are suitable† • Maximum file size is 100 KB • Provide URL for links • Artwork and links to be submitted 5 days prior to drop date †Since many digital platforms do not allow for animated messages within e-mails, it is recommended that key messages are displayed on the first frame of all animated files.

FREQUENCY DISCOUNTSAdvertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased.

AD SIZESAd Unit Pixel Size Cost

Leaderboard 728 X 90 px $2,000

Skyscraper 160 X 600 px $1,400

Square 90 X 90 px $1,000

(includes up to 75 words of text with links to advertiser pages)

Reserve Your Space Today!

READERSHIP REPORTS**Open Rate = 17% Click-Through Rate = 3.38%** Based on total average statistics from January – June 2019

Readership Reports are generated through NCCN’s e-mail marketing management platform, Cvent, Inc. The reports are provided to advertisers 5 business days after issue date and include data on:

• Total Sent to per E-mail

• Opened per E-mail

• Open Rate per Advertisement

• Total Clicks per Advertisement

• Unique Clicks per Advertisement

• Click–Through Rate per Advertisement

• Percentage of Clicks per Advertisement

GLOBAL EDITION 2020

Page 5: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

2020 DIGITAL ADVERTISING SPACE RESERVATION Advertisers can use this form to reserve 1 to 5 ads. With purchase of a third ad, advertisers receive a 15% discount off all ads purchased. If reserving more than five ads, use a separate form.

Advertiser Information (please type or print clearly)

Contact Name _________________________________________________________________________

Title ___________________________________________________________________________________

Organization ____________________________________________________________________________

Address _______________________________________________________________________________

City ______________________________________________ State _________ Zip Code ______________

Phone _________________________________________________________________________________

E-mail (required) _________________________________________________________________________

NCCN eBulletin: Global Edition Digital ReservationsIssue Date: _____________________

☐ $2,000 Leaderboard (728 x 90 px)☐ $1,400 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 75 words (90 x 90 px)

Issue Date: _____________________

☐ $2,000 Leaderboard (728 x 90 px)☐ $1,400 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 75 words (90 x 90 px)

Issue Date: _____________________

☐ $2,000 Leaderboard (728 x 90 px)☐ $1,400 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 75 words (90 x 90 px)

Payment Information☐ Please send an invoice ☐ Check Enclosed Payable to: National Comprehensive Cancer Network

Mail to: NCCN, 3025 Chemical Road, Suite 100, Plymouth Meeting, PA 19462 Attn: Accounting Department

☐ Credit Card: ☐ American Express ☐ Discover Card ☐ MasterCard ☐ Visa

Cardholder’s Name _____________________________________________________________________

Billing Address _________________________________________________________________________

City ____________________________________________ State ____________ Zip Code _____________

Card Number __________________________________________________________________________

Expiration Date _____________________________________________ Verification Number __________

Signature ______________________________________________________________________________

NCCN may charge the credit card for the amount as indicated above.

Issue Date: _____________________

☐ $2,000 Leaderboard (728 x 90 px)☐ $1,400 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 75 words (90 x 90 px)

Issue Date: _____________________

☐ $2,000 Leaderboard (728 x 90 px)☐ $1,400 Skyscraper (160 x 600 px)☐ $1,000 Square - Text: 75 words (90 x 90 px)

SUBTOTAL: $ ________________________________

Apply 15% discount

(if reserving 3 ads) ______________________________

TOTAL: $ ____________________________________

NCCN eBulletin: Global Edition Insertion Order Form INSTRUCTIONS

Insertion orders must be received 10 business days prior to issue date.

Artwork and link must be received 5 business days prior to issue date.

