international digital student orientation
TRANSCRIPT
8/2/2019 International Digital Student Orientation
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32 Church Street, 2nd
Floor • Salem, MA 01970 3353 Belvoir Blvd, Beachwood, OH 44122
•978‐744‐8828 www.intead.com •717‐746‐8323
Digital Orientation To Engage & Enroll
Prospective international Students Deep content library Our international student library
addresses studying in the US:
Getting Established,
Campus
Life,
The American Classroom, Banking,
Healthcare and Safety, etc.
Photos, videos, interactive contentbring your institution to life.
Special Parent Section draws them
into the conversation despite
language barriers
Customize with your brand and your content Your brand identity throughout
Your custom content, photos, and
videos will
complement
our
content library
Integrate with your current
recruitment communications
process
8/2/2019 International Digital Student Orientation
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32 Church Street, 2nd
Floor • Salem, MA 01970 3353 Belvoir Blvd, Beachwood, OH 44122
•978‐744‐8828 www.intead.com •717‐746‐8323
Content delivered in the languages of your choice Our content library is available in
English, Chinese (Mandarin),
Korean and Russian.
Other languages are available upon
request.
Many parents do not speak English
and want and need to be involved
in the
decision
making
process.
Interactive tools, data collection, forums and chat Customizable, interactive polls engage students and provide you
with valuable information
Forums and chat rooms allow for
questions and interaction with
students during the decision
making process and during their
cultural immersion
8/2/2019 International Digital Student Orientation
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32 Church Street, 2nd
Floor • Salem, MA 01970 3353 Belvoir Blvd, Beachwood, OH 44122
•978‐744‐8828 www.intead.com •717‐746‐8323
Mobile delivery is crucial Across all Asian
markets the
Internet is mostly consumed via
mobile handset.
Our digital orientation is easily
accessible via mobile apps or
through our mobile‐friendly
designed web delivery.
Engagement through games Online games draw
users deeper
into your content familiarizing
students with campus and other
school features while establishing
stronger relationships.
Competition among users presents
opportunities to offer rewards and
further engage users.
8/2/2019 International Digital Student Orientation
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32 Church Street, 2nd
Floor • Salem, MA 01970 3353 Belvoir Blvd, Beachwood, OH 44122
•978‐744‐8828 www.intead.com •717‐746‐8323
Contact us for a demonstration: Michael Waxman Lenz, CEO
[email protected] Skype: mwaxlenz (717) 746‐8323
Analytics and insights We’ve
created
a “learning
system”
allowing ongoing improvements
based on tracked usage.
In‐depth analytics identify usage
patterns and student interests
Origin of users, digital behavior,
access from mobile vs. web
provides valuable information to
university on future marketing
Chinese Internet access US universities rely extensively on
three services – YouTube, Google
Maps and Facebook for their
outreach, engagement
and
community building. These three
services are blocked to Chinese
users.
Our platform offers content using
alternative hosting or services to
assure Chinese access to this
critical prospective student group