Send completed insertion orders, artwork, and links to:

Jennifer Tredwell, MBASenior Director, Marketing

NCCN

3025 Chemical Road

Suite 100

Plymouth Meeting, PA 19462

Phone – 215.690.0274Fax – [email protected]

GLOBAL EDITION 2020

Page 6: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

LIST OF COUNTRIES OF READER ORIGIN

GLOBAL EDITION 2020

AfghanistanAlbaniaAlgeriaAndorraAngolaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBosnia and HerzegovinaBotswanaBrazilBritish Virgin IslandsBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaColombiaComorosCongo, Democratic Republic of theCosta RicaCote d’IvoireCroatia (local Name: Hrvatska)CyprusCzech RepublicDenmarkDjibouti

DominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFijiFinlandFranceGabonGeorgiaGermanyGhanaGibraltarGreeceGrenadaGuatemalaGuineaGuinea-BissauGuyanaHaitiHondurasHong KongHungaryIcelandIndiaIndonesiaIraqIrelandIsraelItalyJamaicaJapanJordanKazakhstanKenyaKiribatiKosovoKuwaitKyrgyzstanLaosLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuania

LuxembourgMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMauritaniaMauritiusMexicoMicronesia, Federated States ofMoldovaMonacoMongoliaMontenegroMoroccoMozambiqueMyanmar (Burma)NamibiaNepalNetherlandsNew ZealandNicaraguaNigerNigeriaNorwayOmanPakistanPalauPanamaPapua New GuineaParaguayPeruPhilippinesPolandPortugalPuerto RicoQatarRomaniaRussiaRwandaSaharawi Arab Democratic RepublicSaint Kitts and NevisSaint LuciaSaint Vincent and the GrenadinesSamoaSan Marino

Saudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSlovakia (Slovak Republic)SloveniaSolomon IslandsSomaliaSouth AfricaSouth Korea, Republic of KoreaSouth SudanSpainSri LankaSurinameSwazilandSwedenSwitzerlandTaiwanTajikistanTanzaniaThailandThe GambiaTimor-LesteTogoTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTuvaluUgandaUnited Arab EmiratesUnited KingdomUruguayUzbekistanVanuatuVatican City (Holy See)VenezuelaVietnamYemenZambiaZimbabwe

Page 7: INTERNATIONAL EDITION 2015 RATE CARD …Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased. AD SIZES Ad Unit Pixel Size Cost Leaderboard 728 X

The National Comprehensive Cancer Network® (NCCN®) is a not-for-profit alliance of 28 leading cancer centers devoted to patient care, research, and education. NCCN is dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so patients can live better lives. Through the leadership and expertise of clinical professionals at NCCN Member Institutions, NCCN develops resources that present valuable information to the numerous stakeholders in the health care delivery system. By defining and advancing high-quality cancer care, NCCN promotes the importance of continuous quality improvement and recognizes the significance of creating clinical practice guidelines appropriate for use by patients, clinicians, and other health care decision-makers around the world.

NCCN.org – For Clinicians | NCCN.org/patients – For Patients

Huntsman Cancer Institute at the University of Utah

Fred & Pamela BuffettCancer Center

Robert H. Lurie Comprehensive Cancer Center of Northwestern University

O'Neal Comprehensive Cancer Center at UAB

St. Jude Children’s Research Hospital/The University of TennesseeHealth Science Center

Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine

Vanderbilt-Ingram Cancer Center

Duke Cancer Institute

The Ohio State University Comprehensive Cancer Center - James Cancer Hospital and Solove Research Institute

University of Michigan Rogel Cancer Center

Mayo Clinic Cancer Center

University of Wisconsin Carbone Cancer Center

Mayo Clinic Cancer Center

Mayo Clinic Cancer Center

The Sidney Kimmel Comprehensive Cancer Center at Johns Hopkins

Dana-Farber/Brigham and Women’s Cancer Center Massachusetts General Hospital Cancer Center

Roswell Park Comprehensive Cancer Center

Case Comprehensive Cancer Center/University Hospitals Seidman Cancer Center and Cleveland Clinic Taussig Cancer Institute

Moffitt Cancer Center

The University of TexasMD Anderson Cancer Center

University of Colorado Cancer Center

UC San Diego Moores Cancer Center

City of Hope National Medical Center

Fred Hutchinson Cancer Research Center/Seattle Cancer Care Alliance

Stanford Cancer Institute

UCSF Helen Diller Family Comprehensive Cancer Center

Memorial Sloan Kettering Cancer Center

Yale Cancer Center/Smilow Cancer Hospital

Fox Chase Cancer CenterAbramson Cancer Centerat the University of Pennsylvania

EB-N-0442-0619

3025 Chemical Road, Suite 100 • Plymouth Meeting, PA 19462

NCCN MEMBER INSTITUTIONS